Auto1 Group is Europe's leading digital automotive platform for buying and selling used cars, operating in over 30 countries. Founded in 2012 and headquartered in Berlin, the company leverages a proprietary technology platform to connect more than 60,000 professional dealers with a vast inventory of vehicles through brands like Autohero and AUTO1.com. In Spain, the company maintains a robust presence with its main corporate hub in Madrid and a large logistics and refurbishment center in Seseña. For international professionals, Auto1 Group is a significant employer in the tech and data sectors, often utilizing English as a primary working language for product and engineering roles, while also offering diverse operational and sales positions across major Spanish cities.

Founded in 2012 in Berlin, Auto1 Group was established to digitize the fragmented used car market. It grew rapidly through its consumer-facing brand 'wirkaufendeinauto.de' and its B2B platform, eventually launching its IPO in 2021.

Performance Marketing Manager (f/m/x)

Auto1 Group

Requirements

Qualifications

1+ year of experience managing and expanding Google Ads Search campaigns with a track record of delivering results in a fast-paced environment.
A keen interest in expanding your knowledge beyond Search towards Meta and Microsoft Ads and their potential to complement and scale brand traffic
Strong organisational skills, a tech-savvy mindset, and a detail-oriented approach. You work independently and have a can-do attitude.
A solid understanding of tracking, measurement, and attribution models.
Excellent command of Excel/Google Sheets. Knowledge of SQL and Google BigQuery are a plus
Fluency in English is required, fluency in Spanish, French, German, Dutch or Swedish would be a plus, and applicants from Spain are especially encouraged to apply.
Please submit your CV in English.

Benefits

Additional Information

Join us, building the best way to buy and sell cars!

You do not meet 100% of the requirements? Take your shot and apply anyway! We offer room for growth and challenges to learn from.

At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.

#LI-A1

Original Advert

Company Description

We are looking for a Performance Marketing Manager (f/m/x) to join our team of marketing experts who use data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment for a steep learning curve.

For your new role in our Performance Marketing team you choose whether you grow into a deep down specialist in one of our Paid Online Marketing channels or you take on a generalist role gaining a widespread expertise across multiple channels. Both ways you will build up significant knowledge and have a direct impact on business decisions.

AUTO1 Group is Europe's leading digital automotive platform. We revolutionize the used car market with our well-known brands Autohero, wirkaufendeinauto.de and AUTO1.com

What we offer

Remote options
Our dynamic startup environment offers new challenges for personal growth with the contribution of own ideas.
We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings.
We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends.

Job Description

Take full ownership of planning, executing, and optimizing campaigns across Google Ads, Microsoft Ads, and Meta platforms.
Analyze complex data sets using in-house tools to identify growth opportunities and proactively drive scaling initiatives in collaboration with your team.
Manage and allocate budgets for your market's channels, ensuring maximum impact and business growth.
Proactively generate and implement test ideas to optimize existing channels and expand into new ones.
Collaborate with cross-functional teams-including Design, Marketing Automation, Marketing Controlling, and Video Production-on campaign planning, creative assets, reporting, automation, and optimization.