Alimerka is a leading Spanish supermarket chain with a dominant presence in the northern and central regions of Spain, particularly in Asturias, Castilla y León, and Galicia. Founded in Asturias, the company has grown into a major retail player with over 170 points of sale and a sophisticated logistics network that includes its own meat and bakery production facilities. It is recognized for its commitment to local sourcing and fresh products, maintaining a significant market share in its core territories.

Headquartered in Llanera, Asturias, Alimerka offers a wide range of career opportunities beyond retail operations, including specialized roles in IT, data science, logistics, and food technology. For international professionals, the company provides a stable environment within a traditional Spanish corporate structure. While the primary working language is Spanish, the company's investment in digital transformation and sustainable logistics makes it an interesting destination for technical specialists looking to work in Northern Spain.

Founded in 1986 in Oviedo, Asturias, by Luis Noé Fernández, Alimerka began as a single grocery store. Over the decades, it expanded through organic growth and strategic acquisitions to become the leading food retailer in the Asturias region and a major player in neighboring provinces.

Category Manager

Alimerka

This job was originally posted in Spanish and automatically translated to English. You'll most likely need Spanish to apply.

Job Description

Grupo ALIMERKA has more than 170 supermarkets distributed across Asturias, Castilla-León, and Galicia, united by the values that drive our company and a shared philosophy of customer service: promoting the well-being and balance of our society.

We are a team of more than 6,000 people who work with enthusiasm every day to continue growing, with our priorities being sustainability, quality, innovation, and excellence in our customer service.

We are looking for a proactive and organized person focused on sales and results with experience in the food sector.

WHAT WILL YOUR RESPONSIBILITIES BE?
* Analyze the market, consumer trends, and the competition to identify opportunities and threats for product categories. Stay constantly updated. This involves, among other functions, the following:

1. Perform benchmarking and price monitoring to determine the optimum price.

2. Obtain, communicate, and utilize information from the company's immediate environment and the market to improve the organization's positioning and competitiveness within it.

3. Stay up to date with the actions/innovations of our competitors.

4. Identify improvement opportunities with an impact on sales (e.g., new suppliers, changes in market trends, etc.)

* Monitor the performance (sales, margin, promotions, etc.) of product categories and families. Propose corrective actions if necessary (range, pricing, positioning, promotional action, etc.)

* Analyze the assortment and manage references and their optimization.

* Analyze the efficiency of established promotional actions (incremental sales, barrier price, etc.)

* Deal with suppliers to negotiate and manage purchase rates, price setting, and establish promotions that guarantee turnover and margin, as well as reach collaboration agreements.

* Collaborate with other company departments (marketing, procurement, logistics, sales, administration, etc.) to ensure the correct execution of activities linked to the assigned categories, as well as to convey necessary needs or information.

View original advert (Spanish)

Grupo ALIMERKA cuenta con más de 170 supermercados distribuidos entre Asturias, Castilla-León y Galicia, unidos por los valores que mueven a nuestra compañía y una misma filosofía de servicio al cliente: promover el bienestar y el equilibrio de nuestra sociedad.

Somos un equipo formado por más de 6.000 personas que cada día trabaja con ilusión para continuar creciendo, siendo nuestras prioridades la sostenibilidad, la calidad e innovación y la excelencia en nuestro servicio al cliente.

Buscamos una persona proactiva y organizada enfocada a la venta y el resultado con experiencia en el sector de la alimentación.

¿CUÁLES SERÁN TUS RESPONSABILIDADES?
* Analizar el mercado, las tendencias del consumidor y la competencia para identificar oportunidades y amenazas para las categorías de productos. Mantenerse actualizado constantemente. Esto implica, entre otras funciones, lo siguiente:

1. Realizar el benchmarking y seguimiento de precios para la fijación de óptimo.

2. Obtener, comunicar y utilizar del entorno inmediato de la empresa y mercado, para mejorar el posicionamiento y la competitividad de la organización en el mismo.

3. Estar al corriente de las acciones /innovaciones de nuestros competidores.

4. Identificar oportunidades de mejora con impacto en las ventas (ej. nuevos proveedores, cambios de tendencias de mercado, etc.)

* Realizar seguimiento del rendimiento (ventas, margen, promociones, etc.) de las categorías y familias de productos. Proponer las acciones correctivas, si es necesario (gama, pricing, posicionamiento, acción promocional, etc.)

* Analizar el surtido y gestionar las referencias y su optimización.

* Análisis de la eficiencia de las acciones promocionales establecidas (ventas incrementales, precio barrera, etc.)

* Trato con los proveedores para negociar y administrar tarifas de compra, fijación de precios y establecer promociones que garanticen rotación y margen, así como, alcanzar acuerdos de colaboración.