SEAT S.A. is Spain's leading automotive manufacturer and a key subsidiary of the Volkswagen Group. Founded in 1950, the company designs, develops, and produces vehicles under the SEAT and CUPRA brands, operating a massive production facility in Martorell that stands as one of the most advanced automotive plants in Europe. The company is a major driver of industrial innovation in Spain, employing thousands of professionals across engineering, manufacturing, and digital services.

For international professionals, SEAT offers a multicultural environment within a global corporate structure. While Spanish is the primary language for many local operations, English is widely used in corporate, IT, and R&D departments due to its integration with the Volkswagen Group. The company is currently undergoing a significant transformation toward electrification and sustainable mobility, making it an attractive destination for tech talent and engineers looking to work on the future of the automotive industry.

Founded in 1950 by the Instituto Nacional de Industria to motorize post-war Spain, SEAT became a subsidiary of the Volkswagen Group in 1986. It has since evolved from a domestic manufacturer into a global exporter, launching the high-growth CUPRA brand in 2018.

For international professionals

Part of the Volkswagen Group, offering international career mobility and standardized global corporate benefits.
The main Martorell hub is located just 30km from Barcelona, allowing employees to live in the city while working at a major industrial site.
Offers a 'Smart Work' policy that provides flexibility and remote work options for many office-based and technical positions.
Highly international R&D and digital departments with employees from over 25 different nationalities.
Strong emphasis on continuous learning through the SEAT Academy and specialized training for electric vehicle technology.

Social Media Executive

SEAT

This job was originally posted in Spanish and automatically translated to English. You'll most likely need Spanish to apply.

Job Description

SEAT S.A. is the only company that designs, develops, manufactures, and markets automobiles in Spain. Integrated into the Volkswagen Group, the multinational is headquartered in Martorell (Barcelona). SEAT S.A. already offers the latest connectivity technology in its vehicle range and is immersed in a global digitalization process of the company to drive the mobility of the future.

"Inspire, Dare, To succeed, As a team" are the 4 values that guide us in our daily lives and in relationships with our colleagues and stakeholders; they represent the essence of our culture and are our DNA.

At SEAT, we work with autonomy, live honesty, and bravely challenge the status quo. We continuously challenge ourselves because we believe we can achieve everything; we experiment and learn from mistakes when we get them wrong. We provide support and ask for help when necessary and, together, we share and celebrate successes.

Role Mission:

Plan and execute organic and paid social media campaigns, coordinating agencies, content, and influencers, and analyzing results to generate actionable insights that continuously optimize the strategy.

Functions:

* Execute organic and paid social media campaigns, ensuring their correct implementation and alignment with the global strategy.
* Create comprehensive briefings for agencies and partners.

* Follow up on campaigns: Planning and coordination with agencies and involved internal areas, management of creativity, production, and editing of content, and identifying, coordinating, and managing content creators and influencers for projects and activations.
* Produce reports on campaigns and projects, generating actionable insights and learnings.

* Analyze key metrics to identify improvements and opportunities.

Requirements:

*
Education: Degree in Business Administration, Economics, Marketing, or similar.
*
Specific Training: Solid knowledge of Instagram, TikTok, YouTube, Facebook, and LinkedIn. Knowledge of fundamental social media metrics and KPIs (reach, ER, impressions, etc.).
*
Languages: High level of English (spoken and written).
*
IT Knowledge: General SEAT applications. Familiarity with paid platforms (Meta Ads Manager, TikTok Ads, YouTube Ads) or willingness to learn quickly.
*
Experience: +2 years of experience in Social Media. Experience collaborating with creative agencies or production companies.
*
Competencies: Communication skills, decision-making and responsibility, teamwork skills, and customer orientation.
*
Expectations and Attitudes: Organizational capacity, rigor in execution, and an analytical mindset. Desire to learn, propose, and grow within a dynamic team.

What do we offer?

* Competitive salary in accordance with our collective agreement
* Collective transport to our workplaces (Barcelona and Martorell)

* Hybrid work model: 2 days of teleworking per week

* Subsidized dining service

* Access to the SEAT medical center network

* Collective life insurance

* SEAT occupational pension plan starting from the 2nd month in the company

* Purchase of new and used SEAT vehicles with special discounts

* Advantages in SEAT vehicle leasing for employees

* Possibility to request a personal loan starting from the second year

* Continuous training through our internal Learning platform

* Activities and discounts for SEAT employees

At SEAT, we firmly believe in the power of diversity and inclusion as fundamental pillars of our culture, where every person can be authentically free and freely authentic. We work with passion to create an environment where every voice is heard and valued, ensuring equal opportunities for all people, regardless of gender, sexual orientation, nationality, ethnicity, cultural identity, age, beliefs, or any other diversity.

Our commitment to diversity and inclusion is a priority that we demand of ourselves every day.

View original advert (Spanish)

SEAT S.A. es la única compañía que diseña, desarrolla, fabrica y comercializa automóviles en España. Integrada en el Grupo Volkswagen, la multinacional, con sede en Martorell (Barcelona). SEAT S.A. ya ofrece la última tecnología en conectividad en su gama de vehículos y está inmersa en un proceso de digitalización global de la compañía para impulsar la movilidad del futuro.

"Inspirar a Atreverse, Para tener éxito, Como un equipo", son los 4 valores que nos guían en nuestro día a día y en las relaciones con nuestros/as compañeras/os y stakeholders, representan la esencia de nuestra cultura y son nuestro ADN.

En SEAT, trabajamos con autonomía, vivimos la honestidad y desafiamos el statu quo con valentía. Nos retamos continuamente a nosotrxs mismxs porque creemos que lo podemos lograr todo, experimentamos y aprendemos de los errores cuando nos equivocamos. Damos apoyo y pedimos ayuda cuando es necesario y, juntas y juntos, compartimos y celebramos los éxitos.

Misión del rol:

Planificar y ejecutar campañas orgánicas y de paid en redes sociales, coordinando agencias, contenidos e influencers, y analizando resultados para generar insights accionables que optimicen continuamente la estrategia.

Funciones:

* Ejecutar campañas orgánicas y de paid en redes sociales, asegurando su correcta implementación y alineación con la estrategia global.
* Crear briefings completos para agencias y partners.

* Dar seguimiento a las campañas: Planificación y coordinación con agencias y areas internas implicadas, Gestión de la creatividad, producción y edición de contenidos e Identificar, coordinar y gestionar creadores de contenido e influencers para proyectos y activaciones.
* Realizar reportes de campañas y proyectos, generando insights y aprendizajes accionables.

* Analizar métricas clave para identificar mejoras y oportunidades.

Requisitos:

*
Formación: Grado en ADE, Grado en Economía, Grado en Marketing o similares.
*
Formación específica: Conocimientos sólidos de Instagram, TikTok, YouTube, Facebook y LinkedIn. Conocimiento de las métricas y KPIs fundamentales de social media (reach, ER, impressions, etc.).
*
Idiomas: Nivel alto de inglés (hablado y escrito).
*
Conocimientos informáticos: aplicaciones generales SEAT. Familiaridad con plataformas de paid (Meta Ads Manager, TikTok Ads, YouTube Ads) o disposición a aprender rápidamente.
*
Experiencia: +2 años de experiencia en Social Media. Experiencia colaborando con agencias creativas o productoras.
*
Competencias: habilidades de comunicación, toma decisiones y responsabilidad, habilidades de equipo y orientación al cliente.
*
Expectativas y actitudes: Capacidad de organización, rigor en la ejecución y mentalidad analítica. Ganas de aprender, proponer y crecer dentro de un equipo dinámico.

¿Qué ofrecemos?

* Salario competitivo de acuerdo a nuestro convenio colectivo
* Transporte colectivo a nuestros centros de trabajo (Barcelona y Martorell)

* Modelo de trabajo mixto: 2 días de teletrabajo por semana

* Servicio de comedor subvencionado

* Acceso a la red de centros médicos de SEAT

* Seguro colectivo de vida

* Plan de pensiones de empleo SEAT a partir del 2do mes en la compañía

* Compra de vehículos nuevos y de ocasión SEAT con descuentos especiales

* Ventajas en el leasing de vehículos SEAT para empleados/as

* Posibilidad de solicitar un préstamo personal a partir del segundo año

* Formación continua a través de nuestra plataforma interna de Learning

* Actividades y descuentos para empleados SEAT

En SEAT, creemos firmemente en la fuerza de la diversidad y la inclusión como pilares fundamentales de nuestra cultura, en la que toda persona pueda ser auténticamente libre y libremente auténtica. Trabajamos con pasión para crear un entorno donde cada voz sea escuchada y valorada, asegurando igualdad de oportunidades para todas las personas, sin importar género, orientación sexoafectiva, nacionalidad, etnia, identidad cultural, edad, creencias o cualquier otra diversidad.

Nuestro compromiso con la diversidad y la inclusión es una prioridad que nos exigimos a nosotrxs mismxs todos los días.