Market Manager – Segovia

🚀 ABOUT THE JOB

Market Manager – Segovia

We are looking for a Market Manager to join our commercial team in Segovia, with a role of full responsibility for managing the business in their assigned area.

You will be responsible for strategically developing the market, ensuring the sustainable growth of our brands through planning, commercial execution, and results analysis. You will work in coordination with the Area Manager, the Distributor Manager, and the Trade Marketing team, combining a global vision of the business with an active presence in the market.

This role goes beyond visiting the point of sale: it involves prioritizing opportunities, making commercial decisions, reviewing results, and adapting the strategy to achieve sales and growth targets in your area.👀 ABOUT YOU

You are a person with business acumen, a commercial orientation, and the ability to manage a market autonomously and in a structured manner.

Additionally:

You are comfortable understanding the market, spotting opportunities, and turning them into concrete actions.

You enjoy direct contact with clients, but also analysis and planning.

You have communication and negotiation skills that allow you to build long-term trusting relationships.

You know how to coordinate with different stakeholders and work aligned with other teams.

You are looking for a role where you can combine commercial execution and decision-making.

💼 ABOUT THE ROLE

As a Market Manager, you will be responsible for the management, development, and profitability of the business in your area, ensuring excellent execution aligned with the commercial strategy.

Your main responsibilities will be:

Market business management: Strategically plan and manage your area, defining priorities and actions to meet sales and growth targets.

Market development: Defend and develop points of sale, ensuring the correct presence of our brands and managing acquisitions and new openings.

Field commercial execution: Visit the market in a structured way, applying the persuasive selling and negotiation model, and ensuring the execution of Trade plans.

Analysis and monitoring of results: Periodically review market performance, analyze key data and metrics, and implement adjustments when necessary.

Cross-functional coordination: Work closely with the Distributor Manager, Area Manager, and Trade Marketing to ensure coherent and effective management.

✅ WHAT DO YOU NEED TO SUCCEED IN THE ROLE?

Previous experience in commercial roles, preferably in fast-moving consumer goods.

Ability to manage a market autonomously, combining analysis and execution.

Strong communication and negotiation skills, oriented towards long-lasting relationships.

Ability to work in dynamic environments and focus activity on results.

Knowledge of the market and understanding of trends in the beverage sector.

Organization, proactivity, and business focus.

In this role, you will develop key competencies that will allow you to grow professionally and have a real impact on the business:

Commercial vision and planning: Market analysis, definition of priorities, and strategic preparation of commercial activity.

Execution and results monitoring: Application of the persuasive selling and negotiation model, with a focus on achieving objectives.

Strategy coordination: Ensure the correct execution of activation plans and actions in the market together with Trade Marketing and your Manager.

Commercial negotiation: Management of promotions, development of heroes and second references, and optimization of the assortment at the client level.

Digital management with Salesforce: Use of Salesforce for market monitoring, recording visits, results, and key documentation.

Network work: Continuous relationship with the commercial and distribution team to ensure aligned and efficient market management.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.

🚀 ACERCA DEL EMPLEO

Gestor/a de Mercado – Segovia

Buscamos un/a Gestor/a de Mercado para incorporarse a nuestro equipo comercial en Segovia, con un rol de responsabilidad integral sobre la gestión del negocio en su zona asignada.

Serás responsable de desarrollar el mercado de forma estratégica, asegurando el crecimiento sostenible de nuestras marcas mediante la planificación, la ejecución comercial y el análisis de resultados. Trabajarás de forma coordinada con el Gestor/a de Zona, el Gestor/a del Distribuidor y el equipo de Trade Marketing, combinando una visión global del negocio con una presencia activa en el mercado.

Este rol va más allá de la visita al punto de venta: implica priorizar oportunidades, tomar decisiones comerciales, revisar resultados y adaptar la estrategia para alcanzar los objetivos de ventas y crecimiento en tu área.👀 SOBRE TI

Eres una persona con visión de negocio, orientación comercial y capacidad para gestionar un mercado de forma autónoma y estructurada.

Además:

Te sientes cómodo/a entendiendo el mercado, detectando oportunidades y convirtiéndolas en acciones concretas.

Disfrutas del contacto directo con clientes, pero también del análisis y la planificación.

Tienes habilidades de comunicación y negociación que te permiten generar relaciones de confianza a largo plazo.

Sabes coordinarte con distintos interlocutores y trabajar de forma alineada con otros equipos.

Buscas un rol donde combinar ejecución comercial y toma de decisiones.

💼 SOBRE EL ROLE

Como Gestor/a de Mercado, serás responsable de la gestión, desarrollo y rentabilidad del negocio en tu zona, asegurando una ejecución excelente y alineada con la estrategia comercial.

Tus principales responsabilidades serán:

Gestión del negocio del mercado: Planificar y gestionar de forma estratégica tu zona, definiendo prioridades y acciones para cumplir los objetivos de ventas y crecimiento.

Desarrollo del mercado: Defender y desarrollar los puntos de venta, asegurando la correcta presencia de nuestras marcas y gestionando captaciones y nuevas aperturas.

Ejecución comercial en campo: Visitar el mercado de forma estructurada, aplicando el modelo de venta persuasiva y negociación, y asegurando la ejecución de los planes de Trade.

Análisis y seguimiento de resultados: Revisar periódicamente el desempeño del mercado, analizar datos y métricas clave, e implementar ajustes cuando sea necesario.

Coordinación transversal: Trabajar en estrecha colaboración con el Gestor/a del Distribuidor, Gestor/a de Zona y Trade Marketing para asegurar una gestión coherente y eficaz.

✅ ¿QUÉ NECESITAS PARA TENER ÉXITO EN EL ROL?

Experiencia previa en roles comerciales, preferiblemente en gran consumo.

Capacidad para gestionar un mercado de forma autónoma, combinando análisis y ejecución.

Habilidades sólidas de comunicación y negociación, orientadas a relaciones duraderas.

Capacidad para trabajar en entornos dinámicos y orientar la actividad a resultados.

Conocimiento del mercado y comprensión de las tendencias del sector de bebidas.

Organización, proactividad y enfoque a negocio.

En este rol desarrollarás competencias clave que te permitirán crecer profesionalmente y tener impacto real en el negocio:

Visión y planificación comercial: Análisis del mercado, definición de prioridades y preparación estratégica de la actividad comercial.

Ejecución y seguimiento de resultados: Aplicación del modelo de venta persuasiva y negociación, con foco en la consecución de objetivos.

Coordinación de la estrategia: Asegurar la correcta ejecución de planes y acciones de activación en el mercado junto a Trade Marketing y tu Manager.

Negociación comercial: Gestión de promociones, desarrollo de héroes y segundas referencias, y optimización del surtido en el cliente.

Gestión digital con Salesforce: Uso de Salesforce para el seguimiento del mercado, registro de visitas, resultados y documentación clave.

Trabajo en red: Relación continua con el equipo comercial y de distribución para garantizar una gestión alineada y eficiente del mercado.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.