El Corte Inglés is the largest department store group in Europe and a dominant force in the Spanish retail landscape. Headquartered in Madrid, the conglomerate operates a diverse portfolio including department stores, supermarkets, travel agencies, and insurance services. With a workforce of tens of thousands, it serves as a primary pillar of the Spanish economy and a leader in consumer goods distribution.

For international professionals, El Corte Inglés offers a gateway into the Spanish corporate world, particularly within its expanding digital, IT, and logistics hubs. While customer-facing roles typically require high Spanish proficiency, the company's focus on e-commerce and supply chain modernization has increased demand for specialized technical talent and project managers from diverse backgrounds.

Founded in 1940 by Ramón Areces in Madrid, the company began as a small tailor shop. Over several decades, it expanded through aggressive growth and acquisitions to become Spain's most iconic retail conglomerate.

For international professionals

Largest department store chain in Europe with a massive physical and digital footprint across Spain.
Offers a wide variety of roles ranging from specialized tech and engineering to corporate management and retail.
Headquartered in Madrid with a presence in every major Spanish city and province.
Currently undergoing a significant digital transformation, creating opportunities for international IT and e-commerce experts.
Known for providing long-term career stability and being one of the most recognized brands in the country.

B2B Marketing Executive

El Corte Ingles

This job was originally posted in Spanish and automatically translated to English. You'll most likely need Spanish to apply.

Job Description

Are you looking to develop your talent in a place where your effort is recognized? We offer a dynamic, close-knit, and forward-looking environment. Here, every day is a new opportunity to learn, grow, and shine. Imagine being part of a diverse team where evolution and customer service are our priority. At El Corte Inglés, our work is a shared passion.

The project awaiting you.

You will be part of the B2B Marketing team of El Corte Inglés Empresas, contributing to demand generation and business growth through the design, execution, and optimization of campaigns targeting professional clients.

You will work very closely with the commercial teams to capture qualified leads, generate business opportunities, and maximize the impact of marketing actions on commercial results.

We are looking for a person with an analytical mindset and business orientation, capable of converting data, campaigns, and marketing initiatives into real growth opportunities.

Main functions and requirements.

Functions

- Participate in the design and development of campaigns for B2B demand generation.

- Execute multichannel campaigns via email marketing, LinkedIn, paid media, events, and other acquisition actions.

- Collaborate closely with commercial teams to drive the generation of business opportunities.

- Manage and track leads throughout the commercial funnel.

- Analyze campaign performance using KPIs such as leads, conversion, CPL, ROI, and opportunities generated.

- Prepare reports and dashboards for tracking.

- Identify opportunities for improvement and continuous optimization of campaigns and channels.

- Participate in acquisition and business development projects for the different lines of activity of El Corte Inglés Empresas.

Requirements

- University Degree in Marketing, Business Administration, Advertising, Communication, or similar.

- Between 1 and 3 years of experience in B2B Marketing, Demand Generation, Growth Marketing, Digital Marketing, or business-oriented campaign management.

- Experience in lead generation and tracking performance indicators.

- Knowledge of email marketing, paid media, LinkedIn, and digital analytics.

- Experience with Salesforce CRM, Salesforce Marketing Cloud, LinkedIn Campaign Manager, Sales Navigator, Google Analytics, Power BI, or marketing automation tools is valued.

- English level B2.

- Analytical, proactive, results-oriented profile with an interest in understanding the needs of the business and the commercial teams.

We offer a variety of social benefits that will contribute to your well-being.

- Exclusive discounts and financing options.

- Life insurance.

- Corporate University.

- Continuous training for professional development.

- Study grants for employees' children.

- In-house Medical Service.

- Flexible remuneration plan.

If you find this position interesting, we invite you to apply, as your experience could be very valuable to us. Everyone is welcome in our company.

View original advert (Spanish)

¿Buscas desarrollar tu talento y un lugar dónde tu esfuerzo sea reconocido? Te ofrecemos un entorno dinámico, cercano y de futuro. Aquí, cada día es una nueva oportunidad para aprender, crecer y brillar. Imagina formar parte de un equipo diverso, donde la evolución y el servicio al cliente son nuestra prioridad. En El Corte Inglés, nuestro trabajo es una pasión compartida.

El proyecto que te espera.

Formarás parte del equipo de Marketing B2B de El Corte Inglés Empresas, contribuyendo a la generación de demanda y al crecimiento del negocio mediante el diseño, ejecución y optimización de campañas dirigidas a clientes profesionales.

Trabajarás de forma muy cercana con los equipos comerciales para captar leads cualificados, generar oportunidades de negocio y maximizar el impacto de las acciones de marketing sobre los resultados comerciales.

Buscamos una persona con mentalidad analítica y orientación a negocio, capaz de convertir datos, campañas e iniciativas de marketing en oportunidades reales de crecimiento.

Funciones principales y requisitos.

Funciones

- Participar en el diseño y desarrollo de campañas de generación de demanda B2B.

- Ejecutar campañas multicanal a través de email marketing, LinkedIn, paid media, eventos y otras acciones de captación.

- Colaborar estrechamente con los equipos comerciales para impulsar la generación de oportunidades de negocio.

- Gestionar y realizar seguimiento de leads a lo largo del funnel comercial.

- Analizar el rendimiento de las campañas mediante KPIs como leads, conversión, CPL, ROI y oportunidades generadas.

- Elaborar informes y dashboards de seguimiento.

- Identificar oportunidades de mejora y optimización continua de campañas y canales.

- Participar en proyectos de captación y desarrollo de negocio para las diferentes líneas de actividad de El Corte Inglés Empresas.

Requisitos

- Grado Universitario en Marketing, ADE, Publicidad, Comunicación o similar.

- Entre 1 y 3 años de experiencia en Marketing B2B, Demand Generation, Growth Marketing, Marketing Digital o gestión de campañas orientadas a negocio.

- Experiencia en generación de leads y seguimiento de indicadores de rendimiento.

- Conocimientos de email marketing, paid media, LinkedIn y analítica digital.

- Valorable experiencia con Salesforce CRM, Salesforce Marketing Cloud, LinkedIn Campaign Manager, Sales Navigator, Google Analytics, Power BI o herramientas de automatización de marketing.

- Inglés nivel B2.

- Perfil analítico, proactivo, orientado a resultados y con interés por comprender las necesidades del negocio y de los equipos comerciales.

Te ofrecemos una variedad de beneficios sociales que contribuirán a tu bienestar.

- Descuentos exclusivos y opciones de financiación.

- Seguro de vida.

- Universidad Corporativa.

- Formación continua para el desarrollo profesional.

- Ayudas al estudio para hijos e hijas de empleados.

- Servicio Médico propio.

- Plan de retribución flexible.

Si te resulta interesante este puesto, te invitamos a que apliques, ya que tu experiencia podría ser muy valiosa para nosotros. En nuestra empresa todas las personas son bienvenidas.