Growth Marketing - Polaris by Ucademy

If you love being where marketing meets technology and want to see the direct impact of your work on the business, keep reading.

Wait, what exactly is this?

This is not a "campaign manager" profile. It's not someone who reports pretty metrics in an Excel sheet that nobody reads. It's not the person who "handles the CRM" just because someone has to do it.

This is the profile that looks at the entire funnel, detects where it breaks, connects everything, and builds the systems so that the marketing team operates like a machine. With real data. With automations that save hours. And with experiments that actually move revenue.

If you've read this and are nodding—keep going.

About Ucademy

We were born in 2021 with an Amazon whiteboard and an Instagram live. Literally.

Today we are more than 120 people helping thousands of students prepare for competitive exams, university entrance exams, and vocational training—combining pedagogy, technology, and AI.

This role is for Polaris, our competitive exams universe. One of the business engines and where lead volume, decision speed, and data quality matter more than anywhere else.

Your mission

Turn our marketing stack into a reliable machine.

Data that can be trusted. Well-connected tools. Automated flows that save hours. And experiments that drive revenue.

You will start by executing with your own judgment. Over time, you will lead the Growth Ops area.

What you will do

Data and measurement End-to-end tracking—events, conversions, UTMs, and attribution across platforms. Data integrity between HubSpot, Meta Ads, Google Ads, and other sources. Dashboards that the team uses to make decisions, not just to report.

Integrations and stack Connecting CRM, ad platforms, web, email, Vixiies, and ManyChat through automations, APIs, and webhooks. A clean, documented, and scalable stack.

Automations Lead scoring, lead routing, lifecycle sequences, audience synchronization, and internal alerts. Everything that reduces manual work and improves conversion.

Revenue proactivity Detecting leaks in the funnel before anyone asks. Proposing experiments. Setting them up. Seeing what works and scaling it. Prototyping internal tools without depending on the product team.

How we will measure your impact

No fluff. Real metrics, by layers:

Layer 1 - Data Reliability (what you control 100%) Leads with correctly attributed sources, discrepancy between platforms below 5%, tracking coverage before launch, and uptime of critical automations.

Layer 2 - Efficiency (your short-term leverage) Manual work hours eliminated, time-to-insight, and speed-to-lead.

Layer 3 - Funnel Contribution (shared with paid and sales) CR per stage, MQL→SQL, lead quality, and launched experiments with their lift.

Layer 4 - Business North Star (directional, shared) CPL, CAC, billing, and average ticket. Context, not an individual yardstick.

The right profile

• 2-3 years as a marketing technologist, growth ops, marketing ops, RevOps, or similar

• Mastery of no-code/low-code tools: Make, Zapier, n8n, or equivalents

• Proficiency with HubSpot, Meta Ads, and Google Ads

• Functional SQL—cleaning data, crossing it, and understanding what it tells you

• Problem-solving mindset: you bring ideas, you don't just execute tickets

• Revenue-oriented, not just "making the tool work"

Bonus points if:

• You have built dashboards in Looker Studio, HTML/React, or similar

• You can read/write some code (Python or JavaScript)

• You have worked with high lead volumes, performance, or assisted sales cycles

• You have experience in edtech, training, or sectors with consultative sales

Let's be honest: this isn't for everyone

If you need someone to tell you exactly what to do every day—this is not the role for you. If you are looking to optimize campaigns from a dashboard without touching anything else—this is not the role for you. If "the data is a bit off" seems like something you can live with—this is definitely not the role for you.

But if you've read this and thought "this is exactly what I want to build"—we would love to meet you.

What we offer

💰 Salary €28,000 - €32,000 gross per year 🏖️ 28 vacation days 🏥 Private health insurance and Payflow 💪 Wellhub (Gympass) 📍 Offices in Madrid (Cuzco) 📈 Profitable and growing company 🚀 Real impact from the first month

How to apply?

No generic cover letters.

One single question: What is the system, automation, or integration you are most proud of building? What problem did it solve and what impact did it have?

Tell us however you like—written, in a video, with a Loom. Whatever. That tells us more than any CV. (or right here)

✉️ [email protected]

We want to meet you!