Especialista en Retención de Usuarios

• 4+ years of extensive experience in user retention: Proven track record of developing and implementing successful user retention strategies in performance-focused businesses
• Knowledge of retention use cases: Strong understanding of various user retention use cases, including churn prevention, win-back campaigns, loyalty programs, personalized recommendations, and engagement tactics.
• Hands-on experience with CRM and retention tools: Proficiency in working with CRM platforms and retention tools like Clevertap/Braze/Moengage or similar platforms. Ability to leverage these tools to execute retention campaigns, segment customers, and analyze data.
• Data-driven mindset: Excellent analytical skills with the ability to interpret complex data sets, draw actionable insights, and make data-backed recommendations. Experience in analyzing user behavior, segmentation, and retention metrics.
• Continuous learner: Enthusiasm for staying updated on industry trends, best practices, and emerging technologies in user retention. Proactive approach to acquiring new skills and knowledge to enhance professional expertise.

Good to have:

• Prior experience in the tech, travel or telecommunications industry
• Clevertap experience
• Broad awareness of how user acquisition and user retention work together

• Languages: English is our main working language day to day, so you'll need to be comfortable communicating in it both in meetings and async.

• Benefits: Learn more about our benefits here in this link - https://airalo-public.notion.site/Benefits-25396a97ffca81fb9bc1f0be479f1be3?pvs=74

At Airalo, we're making it easier for people to stay connected wherever they travel. As the world's first eSIM store, we help millions of travelers access affordable mobile data in 200+ countries and regions around the world.

Today, we're a team of 400+ people across 60+ countries, building a product used by travelers every day. We've grown quickly, but we've worked hard to keep what matters: trust, ownership, and the freedom for people to do great work without unnecessary layers or bureaucracy.

We're fully remote by design, genuinely global, and united by a shared mission to make travel simpler for everyone.

We are seeking a highly skilled and experienced User Retention Specialist to join our team. As a User Retention Specialist, you will play a crucial role in developing and implementing strategies to enhance customer engagement, reduce churn, and maximize user retention. This is a position that requires in-depth knowledge and hands-on experience in user retention, specifically within performance-focused businesses

• Develop and execute user retention strategies: Collaborate with cross-functional teams to design and implement comprehensive user retention strategies
• Conduct data analysis: Utilize data-driven insights to identify user retention patterns, trends, and areas of improvement. Analyze customer behavior, engagement metrics, and churn rates to develop actionable recommendations.
• Implement retention campaigns: Utilize CRM and retention tools like Clevertap/Braze/Moengage to execute targeted retention campaigns with personalized messaging, and behavioral triggers. Optimize customer journeys to increase engagement, loyalty, and repeat purchases.
• Customer segmentation: Develop and refine customer segmentation strategies to identify different user segments based on behavior, demographics, and preferences. Tailor retention initiatives and messaging for each segment to drive maximum impact.
• Monitor and analyze retention metrics: Continuously track and analyze key retention metrics such as churn rate, customer lifetime value (CLTV), and repeat purchase rate. Generate regular reports to monitor progress, identify areas for improvement
• Test and optimize retention initiatives: Conduct A/B tests and experiments to evaluate the effectiveness of different retention initiatives. Optimize campaigns, messaging, and tactics based on data-driven insights to maximize user retention.
• Stay updated on industry trends: Keep abreast of the latest industry trends, best practices, and emerging technologies in user retention. Apply knowledge and insights to enhance the effectiveness of retention strategies and campaigns.

• Location: Remote, anywhere in Spain or the UK.
• Contract:
  • Spain: Full-time, permanent contrato indefinido via Deel (our employer of record in Spain)
  • UK: Full-time, permanent