Brand Manager — Hitster

• One extra day off to enjoy your birthday

• Flexible working hours in and out

• Shortened workdays on Fridays and in the summer

• Wellbeing platform with psychologists and lifestyle experts

• Different trainings to succeed in your role

• Lunch benefit and flexible salary

• An informal and open mentality, performance-oriented culture with short lines of communication

• A welcome pack that includes some of our favorite games

If you are dynamic, creative, passionate, and want to join an International toys and games company, we are waiting for you.

Let's unlock the power of play!

The knowledge you should bring to Jumbo Group to take our services to the next level is:

• University degree in business administration, marketing, creative business, or a marketing-related field (Bachelor / Master Diploma)

• Minimum of 3-5 years in a similar role.

• Strategic & forward thinking

• Strong project management skills & strong ability to meet deadlines

• Affinity with Jumbo Group products; knowledge of the toy market is a plus.

• Fluent in English.

• Willingness to travel.

Do you want to have an excellent experience as an employee in one of the most pioneering toy companies in the market? Are you passionate about games and driven to provide exceptional products and services to customers worldwide?

This is the company you are looking for!

At Jumbo Group we want people to learn, have fun and be happy thanks to our amazing toys and games. We are currently seeking a highly motivated Brand Manager for our board game Hitster to join our dynamic team during a maternity leave.

As our Brand Manager for Hitster, you'll build the brand's positioning, cultural relevance and long-term equity across all touchpoints.

To achieve this goal, your functions will be the following:

Brand Strategy & Positioning: Define the brand positioning and territory, develop brand storytelling and narrative, and manage brand identity and guidelines.

Communication & Campaigns: Define the global communication strategy, lead brand campaigns, develop storytelling for product launches, and ensure consistency across all communications.

Retail Activations & Brand Execution: Approve brand-related trade activations, ensure brand consistency across markets, support markets in campaign execution.

Brand Platforms & Ecosystem: Oversee the brand presence across the brand app, the brand website, the corporate website, and digital platforms., ensuring consistency across these platforms even when managed by other teams.

Brand Growth & Audience Development: monitor brand awareness and penetration, identify opportunities to reach new audiences, gather brand insights from markets and communities.