This job was originally posted in Spanish and automatically translated to English.

Requirements

Degree in Design, Psychology, HCI, Communication, Engineering, or similar.
Minimum of 3 to 5 years of experience in UX/UI and Research, Product Design, or UX Research.
Experience in designing complex digital products and responsive/mobile environments.
Proficiency in tools such as Figma, FigJam, Maze, Dovetail, or similar.
Knowledge and practical application of Accessibility standards.
Experience in the airline, travel, e-commerce, or omnichannel digital ecosystems sectors is highly valued.
Knowledge of UX Research and validation methodologies.
Knowledge of Design Systems.
Experience working in agile and multidisciplinary environments.
Analytical ability and user orientation.
Experience in e-commerce, travel, or complex digital products is highly valued.
High level of Spanish and English.

Job Description

Our Company

We are Spain's largest airline and a leader between Europe and Latin America; we belong to the IAG airline group and are part of the oneworld alliance. Our goal is to always be the best option for travel for our customers, ensuring they feel that their safety and the quality and experience of their journey are our top priorities. In addition to the airline, we have aircraft maintenance as a complementary business.

At Iberia, we value that our professionals serve as examples of behavior for customers, but also within the team. We expect all new hires to embody these standards.

Your Role:

You will be responsible for designing, researching, and optimizing user-centered digital experiences across Iberia's digital channels (web and APP), contributing to improving conversion, satisfaction, efficiency, loyalty, brand perception, and the company's digital competitiveness, within complex and omnichannel digital ecosystems.
The role will combine UX Design and UI Design capabilities (including User Testing) to identify improvement opportunities, validate solutions, and design digital experiences aligned with user needs and business objectives.
You will work cross-functionally with Digital Product, Business, Technology, Data, and other teams to ensure consistent, accessible, and results-oriented experiences.
You will participate in product decisions, aligning user needs, business objectives, and technical feasibility.

Your Challenges:

Design UX/UI experiences aligned with user, business, and product needs.
Design complex digital experiences, primarily related to search, booking, travel management, post-sale, and loyalty.
Define flows, information architectures, wireframes, and prototypes.
Ensure visual and experiential consistency through the use and evolution of design libraries.
Collaborate with Product and Technology during discovery, definition, and implementation phases.
Transform user insights and needs into actionable product opportunities.
Plan and execute research, validations, and experience tests.
Identify improvement opportunities based on research, data, and digital behavior.
Use digital metrics, user behavior, and experimentation results to iterate on solutions.
Ensure accessibility, usability, and interaction quality in digital products.
Participate in continuous improvement initiatives, Design Ops, and the evolution of design processes.

Your Knowledge:

Degree in Design, Psychology, HCI, Communication, Engineering, or similar.
Minimum of 3 to 5 years of experience in UX/UI and Research, Product Design, or UX Research.
Experience in designing complex digital products and responsive/mobile environments.
Proficiency in tools such as Figma, FigJam, Maze, Dovetail, or similar.
Knowledge and practical application of Accessibility standards.
Experience in the airline, travel, e-commerce, or omnichannel digital ecosystems sectors is highly valued.
Knowledge of UX Research and validation methodologies.
Knowledge of Design Systems.
Experience working in agile and multidisciplinary environments.
Analytical ability and user orientation.
Experience in e-commerce, travel, or complex digital products is highly valued.
High level of Spanish and English.

Key Competencies:

User orientation and empathy.
Analytical thinking and problem-solving.
Attention to detail and visual quality.
Communication and influence skills.
Cross-functional collaboration.
Prioritization and organizational skills.
Continuous improvement and learning mindset.
Ability to work in dynamic environments.
Focus on impact and results.

Main KPIs:

Improvement in UX metrics and user satisfaction.
Evolution of product KPIs (conversion, loyalty, etc.)
Increased conversion and efficiency in digital journeys.
Quality and visual consistency of delivered solutions.
Impact of research insights on product decisions.
Reduction of friction and pain points in digital experience.
Level of adoption of design systems.
Quality of collaboration with stakeholders and multidisciplinary teams.

Main Internal Relationships:

E-commerce / Digital Product
Technology / IT
CRO
Loyalty
Customer Experience
Data & Analytics
Research
Brand
Content
Marketing

Main External Relationships:

UX/UI and Research consultancies and agencies.
Technology partners.
IAG group companies when applicable.

Talent at Iberia:

We value that our professionals serve as examples of behavior for customers, but also within the team. We expect all new hires to embody these standards.

We are one and diverse: You work in a coordinated, open, and collaborative manner pursuing a common goal in a diverse and inclusive environment.
We put soul and passion: You make things happen by getting fully involved in everything you do.
We reinvent tomorrow: You seek new and different ideas to solve problems.
We connect with our customers and colleagues: You always want to go one step beyond what is expected, with a smile and a pleasant attitude.
We keep it simple and efficient: We focus on what is important, analyzing situations and eliminating what does not add value.
We carry safety in our DNA: We work with the same attention and care as day one: in every ground operation, in every flight. We know the processes and apply them rigorously.

Our Commitment to Diversity and Inclusion

At Iberia, we are one and diverse. We are a true reflection of today's society and have teams with very diverse profiles that enrich us to be more creative and innovative.
We believe in talent without labels and are fully committed to offering equal professional opportunities to all people. Therefore, all decisions in our selection processes are based exclusively on the competencies, skills, and knowledge necessary for the performance of the role.

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