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Director AI Search & Visibility in Barcelona

Hybrid in Barcelona·Full-time·Added 2 days ago (last checked 31 Oct)

Novartis

40 open roles

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Our summary

Salary: €84,400 - €156,800 a year
About €4,610 - €7,930 a month after tax, or €5,030 - €9,610 under the Beckham regime.
Work mode: Hybrid, Barcelona
Contract: Full-time
Relocation: A relocation package
Experience: 10+ years

Visa options

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The advert says visa sponsorship isn’t available for this role.

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Skills

Novartis is hiring for this role in several places. This vacancy is in Barcelona.

Requirements

What we're looking for

10-12 years of relevant experience in technology development.
Strong experience with search engine optimisation
Experience working in Agile delivery models, including backlog management, sprint planning, and collaboration with global stakeholders.
Strong stakeholder management and communication skills, with the ability to influence senior leaders and align priorities across markets.
Proven ability to lead cross-functional teams in global or multi-market environments.
Excellent facilitation and executive-level communication skills and driving decisions

Nice to have

Brand Analysis, Brand Awareness, Commercial Excellence, Cross-Functional Collaboration, Customer Engagement, Customer Insights, Digital Marketing, Influencing Skills, Inspirational Leadership, Media Campaigns, People Management, Product Marketing, Product Roadmap, Return on Investment (ROI), Stakeholder Engagement, Stakeholder Management, Thought Leadership, Trend Analysis

Pay & benefits

What you'll get

€84,400.00 - €156,800.00

At Novartis, we're committed to reimagining medicine together - and rewarding the people who make it happen.

Expected Annual Base Salary Range for role: 84,400.00 - 156,800.00 EUR

The base salary offered is determined based on gender-neutral objectives, such as relevant skills, competencies and experience in accordance with the Novartis pay setting policy and upon joining Novartis will be reviewed periodically.

In addition to your base salary, you may be eligible for a performance-based bonus depending on certain performance parameters.

The rewards of being part of our team go far beyond base pay and incentives. We also offer a variety of competitive benefits in kind to help you thrive personally and professionally, such as insurance plans, retirement plans, wellbeing resources and global recognition programs. In addition, we provide flexible and hybrid working options, where possible, and minimum 14 weeks paid parental leave.

In addition to your base salary, you may be eligible for a performance-based bonus depending on certain performance parameters. Long-term equity awards granted at group level may also be part of your package. Further details will be provided during the application process.

You may be eligible for a company vehicle or a car allowance in accordance with the applicable local Novartis policies and guidelines.

Pay equity is a fundamental principle of our employment policy and reflects our commitment to create a diverse, equitable and inclusive environment that treats all employees with dignity and respect, as outlined in our Code of Ethics.

Read our brochure to learn more about our global total rewards offering:

https://www.novartis.com/sites/novartis_com/files/novartis-life-handbook.pdf

Note: Benefits and compensation may vary by country and are subject to local legal requirements, including provisions of collective bargaining agreements where applicable. A full overview of your compensation package, including any relevant collective bargaining agreement details applicable to your role based on your employment location and Novartis employer entity, will be communicated separately to you during the application process.

Visa & relocation

Relocation Support: Yes

The role

Director, AI Search and Visibility

Location: Barcelona

Are you ready to reimagine medicine for patients?

A new role has been created as part of our Customer Experience and Content Team. The Director AI Search and Visibility will be accountable for maximizing the visibility, discoverability, and relevance of Novartis content across AI-powered search ecosystems and traditional search environments. The role focuses on defining and executing the organization's Search Engine Optimisation (SEO), GEO, and AI search strategy, ensuring that content is structured, optimized, and distributed to perform effectively across search engines, LLMs, and emerging discovery platforms.

What you'll do

Define and lead the AI Search & SEO strategy across owned and earned channels, ensuring strong visibility in both traditional search engines and AI-driven discovery platforms (LLMs, assistants, generative search).
Establish and implement GEO (Generative Engine Optimization) principles to improve how Novartis content is surfaced, interpreted, and reused by AI systems.
Optimize content structure, tagging, and taxonomy to ensure machine readability, modularity, and reusability across search and omnichannel ecosystems.
Partner with Content, Web, and Omnichannel teams to ensure all content is search-optimized by design, not retrofitted.
Define and track AI search visibility metrics, including presence in LLM-generated responses, featured content surfaces, and search rankings.
Lead experimentation and innovation in AI search, including prompt optimization, structured content frameworks, and emerging discovery formats.
Collaborate with Data & Analytics teams to integrate search performance insights into omnichannel planning and content strategy.
Ensure alignment with compliance, governance, and brand standards in all search and AI-related optimization activities.
Build internal capability and awareness around AI search trends, risks, and opportunities, positioning Novartis as a leader in this space.

About Novartis

Novartis is a global healthcare company headquartered in Basel, Switzerland, operating across the pharmaceutical, generics, biosimilars, and eye care sectors. With over 100,000 employees worldwide and a presence in more than 140 countries, it is one of the largest pharmaceutical companies in the world, known for innovative medicines in areas such as oncology, immunology, neuroscience, and cardiovascular health.

In Spain, Novartis has a significant presence with offices in Barcelona and Madrid, employing a diverse workforce across clinical development, data science, IT, and audit functions. The company is a major employer of international talent, offering roles in English and fostering a multicultural, science-driven environment. For international professionals, Novartis provides structured career paths in clinical research and development, with opportunities to work on global projects from its Spanish hubs.

Industry: Pharma
Founded: 1796
Employees: 100,000–200,000
Headquarters: Basel, Switzerland
In Spain: Barcelona, Madrid

Good to know if you are moving

Novartis operates in English as its corporate language, making it accessible for international professionals without local language requirements.
The Barcelona office hosts a large hub for clinical development and global functions, offering roles in data science, clinical programming, and medical affairs.
Spain is a key market for Novartis, with a strong pipeline of clinical trials and digital health initiatives.
The company offers structured career paths and global mobility programs, allowing employees to move between countries and functions.
Novartis provides a comprehensive relocation package for international hires, including visa support and settling-in assistance.

In their own words

Additional information

Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people working together-collaborating, supporting, and inspiring one another-to achieve breakthroughs that change patients' lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Benefits and Rewards: Read our handbook to learn about all the ways we'll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

All open roles at Novartis