At least 5 years of experience in data analysis, social listening, and strategic planning, ideally in creative agencies, digital agencies, or brand consultancies.
Advanced proficiency in platforms like Brandwatch, Talkwalker, Sprinklr, or Pulsar (ability to structure complex Boolean queries and visualization dashboards).
Experience with analytics and performance tools (Emplifi, Sprout Social, Meltwater, Google Analytics, etc.).
Proficiency and experience with AI tools applied to data analysis, reporting, automation, and more.
Absolute passion for the internet, social platforms (TikTok, Twitch, Instagram, Reddit), and digital communication codes. Ability to read between the lines in social conversations.
A strong balance between analytical rigor and strategic/sociological vision.
Excellent ability to communicate complex ideas simply, both verbally and visually (designing clean, intuitive reports).
Fluent English (C1/C2), as you’ll be working with international brands and global tools.

🖥️ Hybrid work format.

🏠 Monthly stipend to cover expenses related to remote work.

🏝️ Work from anywhere during Easter, July, August, and Christmas.

🌏 Option to work remotely for up to 10 days per year from any office in the network.

😎 22 days of vacation, plus 3 additional days during Easter, 3 or 4 during Christmas, and your birthday.

🥗 & 🚍 Monthly stipend to cover food, transportation, health insurance, and/or childcare expenses.

💸 Flexible compensation

🤸🏽♂️ Access to a wide network of gyms and physiotherapy and therapy services through Wellhub (Gympass). Access to leading apps in nutrition, sleep, meditation, and more.

📚 Continuous and personalized training.

💭 English classes

At We Are Social Madrid, we are a social-first team of 50 people working with brands in categories such as entertainment, pets, fast-moving consumer goods, hospitality, education, technology, beverages, and more. We’re looking for a Senior Research & Insights Analyst who wants to have fun with us.

We’re looking for someone who doesn’t just extract metrics but can decode human behavior online, identify emerging subcultures, and turn social listening into the starting point for creative ideas. If you have the ability to connect data with pop culture and the strategic intuition to guide leading brands, this is the place for you!

What will your day-to-day look like?

• Design social-first research processes (qualitative and quantitative) tailored to client needs and business objectives.
• Develop and oversee reports and audits of metrics, performance, conversations, competitors, audiences, paid media, and more. Present and explain these to internal teams, clients, and prospects.
• Collaborate on developing new methodologies, techniques, best practices, and procedures for the R&I team.
• Monitor the digital landscape to identify trends, consumer behaviors, and subcultures before they go mainstream.
• Turn large volumes of data into clear, actionable insights with a narrative focus to fuel creative and strategic briefs.
• Present high-impact reports directly to key clients, acting as a trusted consulting partner in digital strategy.
• Conduct in-depth analyses of competitive environments, brand positioning, and digital health within the social media ecosystem.
• Work closely with other teams (Accounts, Creativity, Influence, Paid Media) to identify improvements and opportunities for our brands.
• Supervise the work of more junior team members.

Requirements

What kind of profile are we looking for?

• At least 5 years of experience in data analysis, social listening, and strategic planning, ideally in creative agencies, digital agencies, or brand consultancies.
• Advanced proficiency in platforms like Brandwatch, Talkwalker, Sprinklr, or Pulsar (ability to structure complex Boolean queries and visualization dashboards).
• Experience with analytics and performance tools (Emplifi, Sprout Social, Meltwater, Google Analytics, etc.).
• Proficiency and experience with AI tools applied to data analysis, reporting, automation, and more.
• Absolute passion for the internet, social platforms (TikTok, Twitch, Instagram, Reddit), and digital communication codes. Ability to read between the lines in social conversations.
• A strong balance between analytical rigor and strategic/sociological vision.
• Excellent ability to communicate complex ideas simply, both verbally and visually (designing clean, intuitive reports).
• Fluent English (C1/C2), as you’ll be working with international brands and global tools.

Salary transparency

At We Are Social, we take this seriously. To comply with the European Salary Transparency Directive, we’ll contact you before the interview to provide detailed information about the salary range and the applicable collective bargaining agreement for this role—we want you to have all the information from the very first moment!

Benefits

What does our selection process look like?

We want the process to be transparent from day one, so here’s the structure:

1. Nice to e-meet you! (30-45 mins): A casual chat with the People & Culture team. The goal is to get to know you better, understand your profile and aspirations, and answer any questions you may have.
2. Delve into (45-60 mins): You’ll meet with the hiring manager for this role to dive deeper into your technical experience, strategic vision, and the impact you can bring to the team.
3. Unlock your potential (Case study): We’ll give you a challenge to present at our Madrid offices, so we can see how you think and structure your ideas.

Benefits

🖥️ Hybrid work format.

🏠 Monthly stipend to cover expenses related to remote work.

🏝️ Work from anywhere during Easter, July, August, and Christmas.

🌏 Option to work remotely for up to 10 days per year from any office in the network.

😎 22 days of vacation, plus 3 additional days during Easter, 3 or 4 during Christmas, and your birthday.

🥗 & 🚍 Monthly stipend to cover food, transportation, health insurance, and/or childcare expenses.

💸 Flexible compensation

🤸🏽♂️ Access to a wide network of gyms and physiotherapy and therapy services through Wellhub (Gympass). Access to leading apps in nutrition, sleep, meditation, and more.

📚 Continuous and personalized training.

💭 English classes

Diversity & Inclusion

We believe Diversity & Inclusion at all levels are crucial for creative innovation, so we’re actively building a culture where everyone has the same opportunities to grow.

A culture where people have the tools they need to be their best selves and focus on creating work that defines their careers. To achieve this, we foster a free environment where diverse ideas and honesty are respected, and where different perspectives help us all improve.

If you need any support or adjustments during the selection process, let us know at [email protected].

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