Senior Research & Insights Analyst

• At least 5 years of experience conducting data analysis, social listening, and strategic planning, ideally at creative agencies, digital agencies, or brand consultancies.
• Advanced proficiency with platforms such as Brandwatch, Talkwalker, Sprinklr, or Pulsar (ability to structure complex Boolean queries and visualization dashboards).
• Experience with analytics and performance tools (Emplifi, Sprout Social, Meltwater, Google Analytics, etc.).
• Proficiency and experience with AI tools applied to data analysis, reporting, and automation, among others.
• Absolute passion for the internet, social platforms (TikTok, Twitch, Instagram, Reddit), and digital communication codes. Ability to read between the lines in social conversation.
• A good balance between analytical rigor and strategic/sociological vision.
• Excellent ability to communicate complex ideas simply, both verbally and visually (designing clean, intuitive reports).
• Fluent English level (C1/C2), as you will work with international brands and global tools.

At We Are Social we take this seriously. To comply with the European Salary Transparency Directive, we will contact you before the interview to provide you with detailed information about the salary range and the collective bargaining agreement applicable to this position. We want you to have all the information from the very beginning!

🖥️ Hybrid work format.

🏠 Monthly allowance to cover expenses associated with remote work.

🏝️ Work from wherever you want during Easter, July, August, and Christmas.

🌏 Possibility of teleworking up to 10 days a year from any office in the network.

😎 22 vacation days, plus 3 additional days during Easter, 3 or 4 during Christmas, and your birthday off.

🥗& 🚍 Monthly allowance to cover your food, transport, medical insurance, and/or childcare expenses.

💸 Flexible compensation

🤸🏽♂️Access to a wide network of gyms, physiotherapy, and therapy services thanks to Wellhub (Gympass). Access to reference apps in the worlds of nutrition, sleep, meditation, etc.

📚 Continuous and personalized training.

💭 English classes

At We Are Social Madrid, we are a social-first team of 50 people working with brands in categories such as entertainment, pets, FMCG, hospitality, education, technology, beverages, among others, and we are looking for a Senior Research & Insights Analyst who doesn't want to get bored with us.

We are thinking of a person who doesn't just extract metrics, but is capable of deciphering human behavior on the internet, identifying emerging subcultures, and transforming social listening into the starting point for creative ideas. If you have the ability to connect data with pop culture, and the strategic intuition to guide leading brands, this is your place!!

• Design social-first research processes (qualitative and quantitative) adapted to client needs and business objectives.
• Develop and oversee reports and audits of metrics, conversation, performance, audience, paid media, among others. As well as presenting and explaining them to the internal team, clients, and prospects.
• Collaborate on developing new methodologies, techniques, best practices, and procedures for the R&I team.
• Monitor the digital landscape to identify trends, consumer behaviors, and subcultures before they go mainstream.
• Transform large volumes of data into clear, actionable conclusions with a narrative approach to fuel creative and strategic briefs.
• Present high-impact reports directly to key clients, acting as a trusted consulting profile in digital strategy.
• Conduct in-depth analyses of the competitive landscape, brand positioning, and digital health within the Social Media ecosystem.
• Work hand in hand with the rest of the teams (Accounts, Creativity, Influence, Paid Media) to detect improvements and opportunities for our brands.
• Supervise the work of more junior profiles on the team.