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ASO Specialist

Remote, Barcelona·Full-time·Added 5 months ago

This job was published 5 months ago

Air Apps

69 open roles

Overview

Job details

  • US$60,000 - US$100,000 a year

    Gross, as stated in the ad.

  • Full-time

    Per the ad.

  • Fully remote

    Only from certain places, per the ad: “Based in Lisbon (onsite role).”

  • A relocation package

    Help with the move, per the ad.

Requirements

  • Have the right to work in Spain

    Air Apps doesn't mention sponsorship in the ad.

  • Have 3+ years of experience

    Mid-level role.

Benefits

  • Private health insurance

    Per the ad: paid by the employer, or taken through flexible pay.

  • Life insurance

    Per the ad.

  • Meal vouchers

    A restaurant card or tickets, per the ad.

  • Gym access

    Free or discounted, per the ad.

Requirements

What we're looking for

  • Around 3+ years of experience in ASO or mobile growth marketing.

  • Strong understanding of app store ecosystems (Apple App Store, Google Play).

  • Experience with ASO and analytics tools (App Annie, Sensor Tower, Data.ai, etc.).

  • Data-driven mindset with the ability to turn insights into action.

  • Excellent communication and collaboration skills.

  • Enthusiasm for AI, productivity, and digital tools.

  • Based in Lisbon (onsite role).

Pay & benefits

What you'll get

  • Apple hardware ecosystem for work.

  • Annual Bonus

  • Top-tier Health and Life Insurance for peace of mind.

  • Transportation Budget to support your commute needs.

  • Coverflex benefits package for meal allowances, well-being, and more.

  • Childcare support.

  • Air Conference - an opportunity to meet the team, collaborate, and grow together.

  • Pension Fund to support your long-term financial planning.

  • Urban Sports Club membership to keep you active.

  • Meals 100% free at the hub.

The role

We are looking for an ASO (App Store Optimization) Specialist to join our San Francisco team. In this role, you'll lead strategies to improve visibility, discoverability, and conversion in the Apple App Store. You'll leverage keyword research, creative testing, and data-driven insights to drive user acquisition and retention through organic channels.

This role is perfect for someone who is passionate about mobile growth, detail-oriented, and excited to optimize across multiple apps that reach millions of users worldwide.

What you'll do

  • Conduct keyword research and optimize app metadata (titles, descriptions, tags) to maximize visibility.

  • Develop and test creative assets (icons, screenshots, app previews, CPPs) to increase conversion rates.

  • Analyze app store performance metrics and provide actionable insights.

  • Monitor competitors and market trends to identify opportunities for growth.

  • Collaborate with UA, Product, and Creative teams to align ASO strategy with broader marketing initiatives.

  • Stay on top of platform updates, industry best practices, and emerging ASO tools.

How you'll work

  • This is a fully onsite position, based at our office in Lisbon, where you will collaborate closely with cross-functional teams in person and contribute to a dynamic and fast-paced environment. We are open to support with relocation efforts.

About Air Apps

Air Apps is a mobile app development company known for creating popular utility and productivity applications, such as scanner and QR code apps, that have been downloaded by millions of users worldwide. The company operates in the competitive mobile apps industry, focusing on user-friendly design and rapid iteration to deliver high-quality solutions for everyday needs.

Air Apps has a significant presence in Spain, with a development office in Barcelona, which serves as a hub for engineering and product talent. The company's work culture emphasizes innovation, autonomy, and a fast-paced environment, making it an attractive option for international professionals looking to contribute to globally distributed consumer apps. With a diverse team and a focus on growth, Air Apps offers opportunities for relocators to work on products with a broad user base while enjoying the vibrant lifestyle of Barcelona.

Industry
Mobile Apps
Founded
2018
Employees
100–500
Headquarters
Miami, USA
In Spain
Barcelona
Website
airapps.co

Good to know if you are moving

  • Air Apps has a Barcelona office, which is a key engineering hub, offering a chance to work in a vibrant European tech city.
  • The company's products have been downloaded over 100 million times, indicating a strong user base and product-market fit.
  • Air Apps is known for a fast-paced, data-driven culture, which can be appealing for professionals looking to make an impact.
  • The company offers a hybrid work model, allowing for flexibility between remote and in-office work.
  • As a global company with a Spanish office, Air Apps provides opportunities for international professionals to work in a multicultural environment.

In their own words

About the company & team

At Air Apps, we believe in thinking bigger and moving faster. We're a family-founded company on a mission to create the world's first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2017 and now with offices in both Lisbon and San Francisco, we've remained self-funded while reaching over 100 million downloads worldwide.

Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you'll be a creative force, shaping products that empower people across the globe.

Join us on this journey to redefine resource management and change lives along the way.

Additional information

At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.

At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.

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