Primer Impacto

Primer Impacto is a Spanish field marketing company specializing in point-of-sale (POS) optimization. Founded in 2005, the company provides outsourced sales force solutions, including in-store audits, merchandising, brand ambassadorship, and promotional campaigns, with a strong focus on the retail and pharmaceutical sectors. They employ a team of professionals dedicated to technology integration for data analysis and project execution optimization.

Primer Impacto has a significant presence across Spain, with offices and field teams in numerous cities including Barcelona, Madrid, Valencia, and Seville. The company's work culture emphasizes people care and sustainability, with initiatives like route optimization to reduce CO2 emissions and tree planting. For international professionals, Primer Impacto offers opportunities in field marketing, sales, and IT roles, with a particular focus on the Spanish market, making it a relevant employer for those seeking to work in Spain's retail and consumer goods sectors.