Head of Marketing
An AI-native Head of Marketing will lead marketing strategy and execution. The role offers high ownership and the freedom to shape the company's marketing approach.
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88,000+ live jobsRemote, Barcelona·Added 2 days ago (last checked 20 Oct)
3 open roles
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At OnTheGoSystems, the company behind WPML, Toolset, and PTC, we're looking for a hands-on, AI-native marketer to own how people find us - through search, AI assistants, and the partners and creators our customers already trust.
Content is the heart of this. You'll create content yourself and collaborate with our partners to produce content that helps our users, ranks well in search engines, and gets referenced by AI. You'll also use AI to produce more of it without losing quality or accuracy.
AI is a core part of how we work. We're looking for someone who already uses AI agents, automation, integrations, and structured workflows to get real marketing work done - and can show us what they've achieved with them.
You won't be joining an established marketing team or following a fixed playbook. You'll have the freedom to talk to our clients, understand our business, and find the strongest opportunities we should focus on next.
Your main focus will be content, search visibility and partnerships:
You'll work hands-on, from identifying an opportunity through execution, measurement, and improvement.
OnTheGoSystems is a Hong Kong-based software company that develops and markets a suite of products and services for the WordPress ecosystem, including popular plugins like WPML (WordPress Multilingual) and Toolset. The company is known for its focus on helping users build multilingual and custom websites, with a strong emphasis on user-friendly tools and robust support. They have a global customer base and a distributed team, with a significant presence in Spain.
In Spain, OnTheGoSystems has established a development hub, particularly in Barcelona, where they hire AI-native software developers to work on their product suite. The company's work culture is remote-first and international, making it a relevant option for international professionals looking to join a fast-growing, product-driven company with a global footprint. They value autonomy, technical excellence, and a modern, distributed work environment.
OnTheGoSystems is a profitable, self-funded product company growing since 2007. WPML powers more than 1.5 million websites worldwide.
You'll have real ownership and the freedom to help build our marketing approach, work directly with our CEO and product teams, experiment with AI, and turn your ideas into real marketing initiatives.
We care about the people we work with and want to support them beyond their day-to-day work. Along with the flexibility of working remotely, we offer perks and benefits that support both work and life.
If you're excited about shaping how people find software in the age of AI search, creating content and partnerships that matter, and having the freedom to decide what comes next, we'd love to hear from you.