Paid Media Consultant - Málaga

If you have between 2 and 3 years of experience managing Paid Media campaigns, especially in performance-oriented SEM and Paid Social, and you want to take another step towards autonomy and strategic responsibility over a channel, you are the profile we are looking for!

We are looking for a Mid-Senior Paid Media profile with their own judgment, results orientation, and analytical capacity, who will autonomously take on the operations and optimization strategy of their channel: from performance analysis to the proposal and implementation of improvements.

You will be the reference person for your channel within the client's team and you will work with the person responsible for Paid Media to fit your channel into the global media strategy, contributing your proposals, your hypotheses, and your learnings.

• Autonomy and own judgment to manage and optimize your channel from start to finish, prioritizing by business impact and proposing improvements without waiting to be asked.

• Results orientation to link every optimization decision to business objectives and be able to explain its impact.

• Analytical capacity to interpret data, KPIs, and campaign results, and extract actionable conclusions.

• Strategic thinking to connect the optimization of your channel with the client's global media strategy.

• Effective communication, verbal and written, to defend your proposals and share results with internal teams and various client stakeholders.

• Organization and attention to detail to manage several campaigns and budgets at once with rigor and continuous monitoring.

• Capacity for learning and adaptation in the face of constant changes in advertising platforms and the digital environment.

• Between 2 and 3 years of experience managing performance-oriented SEM and Paid Social campaigns. Very valuable if that experience has been in e-commerce.

• Demonstrable experience autonomously managing the optimization of a channel, with results that you can quantify and explain.

• Practical experience in managing and optimizing campaigns in Google Ads and Meta Ads.

• Advanced level of Google Analytics (GA4), Looker Studio, and Microsoft Excel.

• Solid knowledge of analysis and monitoring of Paid Media campaign KPIs.

• Residency in Málaga (essential).

• We value having certifications in Google Ads or other advertising platforms.

• We value experience in Shopping, Performance Max, and product feed management (Google Merchant Center).

• We value proficiency in Google Tag Manager and conversion tracking.

A great start!

• Onboarding program designed so that you integrate quickly into the company and feel part of the team from day one, facilitating the necessary tools for your adaptation to your role and to the SIDN culture.

• 25 vacation days per year according to the collective agreement.

• Your birthday off to celebrate as you prefer. 🎉

• Long Weekends: 12 free Fridays a year!

• Additional month for birth and childcare (maternity or paternity).

• Internal and external training programs tailored to your needs.

• Languages, leadership, and advanced specialization in key areas of digital marketing, social media, data analytics, reporting tools, and Artificial Intelligence.

• Unlimited access to books and learning resources to enhance your technical and consulting skills.

• Premium office equipment and the advanced tools you need to develop your work in the most comfortable and efficient way.

• Discounts at leading market brands.

Are you passionate about digital advertising and do you want to lead the optimization of your own Paid Media channel? From SIDN's Paid Media department, we are looking for our new addition, who will work as an Implant side-by-side with one of our main clients in their Málaga offices.

If you are passionate about Paid Media and want to make decisions that are seen in a client's results, this is your opportunity to be part of SIDN.

• Define and execute the optimization strategy for your channel in paid media (SEM and Paid Social), with autonomy in daily operations and in investment and bidding decisions.

• Manage and optimize campaigns in Google Ads and Meta Ads, ensuring their correct implementation and alignment with established business objectives.

• Distribute and reallocate budget among campaigns, audiences, and formats based on performance and commercial priorities.

• Analyze performance and key KPIs (such as ROAS, CPA, or conversion rate), detecting deviations and opportunities, and converting data into prioritized improvement actions.

• Design, prioritize, and evaluate tests (creatives, audiences, bidding strategies, account structures) to continuously improve campaign performance.

• Prepare and present monitoring reports with a clear reading of evolution, learnings, and next steps, adapted to each stakeholder.

• Participate, together with the client's Paid Media lead, in defining the global strategy of paid media, contributing the vision and opportunities of your channel.

• Stay up to date with advertising platform news and relay to the team those that may impact results.

• Coordinate with internal and external teams (creative, e-commerce, analytics, and the SIDN team) to ensure the correct development of activities.

• Hybrid model at client: you will combine in-person work at the offices of one of our main clients in Málaga with remote days, having the support of your SIDN team at all times.