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Digital Media Specialist

On-site in Madrid·Full-time·Added 10 days ago

Procter & Gamble

24 open roles

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Overview

Job details

Full-time hours
Per the ad.

Requirements

Have the right to work in Spain
Procter & Gamble doesn't mention sponsorship in the ad.
Work in English
English is required, per the ad.
Work on-site in Madrid
No relocation package mentioned.

This job was automatically translated to English.

Requirements

What we're looking for

- Previous experience in digital media, paid media, or media agency environments.
- Hands-on experience managing campaigns in:
  - YouTube / Google Ads
  - Meta
  - TikTok
  - DSPs (The Trade Desk, DV360 or similar)
- Basic knowledge of the Retail Media ecosystem and its measurement principles.
- Experience working with campaign tracking, attribution, and performance metric tools.
- Advanced level of Excel and proficiency in handling advertising platforms and ad-tech tools.
- Great analytical capacity and orientation toward problem-solving.
- Ability to work autonomously and make data-driven decisions.
- Excellent project management and execution skills.
- Strong communication and stakeholder management skills.
- High level of English, both spoken and written.
- Curiosity, sense of responsibility, and passion for continuous learning.
- Microsoft Office, especially advanced Excel.
- Management of digital advertising platforms:
  - Google Ads / YouTube
  - Meta Business Manager
  - TikTok Ads
  - DSPs (The Trade Desk, DV360 or similar)
- Knowledge of DMPs/CDPs and audience management solutions.
- Serving, tracking, and verification tools (Flashtalking, Moat, DoubleVerify or similar).
- Familiarity with digital market analysis and measurement tools.

Nice to have

- Knowledge of SEM, SEO, and attribution methodologies.
- Experience in audience management, tagging, and measurement solutions.
- Knowledge of content marketing, creators/influencers, and digital commerce.

The role

What you'll do

Are you passionate about the world of digital media and data-driven marketing? We are looking for a Digital Media Specialist to lead the activation, optimization, and results analysis of campaigns for some of the world's most important brands.

In this position, you will be responsible for executing top-tier digital media campaigns on platforms such as YouTube, Meta, TikTok, Programmatic, Audio, and Display, working at the intersection of media, technology, and business growth.

- Activate, manage, and optimize high-volume digital media campaigns for multiple brands, audiences, and business objectives.
- Lead the end-to-end execution of campaigns, ensuring the highest standards of quality, compliance, and performance.
- Monitor results, analyze performance, and proactively identify optimization opportunities to maximize business impact.
- Collaborate closely with Brand Managers, Media Managers, agencies, technology partners, and media to ensure flawless execution.
- Transform campaign results into actionable insights, recommendations, and best practices.
- Stay up to date with market trends, platform innovations, and new opportunities within the digital ecosystem.
- Provide support to test & learn initiatives and contribute to media measurement, learning, and innovation projects.
- Act as an expert in advertising platforms, campaign setup, audience strategies, and performance optimization.
- Support content activation on social networks through results-based recommendations for creators, influencers, UGC (User Generated Content), and other content formats.

How you'll work

Full time

Job Segmentation

Experienced Professionals

About Procter & Gamble

Procter & Gamble (P&G) is a global consumer goods corporation headquartered in Cincinnati, Ohio, USA. It is one of the world's largest and most recognizable companies in its industry, with a portfolio of trusted brands across beauty, grooming, health care, fabric & home care, and baby, feminine & family care. P&G operates in approximately 180 countries and employs tens of thousands of people worldwide, with a strong focus on innovation, brand management, and supply chain excellence.

In Spain, P&G has a significant presence with offices and facilities in cities such as Madrid, Barcelona, and others, supporting both commercial operations and manufacturing. The company is known for its strong corporate culture, leadership development programs, and commitment to diversity and inclusion, making it an attractive employer for international professionals. P&G offers various internships and entry-level roles in Spain, providing opportunities for career growth in a multinational environment.

Industry: Consumer Goods
Founded: 1837
Employees: 100,000+
Headquarters: Cincinnati, USA
In Spain: Madrid, Barcelona
Website: pg.com

Good to know if you are moving

P&G is a global company with a strong presence in Spain, offering roles in commercial, manufacturing, and corporate functions.
The company provides structured internship programs in Spain, which are excellent entry points for international students and recent graduates.
P&G is known for its strong leadership development and internal promotion culture, offering clear career progression paths.
Working at P&G in Spain may require Spanish language skills for certain customer-facing roles, but many corporate and technical positions operate in English.
P&G offers competitive compensation and benefits packages, including health insurance and pension plans, aligned with local standards.

In their own words

About the company & team

Hello, we are P&G, and we are delighted that you are inquiring about this job offer. P&G serves consumers worldwide with one of the strongest portfolios of trusted, quality, and leadership brands, such as Pantene, Ariel, Fairy, and Oral-B. P&G operates in 70 countries and we have more than 100 thousand employees worldwide.

You can visit www.pg.com for the latest news and information about P&G and our brands.

Together, we will continue to make a difference for nearly 5 billion consumers every day. Sounds great, right? We invite you to submit your application and join our media team.

Additional information

We are an equal opportunity employer and we value diversity in our company. At P&G, we strive to build a culture where all people feel welcome, included, and can be themselves at work.

We guarantee that people with disabilities receive the reasonable accommodations necessary to participate in the job application process or in interviews. Please click here if you need an accommodation during the application process. We ask that you wait for our response regarding your request before proceeding with the online assessment; we thank you in advance for your patience.

In case you have any questions, you can get to know us better here:

https://www.pgcareers.com/

All open roles at Procter & Gamble