Business Account Specialist - Eastern Andalusia

The Business Account Specialist (BAS) at AstraZeneca is the main commercial leader for the hospital accounts under their responsibility, responsible for driving the best commercial positioning of the brand and achieving the expected business results.

This role designs and implements strategic plans aimed at key decision-makers and influencers within their account or healthcare area, building solid, high-value relationships through innovative, omnichannel interactions adapted to the local reality.

The BAS works in a coordinated manner with the strategies defined by Market Access, Medical, and Marketing, adapting them to the specific needs of their territory, in order to ensure the broadest and fastest access to the medication, lead a differentiated positioning against other market products, and facilitate positive changes in clinical practice and the patient journey that benefit the greatest number of patients and improve their quality of life.

Through in-depth knowledge and analysis of the area, decision-making on actions and investments, the development of high-impact interactions with clients, and cross-functional collaboration, this role will be key to bringing the brand to its best version, from launch preparation to the consolidation of its results and maturity.

• Continuously know, analyze, and update all relevant information sources and the most recent healthcare environment updates at the Autonomous Community, hospital account, and health area levels under your responsibility.
• Deeply understand the oncology healthcare ecosystem, the map of key decision-makers for your pathology, and the connections between them in your area of operation, including scientific societies, cancer plans, and strategic plans of the different accounts under your responsibility.
• Work proactively and cross-functionally to obtain continuous insights, identify barriers and opportunities at the account or health area level, make decisions within the Patient Journey, and escalate said barriers or opportunities to the Brand Team when necessary for strategic discussion at a national level.
• Maintain deep and updated knowledge of the competition, including their strategy, positioning, scientific evidence, activities, messaging, and presence in the key accounts of the territory under responsibility, in order to identify opportunities and threats, adapt action plans, and maximize the differentiation and sustainable growth of the brand.
• Work in very close collaboration with the Medical Department's Scientific Advisor to ensure the correct transition of the brand from the pre-approval period to guaranteed access, building fluid internal and external communication that generates a better impact for customers and patients.
• Work in a timely manner to identify the different stakeholders in each account or health area, including decision-makers, influencers, and prescribers, at the hospital account, Autonomous Community, and regional levels, if applicable.
• Adequately map and segment stakeholders, identifying their connections, influence networks, belief profiles, and behavior regarding our brands, with the aim of guiding the strategy and prioritizing high-impact actions.
• Understand and lead the implementation of the national strategic plan, adapting it to the specific needs of the territory of responsibility together with the cross-functional team, ensuring transparency, collaboration, transversal leadership, and agility in the execution of plans, from the preparation phase to subsequent monitoring.
• Assume and meet commercial objectives through the development and execution of specific account plans that prioritize high-value opportunities and decisively reallocate resources toward higher-impact activities.
• Be the scientific reference for the brand in the indication, with solid knowledge of efficacy data, management, and available evidence, ensuring valuable interactions that contribute to patient benefit.
• Ensure that the scientific evidence published in the brand's studies is appropriately reflected in clinical guidelines, leading strong conversations that drive optimal brand positioning and its consolidation as a reference treatment in strategic accounts.
• Perform the hospital-level introduction of products in non-priority accounts or health areas, ensuring coordination with regional access teams and the involved central teams.
• Design and implement the omnichannel plan in the territory of responsibility, adapting the customer's omnichannel journey, removing local barriers, and offering personalized, innovative, and high-impact interactions across all relevant channels.
• Lead the execution of the launch following EMA authorization in new indications, generating support, mobilizing key opinion leaders, and contributing to market shaping to ensure rapid and sustained adoption.
• Work jointly with the RAM, ensuring the alignment and information flow necessary to empower a global vision of the Autonomous Community.
• Drive, together with healthcare professionals, hospital payers, patient associations, and multifunctional teams, initiatives and projects aimed at identifying patients, optimizing their care journey, improving access, adherence, and health outcomes, removing barriers, and guaranteeing agile and responsible execution of the implemented solutions.
• Lead by example the correct use of AstraZeneca's internal information systems, including Veeva CRM, and analysis tools, including Power BI, to transform data into rapid actions, adapt the strategy when necessary, anticipate opportunities, monitor brand evolution, and coordinate changes agilely in the territory.
• Proactively adopt and use artificial intelligence tools and digital solutions approved by the company to analyze information, generate insights, optimize the planning and personalization of stakeholder interactions, increase commercial efficiency, and strengthen data-driven decision-making, always ensuring compliance with AI compliance and governance policies.
• Perform all activities ensuring that actions are taken within the AstraZeneca Compliance framework.
• Project the corporate image and values of AstraZeneca in relationships with internal and external customers.
• Consistently define the priorities that contribute to achieving results, establishing action and follow-up plans that guarantee excellent execution and a high commitment to compliance.
• Make data-driven decisions, collecting, integrating, interpreting, and questioning available information to choose the best option and achieve the set objectives.
• Take responsibility for one's own tasks and decisions, as well as their impact on the business.
• Be efficient and innovative, using different digital tools and channels to obtain information and interact with the various stakeholders involved in the execution of strategic plans.
• Proactively analyze and reflect on the integral management of the patient, the healthcare environment, the market, and the competition in your area of responsibility.
• Identify the main stakeholders and their interests, anticipating future events with the aim of maximizing AstraZeneca's present and future commercial positioning and contributing to global results.
• Quickly identify account changes and needs, prioritizing and optimizing resources, and launching specific action plans per customer.
• Obtain information through active listening regarding customer needs, the healthcare ecosystem, existing objections, and opportunities for improvement, generating empathy and proposing specific, innovative, and high-impact solutions that improve patients' quality of life.
• Maintain continuous updating of scientific and clinical knowledge, and communicate it in a rigorous, clear manner adapted to the different interlocutors.
• Execute the brand strategy defined by the company in your accounts or health area, adapting it to the Patient Journey to improve commercial positioning.
• Learn new skills and knowledge continuously and on your own initiative, using the company's internal resources and external learning sources that allow for continuous professional development.
• Grow in the face of challenges and understand learning as an opportunity for constant development.
• Generate positive relationships through strong social skills, adapting the communication style to the needs, interests, and context of each interlocutor.
• Recognize one's own emotions and those of others, using this information to guide thought and conduct, and adapting behavior to the interlocutor, the environment, and adverse situations.
• Generate synergies, receive and request agile feedforward, align messages and efforts, and prioritize team objectives over individual interests.
• Act within the applicable regulatory framework to implement the actions designed in the strategic plan in all areas.

• Digital mindset and orientation toward the use of data, omnichannel tools, and digital solutions.

06-nov-2026

27-nov-2026