Iberia
Iberia

Product Designer

Madrid, Spain·Competitive·On-site·Mid · 3-5 years·Spanish: Fluent

Added 22 days ago

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Job description

Our company

We are the largest Spanish airline and leader between Europe and Latin America; we belong to the IAG airline group and are part of the oneworld alliance. Our goal is to always be the best travel option for our customers and to make them feel that what matters most to us is their safety and the quality and experience of their journey. In addition to the airline, we also have aircraft maintenance as a complementary business.

At Iberia, we value that our professionals are an example of behaviors for customers, but also within the team. We expect all new hires to be an example of these.

Your role:

Will be responsible for designing, researching, and optimizing user-centered digital experiences across Iberia's digital channels (web and app), contributing to improving conversion, satisfaction, efficiency, loyalty, brand perception, and the company's digital competitiveness, within complex and omnichannel digital ecosystems.

The role will combine UX Design and UI Design capabilities (including User Testing) to identify improvement opportunities, validate solutions, and design digital experiences aligned with user needs and business objectives.

Will work cross-functionally with Digital Product, business, technology, data, and other teams to ensure consistent, accessible, and results-driven experiences.

Will participate in product decisions, aligning user needs, business objectives, and technical feasibility.

Your challenges:

  • Design UX/UI experiences aligned with user, business, and product needs.
  • Design complex digital experiences, mainly related to search, booking, trip management, post-sales, and loyalty.
  • Define flows, information architectures, wireframes, and prototypes.
  • Ensure visual and experiential consistency through the use and evolution of design systems.
  • Collaborate with Product and Technology during the discovery, definition, and implementation phases.
  • Turn user insights and needs into actionable product opportunities.
  • Plan and execute research, validation, and experience testing.
  • Identify improvement opportunities based on research, data, and digital behavior.
  • Use digital metrics, user behavior, and experimentation results to iterate solutions.
  • Ensure accessibility, usability, and interaction quality in digital products.
  • Participate in continuous improvement initiatives, Design Ops, and design process evolution.

Your knowledge:

  • Degree in Design, Psychology, HCI, Communication, Engineering, or similar.
  • Minimum 3 to 5 years of experience in UX/UI and Research, Product Design, or UX Research.
  • Experience designing complex digital products and responsive/mobile environments.
  • Proficiency with tools such as Figma, FigJam, Maze, Dovetail, or similar.
  • Knowledge and practical application of accessibility standards.
  • Highly valued experience in the airline, travel, e-commerce, or omnichannel digital ecosystem sectors.
  • Knowledge of UX Research and validation methodologies.
  • Knowledge of design systems.
  • Experience working in agile and multidisciplinary environments.
  • Analytical mindset and user orientation.
  • Highly valued experience in e-commerce, travel, or complex digital products.
  • High level of Spanish and English.

Key skills:

  • User orientation and empathy.
  • Analytical thinking and problem-solving.
  • Attention to detail and visual quality.
  • Communication and influencing skills.
  • Cross-functional collaboration.
  • Prioritization and organizational skills.
  • Continuous improvement and learning mindset.
  • Ability to work in dynamic environments.
  • Results and impact orientation.

Key KPIs:

  • Improvement of UX metrics and user satisfaction.
  • Evolution of product KPIs (conversion, loyalty, etc.)
  • Increase in conversion and efficiency across digital journeys.
  • Visual quality and consistency of delivered solutions.
  • Impact of research insights on product decisions.
  • Reduction of friction and pain points in digital experience.
  • Adoption level of design systems.
  • Quality of collaboration with stakeholders and multidisciplinary teams.

Key internal relationships:

  • E-commerce / Digital product
  • Technology / IT
  • CRO
  • Loyalty
  • Customer Experience
  • Data & Analytics
  • Research
  • Brand
  • Content
  • Marketing

Key external relationships:

  • UX/UI consultancies and agencies, and Research.
  • Technology partners.
  • IAG group companies where applicable.

Talent at Iberia:

We value that our professionals are an example of behaviors for customers, but also within the team. We expect all new hires to be an example of these.

  • We are one and diverse: You work in a coordinated, open, and collaborative manner pursuing a common goal in a diverse and inclusive environment.
  • We put soul and passion: You make things happen by fully committing to everything you do.
  • We reinvent tomorrow: You look for new and different ideas to solve problems.
  • We connect with our customers and colleagues: You always want to go a step further than expected with a smile and a pleasant manner.
  • We make it simple and efficient: We focus on what's important, analyzing situations and eliminating what doesn't add value.
  • We carry safety in our DNA: We work with the attention and care of the first day: in every ground operation, in every flight. We know the processes and apply them rigorously.

Our commitment to Diversity and Inclusion

At Iberia, we are one and diverse. We are a faithful reflection of today's society and have teams with very diverse profiles that enrich us to be more creative and innovative.

We believe in talent without labels and are fully committed to offering the same professional opportunities to everyone. Therefore, all decisions in our selection processes are based exclusively on the competencies, skills, and knowledge necessary for the performance of the position.

You'll most likely need Spanish to apply.This job was automatically translated to English, .

About the company

Iberia

Iberia

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Spanish company
16000 employees
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