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Web Analytics Specialist Trainer

Remote, Madrid·Added 19 days ago

Ironhack

10 open roles

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Overview

Job details

Fully remote
Per the ad.

Requirements

Have the right to work in Spain
Ironhack doesn't mention sponsorship in the ad.
University degree
“Formación Académica: el candidato/a deberá poseer al menos uno de los siguientes títulos: Licenciado/a, Ingeniero/a, Arquitecto/a o Título de Grado correspondiente, preferiblemente en ciencias económicas, administración y dirección de empre” — per the ad.

This job was automatically translated to English.

Requirements

What we're looking for

Meet at least one of the following requirements:

Academic Background: the candidate must possess at least one of the following degrees:
- Bachelor's, Engineer, Architect, or corresponding Undergraduate Degree, preferably in economics, business administration and management, marketing, commerce, accounting, or tourism.
- Associate's, Technical Engineer, Technical Architect, or corresponding Undergraduate Degree, in the same fields.
- Higher Technician, preferably from the Commerce and Marketing professional family.
- Level 3 Professional Certificate, preferably from the Commerce and Marketing professional family.

Additionally, they must have the professional experience and teaching competence detailed below:

Professional Experience
- 1 year in the field of Marketing and Public Relations, if possessing the aforementioned training.
- 3 years in the field of Marketing and Public Relations, if not possessing said training.
Teaching Competence (meet 1)
- Verifiable teaching experience of at least 150 hours in the last 2 years, related to the Commerce and Marketing professional family
- 6 months of teaching experience in the sector, providing a Master's in Teacher Training, Certificate of Pedagogical Aptitude (CAP), or Professional Certificate SSCE0110
- University degree in Psychology, Pedagogy, Psychopedagogy, or a University Master's in Trainer Training.

The role

At Ironhack, in collaboration with official training programs, we are looking for a Web Analytics Specialist Trainer (Freelance) to lead the course: Web Analytics for Marketing Results Measurement (COMM0079).

The objective is to identify web analytics tools and variables to obtain results regarding the information and behaviors provided by the digital footprint of users on the web and Web 2.0, and to introduce improvements in a company's strategic marketing actions.

We are looking for an expert profile under a Freelance modality for a comprehensive training package that includes delivering sessions, as well as creating and reviewing content.

How you'll work

Total duration: 30 hours (late October/November)
Modality: Synchronous virtual (virtual classroom)

Modules and Content to be Taught

The program is organized into the following modules:

Module 1 (8 h): Web analytics and Performance Marketing.
Module 2 (12 h): Data analysis and decision making (A/B testing, SEM, SEO, e-mail marketing).
Module 3 (10 h): Measurement and optimization of web processes (Google Analytics, Adobe Analytics).