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International Retention Manager (DTC)

Remote, Barcelona·Full-time·Added 10 days ago

Natulim

45 open roles

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Overview

Job details

Permanent contract
Full-time hours.
Fully remote
Per the ad.

Requirements

Have the right to work in Spain
Natulim doesn't mention sponsorship in the ad.
Have 3+ years of experience
Mid-level role.

This job was automatically translated to English.

Pay & benefits

What you'll get

- Access and training in AI tools, working with cutting-edge technology like Claude.

- Permanent contract, job stability, and real growth opportunities.

- Full-time schedule from Monday to Friday, with flexible start and end times.

- Internal and external training to boost your continuous learning.

- Flexible compensation adapted to your needs (medical insurance, meal vouchers, transport, and childcare).

- Up to a 50% discount on Natulim products.

- School adaptation days, to accompany children under 3 years old when you need it.

- A young, dynamic team with a very good atmosphere, where people and ideas matter.

If you are passionate about e-commerce and advertising, this is a unique opportunity to have an impact and to be part of a project with values.

We are a company where every team member is an All Star in their role.

Are you an All Star? We want you!

Requirements

What we're looking for

3+ years of experience in Email Marketing focused on e-commerce / DTC.
Hands-on experience with platforms such as Klaviyo.
Strong data-driven and revenue-oriented mindset.
Problem-solver and very hands-on
Solid knowledge of DTC funnels, lifecycle marketing, and customer retention.
Ability to work with multiple brands or accounts (ideal for agency or brand group).
Intermediate/advanced level of conversion-oriented copywriting.
Experience collaborating with creative and design teams.
Intermediate/advanced English (desirable, not mandatory).

The role

At Natulim, we improve classic cleaning products. We make products without residues, practical to use, and with ingredients that are good for the skin and the planet.

Our star product is a laundry detergent in a biodegradable strip format that dissolves in the washing machine.

We are looking for a passionate and responsible professional with an entrepreneurial spirit, fast learning skills, and the will to develop new skills.

Be responsible for maximizing Natulim's customer retention, LTV, and repurchase at an International European level through advanced Email Marketing strategies, using data, automations, and continuous testing to directly impact revenue.

What you'll do

Design, execute, and optimize retention strategies via email.
Campaign calendar management
Build and improve automated flows: welcome, post-purchase, repeat purchase, winback, churn prevention, cross-sell, and upsell.
Segment audiences based on purchase behavior, engagement, lifecycle, and RFM.
Analyze key metrics: Open Rate, CTR, Conversion Rate, Revenue per Email, LTV, and Retention Rate.
Execute A/B tests on copy, subject lines, creatives, timing, and segmentation.
Work together with e-commerce, paid media, CX, and product to ensure a coherent omnichannel experience.
Maintain list health (deliverability, spam, opt-ins, sunsetting).
Identify continuous improvement opportunities based on data and DTC benchmarks.

About Natulim

Natulim is a food company based in Barcelona, Spain, specializing in natural and healthy food products. The company operates primarily through e-commerce, with a strong focus on digital marketing and content creation to reach international audiences. With a team of around 50 employees, Natulim is a growing player in the health food niche, leveraging social media and video content to drive brand awareness and sales.

Natulim's Spain presence is centered in Barcelona, where all its operations and open roles are based. The company offers a dynamic, digital-first work environment with a strong emphasis on creative roles such as video editing, content creation, and social media management. For international professionals, Natulim provides opportunities to work in a multicultural setting, with roles specifically targeting Romanian-speaking candidates, indicating a diverse and international work culture.

Industry: Food
Employees: 11–50
Headquarters: Barcelona, Spain
In Spain: Barcelona
Website: natulim.com

Good to know if you are moving

All open roles are based in Barcelona, Spain, offering a centralized location for international hires.
The company actively seeks Romanian-speaking candidates for video editor roles, indicating a multicultural team environment.
Many positions are internships (prácticas), which may be suitable for early-career professionals looking to gain experience in Spain.
The company's focus on e-commerce and digital marketing provides opportunities to work on international campaigns and content strategies.
Spanish language skills may be required for some roles, but creative and technical positions may be more flexible.

All open roles at Natulim