Zone Manager

• Previous experience in commercial or customer service and development positions.
• Ability to manage an area autonomously, combining planning and execution.
• Market orientation and availability to spend a significant part of the activity in the field.
• Communication, influence, and negotiation skills.
• Ability to build trusting relationships with clients and distributors.
• Organizational skills to manage routes, visits, priorities, and commercial follow-up.
• Result orientation and the ability to transform opportunities into concrete actions.
• Regular use of digital tools.
• Ability to quickly integrate into the operations of a temporary position.
• Driver's license and availability to travel around Ciudad Real. 🚗

• Commercial experience in Horeca, beverages, FMCG, distribution, or route sales.
• Knowledge of the hospitality market in Ciudad Real and, especially, the Tomelloso area.
• Experience working with distributors.
• Analytical capacity to interpret sales and commercial metrics.
• Previous experience using Salesforce or other CRM tools.

• Register visits, opportunities, agreements, and results in Salesforce.
• Keep the information necessary for effective business monitoring up to date.
• Share progress, learnings, and needs with the involved teams.

We are looking for an Area Manager for the Horeca channel to join our sales team on a temporary basis and take over business management in Ciudad Real, based in Tomelloso.

This is a temporary position of approximately six months, with a very active market presence and direct contact with hospitality, distribution, and other channel establishments.

You will be responsible for ensuring business continuity and development in your area, strengthening the presence of our brands in bars, restaurants, cafes, hotels, and leisure establishments, as well as identifying new commercial opportunities.

You will work in coordination with the Distribution, Sales, and Trade Marketing teams, combining commercial planning and results analysis with a constant presence in the market.

This role goes beyond making commercial visits. It involves gaining in-depth knowledge of the Horeca channel in your area, supporting distribution, prioritizing opportunities, acquiring new clients, negotiating agreements, and adapting your activity to achieve sales and growth targets.

Given the nature of the role, we are looking for a profile with autonomy, a commercial mindset, and the ability to quickly integrate into the operations and make an impact from day one.

You are a person with a commercial orientation, business vision, and the ability to manage an area autonomously, in a structured manner, and with a close relationship to the customer.

You enjoy direct contact with hospitality professionals, understand the importance of building trusting relationships, and know how to turn each client's needs into commercial opportunities.

In addition:

• 💬 You have strong communication, influence, and negotiation skills.
• 🍽️ You know or are interested in how the Horeca channel works.
• 🔎 You know how to analyze the market, identify opportunities, and turn them into concrete actions.
• 🤝 You enjoy building trusting relationships with clients and distributors.
• 📊 You know how to combine day-to-day commercial execution with analysis and planning.
• 📍 You are comfortable working in the field and managing a commercial route.
• ⚡ You are an organized, resourceful, and results-driven person.
• 🚗 You are available to travel within the assigned area.

As Area Manager, you will be responsible for the management, development, and monitoring of the business in the Horeca channel of Ciudad Real.

Your goal will be to ensure excellent commercial execution, strengthen the presence of our brands, and develop productive, long-lasting relationships with clients and distributors.

Your main responsibilities will be:

• Strategically plan and organize your commercial activity.
• Manage routes, visits, and priorities to ensure adequate territory coverage.
• Define concrete actions to achieve sales and growth objectives.
• Manage and develop the existing customer portfolio.
• Identify new commercial opportunities and capture establishments with potential for our brands.
• Understand the local market reality and adapt commercial activity to the needs of each customer.
• Conduct structured visits to bars, restaurants, cafes, hotels, and other channel establishments.
• Maintain a constant market presence, with a significant weight of field activity and commercial routes.
• Follow up on actions agreed upon with customers and distributors.
• Present commercial proposals adapted to the needs of each establishment.
• Negotiate agreements, promotions, and activations.
• Build relationships of trust that favor sustainable business development.
• Ensure the presence, availability, and visibility of our portfolio.
• Supervise the correct implementation of commercial materials and actions.
• Detect opportunities to increase the relevance of our brands at the point of sale.
• Work closely with distributors and sales teams.
• Accompany distribution activity and ensure adequate market coverage.
• Coordinate actions that allow for improved service and the development of new opportunities.
• Periodically review the commercial performance of the area.
• Analyze sales, activity, and key metrics.
• Transform results and market information into concrete improvement actions.
• Work in alignment with the Distribution, Trade Marketing, and Sales teams, as well as with your manager.
• Participate in monitoring and planning meetings.
• Contribute to coordinated and effective management of the Horeca channel.

In short: you will be the person in charge of driving our brands, supporting our customers, and growing the business in the Horeca channel of Ciudad Real. 🚀