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Content and Thought Leadership Manager in Barcelona

On-site in Barcelona·Added 3 days ago (last checked 4 Nov)

Thunes

17 open roles

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Our summary

Work mode: On-site, Barcelona
English: Required
Experience: 4+ years

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Skills

Thunes is hiring for this role in several places. This vacancy is in Barcelona.

Requirements

Education & certifications

Experience: 4-6+ years of experience in content creation and marketing, within a B2B fintech environment. Proven ability to produce high-quality, impactful content.
Content Expertise: Strong background in writing, content creation, and storytelling with an emphasis on strategic alignment to business goals. A deep understanding of various content formats, including written content, video, podcasts, and more.
Artificial Intelligence: Deep understanding of AI tools for content creation, optimization, and scalability. Experience in leveraging AI platforms to generate content, define prompts, and ensure high-quality, on-brand materials, including copy, image and video. Familiarity with using AI for content scheduling, performance tracking, and editorial enhancements.
Analytical Skills: Strong ability to analyze content performance data and leverage insights to improve strategies. Comfort with tools like Google Analytics, social media analytics, or content management platforms.
Collaboration: Proven ability to work cross-functionally with sales, product, and regional teams to create compelling content that supports global and regional objectives.
Copywriting Excellence: Excellent writing, editing, and proofreading skills with an eye for detail and a passion for delivering high-quality content.
Social Media & Digital Savvy: Experience with social media strategies for B2B and understanding how to leverage digital platforms to expand content reach and engagement.
Project Management: Strong organizational skills with the ability to manage multiple content initiatives simultaneously, ensuring deadlines are met and content is delivered on time.
Creative Mindset: Creative, innovative thinker with a passion for developing new ways to engage audiences and elevate Thunes' content offering.
Growth Mindset: A proactive attitude with a passion for continuous improvement, learning, and contributing to the growth of the content and marketing function.

The role

Thunes is seeking a dynamic and innovative Manager of Content & Thought Leadership to join our growing marketing team. This role will focus on driving content creation and thought leadership campaigns that enhance Thunes' global narrative, engage our target audience, and support our growth initiatives. Reporting directly to the Director of Brand & Public Relations, the Manager will play a critical role in executing content strategies that amplify our brand, position us as thought leaders, and support our demand generation, sales enablement, customer community building, and brand awareness goals.

In this role, you'll leverage emerging technologies, particularly Artificial Intelligence, to create scalable, data-driven content that drives business results. You'll work closely with internal teams to ensure content resonates across diverse markets, amplifying our position in the fintech and global payments landscape. This is an exciting opportunity for someone passionate about creating compelling content, harnessing AI to transform content development at Thunes, to drive both brand awareness and business results.

What you'll do

Content Strategy Execution: Support the Director of Brand & Public Relations in building and executing Thunes' global content strategy. Focus on driving brand awareness, thought leadership, and engagement through a wide range of content formats, including blogs, case studies, white papers, social media, email campaigns, webinars, video, podcasts, visuals, and presentations.
Content Creation & Production: Develop and produce high-quality content that aligns with Thunes' messaging and target audience. Ensure content is rooted in data and insights, supporting both marketing and sales goals.
Artificial Intelligence Implementation: Lead the identification and implementation of AI tools that will optimize content development, production, and scalability. Drive AI adoption to improve content quality, speed, editorial consistency, and performance metrics. Use AI to enhance content personalization and engagement, maximizing impact on business objectives.
Storytelling for Target Accounts: Work closely with sales and product teams to understand the needs of our target accounts and craft relevant, engaging content that drives engagement and interest from key prospects.
Content Planning & Execution: Manage the content calendar, ensuring timely delivery and alignment with global campaigns, product launches, and other business initiatives. Collaborate with teams to ensure all content is cohesive and reflects Thunes' brand and messaging.
Collaborative Content Production: Work with internal teams, external agencies, and freelancers to produce content, ensuring quality, consistency, and alignment with overall marketing and sales goals.
Internal & External Content Alignment: Collaborate with product marketing and demand generation teams to align content creation with business objectives, ensuring consistency across all channels and audiences.
Client & Partner Engagement: Develop client-facing materials that showcase our solutions and highlight customer success stories. Collaborate with partners to create joint content campaigns that elevate Thunes' position in the market.
Performance Measurement: Track and measure the performance of content across various platforms, using data to refine and optimize strategies. Report on content metrics and key performance indicators (KPIs) to stakeholders, including new and influenced opportunities.
Thought Leadership: Identify opportunities for content-driven thought leadership, including blog posts, speaking engagements, webinars, and awards submissions. Help position Thunes as a recognized leader in the fintech and global payments space.
Social Media Strategy: Support the development and execution of social media content strategies, ensuring consistency with broader marketing objectives and engaging with key audiences.

About Thunes

Thunes is the Smart Superhighway to move money around the world. Thunes' proprietary Direct Global Network allows Members to make payments in real-time in over 140 countries and more than 90 currencies. Thunes' Network connects directly to over 12 billion mobile wallets, stablecoin wallets and bank accounts worldwide, as well as 15 billion cards via more than 220 different payment methods, such as GCash, M-Pesa, Airtel, MTN, Orange, JazzCash, Easypaisa, AliPay, WeChat Pay and many more. Thunes' Direct Global Network differentiates itself through its worldwide reach, in-house SmartX Treasury System and Fortress Compliance Platform, ensuring Members of the Network receive unrivaled speed, control, visibility, protection, and cost efficiencies when making real-time payments, globally. Members of Thunes' Direct Global Network include gig economy giants like Uber and Deliveroo, super-apps like Grab and WeChat, MTOs, fintechs, PSPs and banks. Headquartered in Singapore, Thunes has offices in 14 locations, including Barcelona, Beijing, Dubai, Hong Kong, Johannesburg, London, Manila, Nairobi, New York, Paris, Riyadh, San Francisco and Shanghai. For more information, visit: https://www.thunes.com/

Professional Experience/Qualifications

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About Thunes

Thunes is a B2B fintech company that provides cross-border payment infrastructure, connecting businesses to a global network of mobile wallets, bank accounts, and cards. Its Direct Global Network enables real-time payments in over 140 countries and 90+ currencies, serving banks, payment service providers, money transfer operators, and digital asset companies. The company is headquartered in Singapore and operates under TTMFS Singapore Pte Ltd.

Thunes has a significant presence in Spain, with open roles in engineering, product, data, and marketing. The company emphasizes a collaborative, cross-border culture and values diversity, aiming to build a workplace where people from any background can do their best work. For international professionals, Thunes offers opportunities to work on global payment infrastructure and contribute to financial inclusion in emerging markets.

Industry: Financial Technology
Headquarters: Singapore, Singapore
In Spain: Madrid

Good to know if you are moving

Thunes is headquartered in Singapore, but has a significant presence in Spain with multiple open roles in engineering, product, data, and marketing.
The company operates a global network enabling real-time payments in over 140 countries and 90+ currencies, offering international professionals exposure to cross-border payment infrastructure.
Thunes emphasizes a collaborative, cross-border culture and values diversity, aiming to build an inclusive workplace.
The company serves a range of industries including banks, payment service providers, and digital asset companies, providing opportunities to work on diverse payment solutions.

All open roles at Thunes