€45K - €70K
Overview
Job details
Hybrid
Office and home days — the ad has the split.
Requirements
Have the right to work in Spain
UNIR doesn't mention sponsorship in the ad.
Be near Pozuelo de Alarcón for hybrid days
No relocation package mentioned.
Have 4+ years of experience
Mid-level role.
You'll most likely need Spanish to apply.This job was automatically translated to English,.
The role
📢 We are looking for creative talent with strategic vision and a passion for the digital world!
At Grupo PROEDUCA, a leading international company in the educational sector with a presence in Europe and LATAM, we are looking to hire a Digital Copywriter to join our creative team and work on campaigns for UNIR and other Grupo PROEDUCA brands.
We are looking for a profile that combines creative spirit, strategic thinking, and the ability to produce digital creatives at scale. Someone with the sensitivity to find good hooks, who understands social media language and knows how to turn an idea into messages capable of connecting and generating results.
What you'll do
Create copy for digital campaigns and online advertising on Meta, TikTok, LinkedIn, and other channels.
Develop hooks, headlines, claims, and different creative angles capable of capturing attention.
Work with the codes, trends, and formats specific to each platform.
Provide strategic thinking, converting communication and business objectives into relevant concepts, approaches, and messages.
Create multiple variants and adaptations for different audiences, products, formats, and markets.
Participate in specific campaigns with a greater emphasis on conceptualization and creativity.
Work alongside design, marketing, and media to evolve creatives based on their results.
Explore the use of AI and new tools to improve ideation and production processes.
Requirements
What we're looking for
More than 4 years of experience as a Copywriter, preferably in an agency, advertiser, or digital environment.
Demonstrable experience in digital campaigns, online advertising, and social media.
Good level of conceptualization and ability to find hooks and creative approaches.
Strategic thinking and the ability to understand the objective behind each campaign.
Knowledge of the language and codes of the main social platforms.
Ability to work with production volume, while maintaining quality and creative judgment.
Experience using AI applied to creativity and content generation will be valued.
Important, you must attach a Portfolio to your CV that allows us to see both your creative capacity and your digital experience.
Pay & benefits
What you'll get
Stable contract at Grupo PROEDUCA, working for brands such as UNIR, Newman, DKS, MIU, and other group subsidiaries.
Participation in an integral design team oriented toward the improvement of creative processes and digital production.
Hybrid model with 50% remote work (first 3 months in-person).
Well-located offices 3 minutes from the Pozuelo Cercanías station (C7/C10).
Flexible compensation plan (health insurance, childcare, transportation, and meal vouchers).
26 vacation days + 4 personal days.
Discounts of up to 80% on UNIR's educational offerings.
📩 We want to meet you!
If you are passionate about the digital world, enjoy finding creative ideas, and know how to turn them into messages capable of connecting with different audiences, this is your opportunity!
The role
📢 ¡Buscamos talento creativo con visión estratégica y pasión por el mundo digital!
En Grupo PROEDUCA, compañía líder internacional del sector educativo con presencia en Europa y LATAM, buscamos incorporar un/a Copywriter Digital para formar parte de nuestro equipo creativo y trabajar en campañas de UNIR y otras marcas del Grupo PROEDUCA.
Buscamos un perfil que combine espíritu creativo, pensamiento estratégico y capacidad para producir creatividades digitales a escala. Alguien con sensibilidad para encontrar buenos hooks, que entienda el lenguaje de las redes y sepa convertir una idea en mensajes capaces de conectar y generar resultados.
What you'll do
Crear copies para campañas digitales y publicidad online en Meta, TikTok, LinkedIn y otros canales.
Desarrollar hooks, titulares, claims y diferentes ángulos creativos capaces de captar la atención.
Trabajar con los códigos, tendencias y formatos propios de cada plataforma.
Aportar pensamiento estratégico, convirtiendo objetivos de comunicación y negocio en conceptos, enfoques y mensajes relevantes.
Crear múltiples variantes y adaptaciones para diferentes audiencias, productos, formatos y mercados.
Participar en campañas específicas con mayor peso de conceptualización y creatividad.
Trabajar junto a diseño, marketing y medios para evolucionar las creatividades a partir de sus resultados.
Explorar el uso de IA y nuevas herramientas para mejorar los procesos de ideación y producción.
Requirements
What we're looking for
Más de 4 años de experiencia como Copywriter, preferiblemente en agencia, anunciante o entorno digital.
Experiencia demostrable en campañas digitales, publicidad online y redes sociales.
Buen nivel de conceptualización y capacidad para encontrar hooks y enfoques creativos.
Pensamiento estratégico y capacidad para entender el objetivo detrás de cada campaña.
Conocimiento del lenguaje y los códigos de las principales plataformas sociales.
Capacidad para trabajar con volumen de producción, manteniendo la calidad y el criterio creativo.
Se valorará experiencia utilizando IA aplicada a creatividad y generación de contenidos.
Importante, se debe adjuntar Portfolio en el CV que permita conocer tanto la capacidad creativa como la experiencia digital.
Pay & benefits
What you'll get
Contrato estable en Grupo PROEDUCA, trabajando para marcas como UNIR, Newman, DKS, MIU y otras filiales del grupo.
Participación en un equipo de diseño integral orientado a la mejora de procesos creativos y producción digital.
Modelo híbrido con un 50% de teletrabajo (primeros 3 meses presenciales).
Oficinas bien situadas a 3 minutos de la estación de Cercanías de Pozuelo (C7/C10).
Plan de retribución flexible (seguro médico, transporte, guardería y tarjeta gourmet).
26 días de vacaciones + 4 días de asuntos propios.
Descuentos de hasta el 80% en la oferta formativa de UNIR.
📩 ¡Queremos conocerte!
Si te apasiona el mundo digital, disfrutas encontrando ideas creativas y sabes convertirlas en mensajes capaces de conectar con diferentes públicos, ¡esta es tu oportunidad!
About UNIR
UNIR (Universidad Internacional de La Rioja) is a leading online university headquartered in Logroño, Spain, offering a wide range of undergraduate, master's, and doctoral programs. With a strong focus on digital education, UNIR has become one of the largest online universities in the Spanish-speaking world, serving tens of thousands of students across Spain, Latin America, and beyond. The university is part of the PROEDUCA group, which also includes other educational institutions, and employs a large team of academics, mentors, and administrative staff.
In Spain, UNIR has a significant presence with offices and operations in multiple cities, including Logroño, Madrid, and Barcelona. The university is known for its innovative approach to online learning, combining technology with personalized academic support. For international professionals, UNIR offers opportunities in teaching, academic coordination, product development, and technology roles, often in a remote-friendly environment. The work culture emphasizes flexibility, digital innovation, and a commitment to accessible education, making it an attractive option for those looking to contribute to the future of online learning.
- Industry
- Online Education
- Founded
- 2009
- Employees
- 1,000–5,000
- Headquarters
- Logroño, Spain
- In Spain
- Logroño, Madrid, Barcelona
- Website
- unir.net
Good to know if you are moving
- UNIR is a Spanish-founded company, so it offers a genuine local work culture with international reach.
- The university operates in a remote-friendly environment, with many roles allowing flexible work arrangements.
- UNIR has a strong presence in Latin America, offering opportunities for cross-border collaboration.
- The company invests in educational technology, providing roles in product, engineering, and design.
- International professionals may find opportunities in academic coordination and teaching, especially for master's programs.
In their own words
Additional information
The EDUCATIVO Group is firmly committed to equal opportunities and diversity, thereby creating an environment free from all discrimination.
Additional information
El Grupo EDUCATIVO está firmemente comprometido con la igualdad de oportunidades y la diversidad, logrando con ello crear un entorno libre de toda discriminación.
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