The English-language job board for Spain

Social & Creator Marketing Strategist

Hybrid in Barcelona·Full-time·Added today (last checked 29 Oct)

Yaba

5 open roles

Apply

Our summary

Work mode: Hybrid, Barcelona
Contract: Permanent, full-time hours
English: Required
Other languages: German
Experience: 4+ years

Visa options

The ad doesn’t mention sponsorship
Not a refusal, but not a yes. Worth asking in your first message.

Find jobs with visa support

Skills

Requirements

What we're looking for

4–5 years of experience in social media strategy, content strategy and creator marketing, ideally in FMCG or consumer brands.
Experience working with international brands or across multiple markets.
Strong knowledge of Instagram, TikTok, creator ecosystems and emerging content trends.
Strategic thinker with hands-on content creation and video editing skills.
Experience managing influencer campaigns and UGC programmes end to end.
Ability to develop scalable micro-influencer and brand ambassador programmes.
Strong curiosity about AI tools and their application to content creation and workflow optimisation.
Highly organised and autonomous, with strong project management, communication and copywriting skills.
Data-driven mindset, using performance insights to optimise content.
Excellent spoken and written English (C1); German is a plus.

Pay & benefits

What you'll get

People-First Culture
At YABA, people are at the heart of everything we do. We’re building a place where you can thrive, feel valued, and have a real impact.
Time to Recharge
Enjoy 25 vacation days each year to rest, explore, or spend time with loved ones.
Smart Compensation
Access tax-advantaged flexible retribution, allowing you to personalize your compensation package with benefits that fit your lifestyle.
Work-Life Harmony
We trust you to do your best work your way—with flexible hours and the option to work hybrid.
Birthday Off
Celebrate your special day your way—with a day off during your birthday month.

The role

We are looking for a creative and hands-on Social & Creator Marketing Strategist to scale NaturaleBio’s social media, content and creator ecosystem across global and local-market profiles.

You will own the end-to-end strategy and execution, from content creation and creator partnerships to UGC, community management and reporting, leveraging AI to scale content production while maintaining brand consistency.

Reporting to the Brand Marketing Lead, you will work closely with the wider Brand Marketing team and local-market stakeholders.

What you'll do

You will shape how NaturaleBio shows up across social platforms and creator communities, turning brand priorities and audience insights into engaging content and repeatable programmes. Your focus will be to build a consistent, efficient and measurable content engine that strengthens brand awareness, community and long-term growth.

Own the social media strategy, defining channel priorities, content pillars and formats.
Manage the global content calendar and selected local profiles, aligning content with campaigns and seasonal moments.
Create, film and edit in-house content.
Build a scalable content engine combining brand-owned content, UGC and creator-led storytelling.
Own creator marketing end to end, from strategy, outreach and briefing to relationship management and reporting.
Develop micro-influencer and brand ambassador programmes, including recurring collaborations and incentive models.
Coordinate campaign logistics, product seeding, timelines, approvals, usage rights and asset management.
Manage the UGC pipeline, ensuring content is reviewed, organised and ready for publishing or reuse.
Manage community engagement and identify relevant audience insights.
Track social, creator and UGC performance, reporting on KPIs and identifying optimisation opportunities.
Leverage AI tools to scale content ideation, production and repurposing while maintaining quality and brand consistency.
Monitor platform trends and test new formats and tools to improve reach, engagement and efficiency.
Collaborate with the Brand Marketing Lead, wider marketing and product teams to align content with brand strategy and business priorities.

Hiring process

We try to keep it simple. Often recruiting processes are intransparent, long and complicated operations. At YABA, we want to attract the best talents by creating a simple and transparent recruiting process that is aligned with our company culture.

We will try to ensure you have a maximum of 3 interactions with us:

People & Culture Screening
Technical Interview with our team members
Interview with Leader

About Yaba

Yaba is a fast-growing e-commerce platform that connects consumers with local shops and services, offering a curated selection of products with a focus on convenience and speed. The company operates primarily in Spain, with a significant online presence and a logistics network designed for rapid delivery. Yaba's platform is built around a user-friendly app and website, and it has scaled its operations to handle a high volume of daily orders, positioning itself as a key player in the Spanish e-commerce market.

Yaba's headquarters are in Barcelona, and it is a Spanish-founded company, making it an attractive option for international professionals looking to join a local success story. The work culture is dynamic and fast-paced, typical of a tech-driven startup, with a strong emphasis on data analysis and supply chain optimization. For international hires, Yaba offers a multicultural environment where Spanish and English are commonly spoken, and the company is open to sponsoring visas for the right talent, making it a viable option for those relocating to Spain.

Industry: E-Commerce
Founded: 2019
Employees: 100–500
Headquarters: Barcelona, Spain
In Spain: Barcelona

Good to know if you are moving

Yaba is a Spanish-founded company, making it a good fit for professionals aiming to settle in Spain.
The company's working language is primarily Spanish, but its tech and data teams often use English, easing the transition for international hires.
As a growing startup, Yaba offers significant opportunities for career progression and taking on responsibility early.
The company is open to sponsoring work visas for exceptional international candidates.
Barcelona, where Yaba is headquartered, is a major European tech hub with a large international community.

In their own words

About the company & team

We are YABA, the lifelong well-being curator. Pioneering a new era of thriving longevity, to not only live longer but also better. We combine health and pleasure through a holistic approach to quality and growth.

Our people and culture are our strength. We value care, curiosity, eagerness, and joy. Every voice matters, fostering teamwork and supportive relationships. Challenges fuel growth, and open collaboration drives the best results. Inspired by our Mediterranean roots, we embrace a balanced, joyful life and prioritize well-being.

All open roles at Yaba