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Overview
Job details
Full-time hours
Per the ad.
Requirements
Have the right to work in Spain
Dentsu doesn't mention sponsorship in the ad.
Work on-site in Madrid
No relocation package mentioned.
You'll most likely need Spanish to apply.This job was automatically translated to English,.
The role
Dentsu is the leading group of the communication industry in Spain both qualitatively and quantitatively. For the 6th consecutive year, it heads the leader position in the InfoAdex ranking and in the latest RECMA report, achieving the largest advantage recorded in recent years.
In Spain, it has prominent agencies such as Carat (#1 InfoAdex ranking), iProspect (#3 InfoAdex ranking), dentsu X (#10 InfoAdex), dentsu Story Lab, Dentsu Creative, Merkle, Omega CRM, Evolf and other specialized brands, all of them focused on growing their clients' business.
With the best media services and solutions, CXM and creativity, dentsu belongs to a large global network and has more than 71,000 specialists operating in 120 countries and regions worldwide.
Join our talent network and be part of a company that not only leads the market, but also strives to create a vibrant future full of opportunities!
What you'll do
- At Dentsu Story Lab Madrid, we are looking for an Innovation Project Manager, who will be responsible for autonomously leading innovation and branded content projects for clients across different sectors.
- Comprehensively manage the full project cycle, from conceptualization to execution and measurement of results.
- Coordinate multidisciplinary internal and external teams, ensuring compliance with deadlines, budgets, and objectives.
- Develop and present strategic and innovative proposals to clients, defending recommendations and business opportunities.
- Design and implement special actions adapted to different media and communication channels.
- Identify innovation opportunities within the media ecosystem, connecting brand needs with new formats and trends.
- Manage projects linked to out-of-home media (OOH/DOOH), content, and brand experiences.
- Collaborate with strategy, creativity, media teams, and external partners to develop differential solutions.
- Analyze consumption, entertainment, culture, music trends, and new ways of connecting brands and audiences.
- Build brand territories and develop initiatives that connect consumer passions and interests with clients' communication objectives.
Requirements
- Previous experience as a Project Manager, Account Manager, or similar profile managing marketing, communication, branded content, media, or innovation projects.
- Knowledge of the media ecosystem and understanding of how to adapt innovative solutions to different communication channels.
- Experience in managing and presenting projects to clients, with the ability to argue for and defend strategic proposals.
- Knowledge of special actions on television and the main advertising formats associated with the medium.
- Experience or solid knowledge of out-of-home media (OOH and DOOH), considered an essential requirement.
- Familiarity with branded content projects, entertainment, and content generation for brands.
- Ability to manage multiple projects simultaneously and autonomously.
- Strategic profile with a transversal vision of the communication funnel and the consumer journey.
- Interest in cultural trends and brand territories related to areas such as music, film, entertainment, sports, and lifestyle.
- Ability to identify insights and connect brands with communities and passions relevant to their audiences.
- Excellent communication, organization, and stakeholder management skills.
- High level of English (C1)
Location
Madrid
Full time
Permanent
Pay & benefits
What you'll get
🌴 Vacations: 26 working days, 3 Wellness Days, a day off on your birthday 🎂, and December 24th and 31st off if they fall on a working day 🎉
⏰ Flexible schedule
🌞 Intensive summer schedule (from June 15th to September 15th)
🏡 Hybrid teleworking policy
📚 Professional development through the Dentsu University platform
💰 Attractive compensation package
🧾 Access to the flexible remuneration system (Medical insurance 🏥, Restaurant Vouchers 🍽️, Transport Card 🚇, Nursery Voucher 👶, Specific training 🎓...)
🤝 Employee Assistance Program
💚 2 days of volunteering, in line with our commitment to corporate responsibility and social impact
😊 Excellent working environment
🏆 We have achieved Top Employer accreditation in 2024, 2025, and 2026 and the Happy Trainees certification in 2025 and 2026. Both awards recognize Dentsu as a great employer brand!
The role
Dentsu es el grupo líder de la industria de comunicación en España tanto a nivel cualitativo como cuantitativo. Por 6º año consecutivo encabeza la posición líder en el ranking de InfoAdex y en el último informe RECMA, consiguiendo la mayor ventaja registrada en los últimos años.
En España tiene agencias destacadas como Carat (#1 ranking InfoAdex), iProspect (#3 ranking InfoAdex), dentsu X (#10 InfoAdex), dentsu Story Lab, Dentsu Creative, Merkle, Omega CRM, Evolf y otras marcas especializadas, todas ellas centradas en hacer crecer el negocio de sus clientes.
Con los mejores servicios y soluciones en medios, CXM y creatividad, dentsu pertenece a una gran red global y cuenta con más de 71.000 especialistas que operan en 120 países y regiones en todo el mundo.
¡Únete a nuestra red de talento y sé parte de una empresa que no solo lidera el mercado, sino que también se esfuerza por crear un futuro vibrante y lleno de oportunidades!
What you'll do
- En Dentsu Story Lab Madrid estamos buscando un Innovation Project Manager, que será responsable de liderar de forma autónoma proyectos de innovación y branded content para clientes de distintos sectores.
- Gestionar de manera integral el ciclo completo de los proyectos, desde la conceptualización hasta la ejecución y medición de resultados.
- Coordinar equipos multidisciplinares internos y externos, asegurando el cumplimiento de plazos, presupuestos y objetivos.
- Desarrollar y presentar propuestas estratégicas e innovadoras ante clientes, defendiendo recomendaciones y oportunidades de negocio.
- Diseñar e implementar acciones especiales adaptadas a los diferentes medios y canales de comunicación.
- Identificar oportunidades de innovación dentro del ecosistema de medios, conectando las necesidades de las marcas con nuevos formatos y tendencias.
- Gestionar proyectos vinculados a medios de exterior (OOH/DOOH), contenido y experiencias de marca.
- Colaborar con equipos de estrategia, creatividad, medios y partners externos para desarrollar soluciones diferenciales.
- Analizar tendencias de consumo, entretenimiento, cultura, música y nuevas formas de conexión entre marcas y audiencias.
- Construir territorios de marca y desarrollar iniciativas que conecten pasiones e intereses de los consumidores con los objetivos de comunicación de los clientes.
Requisitos
- Experiencia previa como Project Manager, Account Manager o perfil similar gestionando proyectos de marketing, comunicación, branded content, medios o innovación.
- Conocimiento del ecosistema de medios y comprensión de cómo adaptar soluciones innovadoras a los distintos canales de comunicación.
- Experiencia en gestión y presentación de proyectos ante cliente, con capacidad para argumentar y defender propuestas estratégicas.
- Conocimiento de acciones especiales en televisión y de los principales formatos publicitarios asociados al medio.
- Experiencia o conocimiento sólido de medios de exterior (OOH y DOOH), considerado un requisito imprescindible.
- Familiaridad con proyectos de branded content, entretenimiento y generación de contenidos para marcas.
- Capacidad para gestionar múltiples proyectos simultáneamente de forma autónoma.
- Perfil estratégico con visión transversal del funnel de comunicación y del recorrido del consumidor.
- Interés por tendencias culturales y territorios de marca relacionados con ámbitos como música, cine, entretenimiento, deporte y estilo de vida.
- Habilidad para identificar insights y conectar marcas con comunidades y pasiones relevantes para sus audiencias.
- Excelentes habilidades de comunicación, organización y gestión de stakeholders.
- Nivel alto de inglés (C1)
Location
Madrid
Full time
Permanent
Pay & benefits
What you'll get
🌴 Vacaciones: 26 días laborables, 3 Wellness Days, día libre en tu cumpleaños 🎂, y los días 24 y 31 de diciembre libres si caen en jornada laboral 🎉
⏰ Horario flexible
🌞 Jornada intensiva en verano (del 15 de junio al 15 de septiembre)
🏡 Política híbrida de teletrabajo
📚 Desarrollo profesional a través de la plataforma Dentsu University
💰 Paquete de compensación atractivo
🧾 Acceso al sistema de retribución flexible (Seguro médico 🏥, Tickets Restaurant 🍽️, Tarjeta transporte 🚇, Cheque guardería 👶, Formación específica 🎓...)
🤝 Programa de Asistencia al Empleado
💚 2 días de voluntariado, en línea con nuestro compromiso con la responsabilidad corporativa y el impacto social
😊 Excelente ambiente de trabajo
🏆 Hemos conseguido la acreditación de Empresa Top Employer en 2024, 2025 y 2026 y la certificación Happy Trainees en 2025 y 2026. ¡Ambos premios reconocen a Dentsu como una gran marca empleadora!
About Dentsu
Dentsu is a global advertising and marketing services company, founded in Tokyo in 1901, with a presence in over 145 countries and regions. It operates through a network of agencies including Dentsu Creative, Carat, iProspect, dentsu X, and Merkle, delivering integrated services across Media, CXM (Customer Experience Management), and Creative, with a focus on end-to-end experience transformation and business transformation for major brands.
- Industry
- Advertising and Marketing Services
- Founded
- 1901
- Employees
- 50,000–100,000
- Headquarters
- Tokyo, Japan
- In Spain
- Madrid, Barcelona
- Website
- dentsu.com
Good to know if you are moving
- Dentsu has a dedicated Spain office, with roles in media, creative, and technology, offering opportunities for international professionals.
- The company operates in over 145 countries, providing a global network that may facilitate cross-border career mobility.
- Dentsu's Spain operations are part of a large global organization, with a strong focus on digital transformation and data-driven marketing.
- The company's careers page lists roles in Spain such as Salesforce Consultant, Data Engineer, and Frontend Developer, indicating a need for tech and data skills.
- Dentsu emphasizes innovation and sustainability, which may appeal to professionals seeking a purpose-driven employer.
In their own words
Additional information
At Dentsu, we value diversity and foster an inclusive environment where every talent can thrive. We are proud to be recognized for our sustainability strategy and our commitment to innovation and positive impact on the community. Our ambition is to build a fairer and more equal society. That is why we encourage applications from people with disabilities, of all ages, nationalities, backgrounds, and cultures. Dentsu is committed to equal opportunities between men and women.
Additional information
En Dentsu, valoramos la diversidad y fomentamos un entorno inclusivo donde cada talento puede prosperar. Nos enorgullece ser reconocidos por nuestra estrategia de sostenibilidad y nuestro compromiso con la innovación y el impacto positivo en la comunidad. Nuestra ambición es construir una sociedad justa y más igualitaria. Es por eso por lo que, alentamos las solicitudes de personas con discapacidad, de todas las edades, nacionalidades, orígenes y culturas. Dentsu está comprometida con la igualdad de oportunidades entre hombres y mujeres.
Location
Dentsu · Madrid
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