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Influencer Marketing Supervisor

On-site in Madrid·Added 19 days ago

Ogilvy Spain

13 open roles

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Overview

Requirements

Have the right to work in Spain
Ogilvy Spain doesn't mention sponsorship in the ad.
Work in English
English is required, per the ad.
Work on-site in Madrid
No relocation package mentioned.
Have 3+ years of experience
Mid-level role.

This job was automatically translated to English.

Pay & benefits

What you'll get

Working hours from Monday to Thursday from 09:00 to 18:00 with one hour for lunch, and Fridays from 09:00 to 15:00. During July and August, the working hours will be from 09:00 to 15:00.
Location: Calle Ríos Rosas, 26, 28003 Madrid.
Flexible start times.

Requirements

What we're looking for

Experience: Minimum 3 to 5 years of demonstrable experience in similar roles within a marketing/communication agency or an Influencer Marketing / PR department.
English Level: High, both spoken and written (essential for negotiation with international profiles and contact with clients).
Digital Native: Deep mastery of the social media ecosystem (TikTok, Instagram, YouTube, Twitch, Pinterest, etc.) and a natural understanding of internet culture and its narratives.
Tool Knowledge: Use of influencer management/analytics platforms (Kolsquare, Influencity, CreatorIQ, or similar).
Social Commerce: Practical knowledge or previous experience working with TikTok Shop, affiliate programs, and seeding campaigns.

The role

We are looking for a dynamic, analytical Influencer Marketing Specialist with great creative vision to join our Influencer Marketing department. Your main mission will be to provide cross-functional support to the agency's various accounts and teams in proposals, carrying out everything from the identification and hiring of creators to the tactical execution of content campaigns, UGC, TikTok Shop activations, as well as the detection of digital trends.

What you'll do

Creator Scouting and Mapping: Identify, evaluate, and select influencer profiles, talent, and content creators (nano, micro, macro, and celebrities) suitable for each client or campaign.
Negotiation and Contracting: Manage direct contact or contact with representation agencies, rate negotiation, review and formalization of contracts, and control of deliverables/deadlines.
Preparation of Briefings and Calendars: Create clear, engaging, and actionable briefings for creators, as well as define and supervise posting calendars and approval processes.
UGC (User Generated Content) Strategy: Coordinate the production of organic and paid content oriented towards conversion and branding.
TikTok Shop and Social Commerce Management: Develop and execute tactical actions on TikTok Shop (affiliates, livestreams, product campaigns), coordinating seeding and optimizing performance.
Trendspotting & Social Listening: Actively detect trends on TikTok, Instagram, YouTube, and new platforms to propose innovative and reactive ideas to the agency's brands.
Cross-functional Coordination: Collaborate side by side with the Accounts, Creativity, Media, and Social Media teams to integrate the influencer channel into the global strategy.
Reporting and Results Measurement: Analyze key metrics and prepare post-campaign reports with actionable learnings and insights.

Key Aptitudes and Competencies (Soft Skills)

Negotiation and communication skills: Ease in dealing with creators, representatives, and clients.
Organization and rigor: Ability to manage multiple campaigns and calendars simultaneously without losing attention to detail.
Proactivity and creativity: An attitude oriented towards proposing fresh ideas and quick solutions.
Teamwork and flexibility: Adaptability to provide cross-functional support to different accounts and industries within the agency.

About Ogilvy Spain

Ogilvy is a global advertising and marketing agency known for its creative campaigns and brand strategy expertise. As part of the WPP network, it operates in over 80 countries, offering services in advertising, public relations, and digital marketing. The company is recognized for its strong heritage in brand building and its ability to adapt to the evolving media landscape.

In Spain, Ogilvy has a significant presence with offices in Madrid and Barcelona, serving a diverse range of local and international clients. The work culture is collaborative and fast-paced, with a focus on creativity and innovation. For international professionals, Ogilvy Spain offers opportunities to work on global campaigns, with a multicultural environment that values diverse perspectives and language skills.

Industry: Advertising
Founded: 1948
Employees: 10,000–20,000
Headquarters: New York City, USA
In Spain: Madrid, Barcelona
Website: ogilvy.com

Good to know if you are moving

Ogilvy Spain is part of the global WPP network, offering opportunities to work on international campaigns.
The company has offices in Madrid and Barcelona, two of Spain's most vibrant cities for creative industries.
Many roles in Spain require bilingual proficiency in Spanish and English, making it accessible for international professionals.
Ogilvy offers trainee and junior positions, which are ideal for those starting their careers in advertising.
The agency's diverse client portfolio provides exposure to various sectors, from consumer goods to technology.

In their own words

About the company & team

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that respects and deeply cares for its people and its clients. Our mission is to inspire people and brands to create impact, and we are committed to attracting, developing, and retaining the best talent in the industry.

Additional information

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We'll empower you with the tools you'll need to succeed. We'll give you the autonomy to seek out new paths and better ways of doing things. We'll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we'll provide opportunities for you to do work of which you'll be proud, with people you'll be proud to call your teammates.

All open roles at Ogilvy Spain