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Paid Social Specialist in Alicante

On-site in Alicante·Added 8 months ago (last checked 28 Oct)

Our summary

Work mode
On-site, Alicante
English
Required

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Skills

Nice to have

Publicis Groupe is hiring for this role in several places. This vacancy is in Alicante.

Requirements

What we're looking for

  • Knowledge of Advertising Platforms and Industry Trends:
    Stay up to date with trends and constant changes in the paid media industry to ensure effective and competitive campaigns.

  • Results-Oriented Mindset:
    Strong focus on achieving established KPIs and continuously improving performance.

  • Analytical Skills:
    Basic knowledge of measurement and tracking to detect configuration issues in platforms, pixels, and tracking tools, ensuring accurate data.

Languages

  • Language Skills:
    Full professional proficiency in English (written and spoken) is required. Additional languages such as French, German, Italian, or Portuguese are a plus.

The role

Proactive professional with experience in executing, managing, and optimizing paid media campaigns. The ideal candidate must be able to implement effective campaigns on Meta, Google, and TikTok, maximizing results and optimizing investment. They should have an analytical, results-oriented mindset, with the ability to identify areas for improvement and make strategic adjustments. In addition, they must be organized, adaptable, quick to learn, and able to work effectively both independently and as part of a team.

What you'll do

  • Paid Media Campaign Execution and Optimization:
    Create, manage, and optimize campaigns on Meta, Google Ads, and TikTok. Analyze and adjust key KPIs such as CPA, ROAS, and CPL to maximize efficiency and results based on each client’s objectives.

  • Budget and Investment Management:
    Manage advertising budgets, maximize ROAS, and optimize investments according to client goals.

  • Performance Analysis:
    Monitor and analyze campaign performance to ensure accurate tracking and continuous improvement.

  • Collaboration with Teams:
    Work closely with marketing and design teams to ensure campaigns align with overall strategies and brand objectives.

About Publicis Groupe

Publicis Groupe is a global leader in marketing, communication, and digital transformation, operating across creativity, data, media, and technology. The company integrates its services through the 'Power of One' model, offering clients a unified approach to brand building and business growth. With a workforce of over 100,000 professionals worldwide, it serves major clients across various industries.

Industry
Advertising and Marketing Services
Founded
1926
Employees
100,000+
Headquarters
Paris, France
In Spain
Madrid, Barcelona

Good to know if you are moving

  • Publicis Groupe has a significant presence in Spain, with offices in major cities like Madrid and Barcelona, offering opportunities in creative, media, and technology roles.
  • The company is known for its strong focus on diversity, equity, and inclusion, with initiatives like 'Viva la Difference' and 'Working with Cancer'.
  • Publicis Groupe provides extensive career development programs and a collaborative culture, emphasizing growth and skill-building.
  • As a global company, it offers international mobility opportunities, allowing employees to work across different countries and cultures.

In their own words

About the company & team

We are a strategic digital business consultancy with more than 18 years of experience, now integrated into the global ecosystem of Publicis Groupe. We don’t just build websites; we transform businesses. We combine strategy, creativity, and technology to scale projects with international impact. If you’re looking for a place where innovation is part of everyday life, this is the place for you.

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