Senior CRM Project Manager

• 5-8 years of experience in CRM project management, Customer Experience, relational marketing, or digital marketing.
• Experience in agency, consultancy, or multinational client environments.
• Experience coordinating projects with Contact Center and Data teams.
• Clear analytical orientation toward performance and results.
• Solid control of Excel.
• Solid experience in management and direct client relationship.
• Ability to organize teams, priorities, processes, and deliverables.
• Advanced level of English, both written and spoken.
• Knowledge of CRM processes: segmentation, campaigns, databases, customer journeys, and reporting.
• Experience with Salesforce Marketing Cloud or Service Cloud or other CRM platforms will be valued.
• Experience with dashboard monitoring and visualization: PowerBI, Tableau, among others.

The following will be especially valued

• Experience in automotive sector projects.
• Experience working with international or regional teams.
• Knowledge of customer service processes and Contact Center operations.
• Ability to interpret business needs and coordinate solutions with Data and CRM.
• Hands-on profile, organized, proactive, and results-oriented.

· Full-time with a hybrid work model.

· Temporary position to cover maternity leave for approximately 8 months.

· Handover period with the person currently leading the account.

• 🧐 Flexible hours
• ✈️ 22 vacation days per year
• 💻 Hybrid or in-person model.
• 🎓 Personalized career plan and continuous training
• 🙌 We have no dress code. Come to work however you want.
• 🛍️ Exclusive WPP discounts.
• 💳 Access to Cobee
• 🤱🏼 Maternity support initiatives and equality and diversity policies

We are looking for a Senior CRM Project Manager to lead the daily management of CRM projects and ensure smooth coordination between the client, the Data team, the Contact Center, and internal teams, as well as ensuring correct budgetary control and monitoring.

This will be a key figure in work organization, priority tracking, and project delivery, with high client exposure and working alongside a multidisciplinary team of CRM, data, and operations.

• Manage CRM projects from start to finish: briefing, planning, execution, monitoring, and closing.
• Act as the main interlocutor with the client, organizing meetings, priorities, deliverables, approvals, and next steps.
• Coordinate work between the client, Contact Center, Data team, and internal CRM teams, facilitating decision-making for the teams.
• Supervision and coordination of the account team.
• Translate business needs into requirements, work plans, and actionable tasks.
• Manage calendars, resources, dependencies, risks, and potential incidents.
• Ensure the quality and on-time delivery of projects.
• Prepare presentations, status reports, and monitoring documentation.
• Identify opportunities for improvement in conversions, processes, campaigns, and customer experience.
• Work in an integrated manner with a project team, contributing to day-to-day organization and prioritization.
• Participate in meetings with international teams, so it will be necessary to use English fluently.
• Budgetary control and monitoring, with daily coordination with the finance teams.