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Digital Marketing & Lead Generation

Hybrid in A Coruña·Full-time·Added 2 days ago (last checked 3 Nov)

Altia

42 open roles

Our summary

Work mode
Hybrid, A Coruña
Contract
Full-time
English
Required
Experience
6+ years
Education
University degree
Benefits
Private health insurance, flexible pay plan

Visa options

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Skills

This job advert was originally written in Spanish.

Requirements

What we're looking for

What is necessary to join the team?

  • At least 6 years of experience in similar roles, ideally in technology and B2B sector companies, with specialization in lead generation, demand generation, or performance marketing.
  • Degree in Marketing, Communication, or related disciplines.
  • Good communication skills, both oral and written.
  • Solid knowledge of digital marketing tools and platforms.
  • Knowledge of acquisition strategies and channels: SEO/SEM, paid media, email marketing, landing pages...
  • Ability to define, monitor, and interpret marketing KPIs.
  • Proficiency in digital analytics and measurement tools, such as Google Analytics 4, Google Tag Manager, or similar.
  • Initiative, proactivity, and autonomy.
  • English B2
  • Availability to work in a hybrid model in A Coruña, preferably.

Nice to have

What do we value?

  • Knowledge of CRM and marketing automation platforms such as Mailchimp, Salesforce, HubSpot, among others.
  • Experience in LinkedIn Ads and Google Ads campaigns.
  • Knowledge of artificial intelligence applied to marketing, automation, and campaign optimization.

Pay & benefits

What you'll get

Why join us?

🛫Enjoy 23 vacation days (December 24 and 31 are also days off).

⏰Adjust your schedule to your needs, coordinating with your team.

💳Choose how to receive part of your salary through a flexible benefits plan: health insurance, transportation, meals, childcare.

🗼Improve your language skills, get certified... through our training plan, you will have support for whatever you need.

🫶 Participation in well-being initiatives and internal culture.

The role

Do you have good communication skills and see yourself capable of designing and executing lead generation campaigns aligned with business and sales objectives ? Shall we talk?

As a Digital Marketing Specialist, you will be responsible for demand generation and lead acquisition, as well as optimizing digital channels and contributing to generating valuable commercial opportunities.

What you'll do

What will you do on a day-to-day basis?

  • Demand generation strategy: design and execute lead generation campaigns aligned with business and sales objectives.
  • Multichannel digital marketing: plan and coordinate SEO/SEM, paid media, email marketing, automation, and other acquisition channels.
  • End-to-end campaign management: define audiences, messages, value propositions, landing pages, forms, and conversion flows, while continuously monitoring their performance.
  • Content marketing: collaborate in the creation and distribution of content, webinars, events, success stories, and valuable materials to attract and qualify potential customers.
  • Marketing automation and nurturing: develop segmentation initiatives and lead nurturing to improve the qualification and maturation of commercial opportunities.
  • Analytics and optimization: monitor key KPIs, analyze the conversion funnel, and identify improvement opportunities based on data.
  • Sales alignment: work with sales teams to identify priority markets and accounts, improve lead quality, and track their evolution into commercial opportunities.
  • Global marketing vision: contribute to annual planning, the definition of priorities, and the coordination of integrated marketing initiatives, maintaining a transversal view of channels and objectives.

About Altia

Altia is a Spanish IT consulting and technology services company headquartered in A Coruña, Spain. It provides a wide range of services including software development, systems administration, cybersecurity, and digital transformation solutions to clients across banking, public sector, and industry. With a strong presence in Spain, Altia has grown to employ over 2,000 professionals and operates in multiple regions, offering both on-site and remote roles.

For international professionals, Altia offers opportunities to work on diverse projects with modern technologies such as AI, cloud, and enterprise systems. The company emphasizes professional growth and has a collaborative work culture, with many roles open to remote work. While its primary language is Spanish, some positions, especially those involving international clients, may require English proficiency.

Industry
IT Consulting
Founded
1994
Employees
1,000–5,000
Headquarters
A Coruña, Spain
In Spain
A Coruña, Madrid, Barcelona and 2 more

Good to know if you are moving

  • Altia is headquartered in A Coruña, a coastal city in Galicia, Spain, offering a high quality of life and lower cost of living compared to Madrid or Barcelona.
  • The company has offices in multiple Spanish cities, including Madrid, Barcelona, Vigo, and Zaragoza, providing flexibility for relocation.
  • Many roles are offered as fully remote or hybrid, making it easier for international hires to work from anywhere in Spain.
  • Altia works with major clients in banking and the public sector, offering exposure to large-scale enterprise projects.
  • While Spanish is the primary working language, some roles require English, and the company supports professional development.

In their own words

About the company & team

At Altia, we have spent more than 30 years creating future-ready digital solutions, capable of generating real value and driving significant change.

We are driven by a clear purpose: to grow by growing others, and to do so in a sustainable and lasting way. We are clear that we will only be important if, together, we deliver a positive impact and everyone evolves in the process.

We are an international team of great professionals who, since 1994, have combined their energy and applied their innovative vision of technology to truly relevant projects for organizations that are engines of change.

Additional information

This job offer is written with impartiality and non-discrimination in mind regarding gender, race, ideology, or any other reason. Special attention is given to compliance with current regulations on gender equality between men and women (Royal Decree-Law 6/2019).

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