Driver Operations Lead
Free Now2d ago
This role manages central supply operations with a focus on driver acquisition, retention, and experience.
BarcelonaNo Spanish needed
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88,000+ live jobsCRM Manager
Hybrid in Barcelona·Added 2 days ago
Still open when we checked on 8 Oct
Overview
Job details
Hybrid
Office and home days — the ad has the split.
Requirements
Have the right to work in Spain
Free Now doesn't mention sponsorship in the ad.
Work in English
English is required, per the ad.
Be near Barcelona for hybrid days
No relocation package mentioned.
Have 3+ years of experience
Mid-level role.
Benefits
Private health insurance
Per the ad: paid by the employer, or taken through flexible pay.
Skills
Nice to have
Requirements
What we're looking for
- 3+ years of experience in CRM, lifecycle marketing, or customer engagement - ideally at a regional or global level
- Hands-on experience with CRM platforms (experience with Braze is a strong plus)
- Strong project management and stakeholder management skills, with the ability to influence across teams and markets
- Ability to prioritise and manage multiple initiatives in a fast-paced environment
- A data-driven mindset, using both quantitative and qualitative insights to inform decisions
- Excellent communication skills in English (other European languages are a plus)
Pay & benefits
What you'll get
- Flexible working arrangements
- LinkedIn Learning
- Sabbatical & special leave policies
- WeRoad partnership
- Birthday, 24th + 31st December off
- Short term EU work policy
- Mobility Credit
- Health Insurance
- Employee assistance program
The role
Location: Come and join us either in Barcelona, Berlin or Hamburg!
Freenow by Lyft empowers smarter mobility decisions helping people to move freely and cities to thrive.
We are looking for an experienced CRM Manager to join our diverse and driven team. In this role, you'll play a key part in achieving ambitious growth targets by engaging and retaining our global user base through impactful, data-driven CRM strategies.
What you'll do
- As part of the central CRM team, you will: design and execute CRM strategies that activate, engage and retain users across our 9 markets
- Own end-to-end campaign delivery, from ideation to execution, across multiple channels
- Advise on global and local initiatives, ensuring the right message reaches the right user at the right time
- Drive experimentation and optimisation, setting up A/B tests, analysing results, and turning insights into actionable improvements
- Lead cross-functional projects, such as dashboard creation, lifecycle segmentation, process optimisation, and experimentation frameworks
- Manage and optimise the campaign calendar alongside automations, aligning communications with lifecycle stages and business priorities
- Act as a the main point of contact for your area of CRM, collaborating closely with Marketing, Product and local teams
About Free Now
FREE NOW (formerly mytaxi) is a Hamburg-based mobility company that operates one of Europe's leading ride-hailing and taxi apps. The company connects passengers with licensed taxi and private hire drivers through its platform, processing millions of trips across more than 100 European cities. With a strong focus on mobility as a service, FREE NOW has evolved from a taxi-hailing app into a broader multi-modal mobility platform, integrating various transport options.
In Spain, FREE NOW has a significant presence with offices in Barcelona and Madrid, where it runs its Southern European operations. The company's tech hub in Barcelona is particularly relevant for international talent, hosting product, engineering, and data roles. As a European company with a scale-up culture, FREE NOW offers an English-speaking work environment and a dynamic, fast-paced setting that appeals to international professionals looking to relocate to Spain.
- Founded
- 2011
- Employees
- 1,000–5,000
- Headquarters
- Hamburg, Germany
- In Spain
- Barcelona
- Website
- free-now.com
Good to know if you are moving
- Barcelona is the main tech hub in Spain, with a large international community and a growing startup ecosystem.
- The company's official working language is English, making it accessible for non-Spanish speakers.
- FREE NOW offers relocation support and a multicultural environment, with employees from over 50 nationalities.
- The Barcelona office focuses on product, engineering, and data roles, offering opportunities for tech professionals.
- Spain has a favorable climate and lifestyle, which is a common draw for international professionals.
In their own words
About the company & team
Freenow by Lyft empowers smarter mobility decisions, helping people to move freely and cities to thrive. Through our multi-mobility app, we feature broad options for everyone across 9 European markets and over 180 cities. Millions of passengers can access services including taxis, private hire vehicles, carsharing, car rental, e-scooters, e-bikes, e-mopeds, and public transport within a single app.
In July 2025 Freenow was acquired by Lyft, a global mobility platform, which connects riders and drivers for billions of rides across North America and Europe. Together, Freenow and Lyft are creating a more caring and connected world, with transportation for everyone. We are a global, diverse, highly motivated, and collaborative team that strives for excellence and likes to have fun. Ready for your next ride?
Additional information
Freenow is an equal opportunity employer and we consider qualified applicants regardless of race, religion, national origin, gender, gender identity, sexual orientation, disability or age.
We want you to grow and evolve, bring your true self to work.
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€43k - €69k
Blue Card threshold🇬🇧€27k - €33k
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