Digital Marketing Manager (Madrid)

Our client is looking for a hands-on Digital Marketing Manager with excellent leadership, creativity and analytical skills to implement and drive the online marketing strategy to expand brand awareness and sales across Spain. You will need to have the vision and experience to create effective digital marketing campaigns to penetrate new geographical areas and help to extend our client's business growth throughout Spain.

Requirements

·Previous and proven experience as a Digital Marketing Manager

·Bilingual English and Spanish both written and spoken

·Accustomed to leading and managing both team members and external agencies

·Proficient in SEO, SEM, PPC, email and social media marketing

·Experienced with analytics, Google Ads, Meta Business Suite, SEMrush and HubSpot

·Knowledgeable on emerging digital marketing tools, trends and best practice

·Ability to identify opportunities for growth on new platforms or technologies

·Experience of working within the telecommunication sector is desirable

Key Tasks

·Manage digital marketing teams both internally and externally (Graphic Designers, Content Creators and Marketing Specialists)

·Develop and implement digital marketing campaigns on Google Ads, Meta Ads, LinkedIn etc

·Manage SEO/SEM initiatives and email marketing campaigns

·Establish and monitor KPIs and campaign benchmarks

·Manage marketing budget effectively

·Monitor campaign performance using analytic tools and provide regular reports on ROI, conversion rates and customer acquisition costs.

·Undertake A/B testing and amend strategies accordingly.

·Liaise with sales and customer service teams to ensure alignment with the overall marketing strategy and business objectives

Package

·Hybrid role but you will ideally be located in or close to Madrid

·Salary €40,000 to €50,000 gross depending on experience

·Opportunity to work for a well-established and growing company