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Senior Marketing Manager Europe

Hybrid in Madrid·Added 22 days ago

Overview

Job details

  • Permanent contract

    Per the ad.

  • Hybrid

    Office and home days — the ad has the split.

Requirements

  • Have the right to work in Spain

    Michael Page España doesn't mention sponsorship in the ad.

  • Be near Madrid for hybrid days

    No relocation package mentioned.

  • Have senior-level experience

    Senior-level role.

Skills

Pay & benefits

What you'll get

  • Permanent contract with stability and growth potential.
  • Opportunity to work in Madrid within the business services industry.

The role

This role involves overseeing marketing strategies and campaigns within the business services industry. This position focuses on driving impactful initiatives and ensuring alignment with organisational goals.

What you'll do

  • Develop and execute the annual European marketing strategy, prioritizing key growth markets and audiences.
  • Lead audience growth initiatives, particularly focused on attracting younger fans in priority markets.
  • Leverage consumer and cultural insights to inform regional marketing plans and decision-making.
  • Adapt global campaigns to local markets while ensuring brand consistency.
  • Build partnerships, creator collaborations, and marketing initiatives to expand reach and engage new audiences.
  • Collaborate cross-functionally with Brand, Social, Communications, Content, and Digital teams to deliver integrated campaigns.
  • Work closely with promoters and broadcasters to drive year-round market growth and support key events.
  • Coordinate marketing activities across digital and offline channels, managing agencies and local partners.
  • Own campaign execution end-to-end, including budget management, performance tracking, and optimization.
  • Measure results, share best practices, and drive continuous improvement across the region.

Resumen

  • Join a globally recognized organization with a strong international footprint
  • Be part of a fast-paced, innovative environment

¿A quién buscamos (H/M/D)?

  • Entrepreneurial and action-oriented: You see the opportunity, build the plan and get it done.
  • Energy and drive: You bring pace, optimism and momentum, including when resources are lean or the path is not obvious.
  • Culturally fluent: You understand how the company can earn relevance in the market without losing what makes it distinctive.
  • Brilliant collaborator: You align teams, agencies, promoters, broadcasters and partners around clear objectives.
  • Commercial and evidence-led: You focus on audience growth, race demand and measurable impact.
  • Hands-on operator: You are as comfortable delivering activity as you are setting direction.

About Michael Page España

Michael Page is a global recruitment consultancy and part of PageGroup, one of the world's leading professional recruitment firms. The company specializes in placing mid-to-senior level professionals across a wide range of sectors, including technology, engineering, finance, sales, and human resources. With a strong presence in Spain, Michael Page operates offices in major cities and offers services such as executive search, temporary staffing, and outsourcing solutions.

Industry
Staffing

In their own words

About the company & team

Our client is a leading organization within the sports and entertainment industry, recognized for its global reach, innovative mindset, and commitment to delivering world-class experiences to millions of fans worldwide.

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