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CRM & Trade Marketing Trainee

Remote, L'Hospitalet de Llobregat·Part-time·Added 2 days ago (last checked 10 Nov)

Lacoste

27 open roles

Our summary

Work mode
Remote (L'Hospitalet de Llobregat)
Contract
Internship, part-time hours
Spanish
Fluent
Other languages
Portuguese
Education
University degree

Visa options

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Skills

Nice to have

This job advert was originally written in Spanish.

Requirements

What we're looking for

  • Students with the possibility of establishing an internship agreement with their university or educational center.
  • University or Higher Vocational Training in Business Administration, Marketing, or related fields.
  • Availability in the mornings.
  • Interest in CRM, loyalty, the customer journey, and customer experience.
  • Advanced proficiency in Microsoft Office, especially Excel and PowerPoint.
  • Analytical capacity to interpret data, monitor KPIs, and prepare result reports.
  • High level of Spanish (essential); Portuguese and English will be highly valued.
  • An organized, proactive person, with attention to detail and the ability to manage multiple projects in a dynamic and cross-functional environment.

Nice to have

  • Knowledge of CRM tools, email marketing, or campaign automation (Salesforce, Emarsys, HubSpot, or similar) is valued.

Pay & benefits

What you'll get

  • Internship agreement of approx. 6 months.
  •  Working day of 25 or 30 hours.
  •  Help the study.
  •  Employee discount. 
  • Teleworking. 

The role

At Lacoste, we are proud of our legacy and, driven by passion, team spirit, and a sense of belonging, we constantly move forward to build the future. We are excited to invite you to take on new challenges and leave your mark in our dynamic environment.

As a CRM & Trade Marketing Trainee, you will be part of a cross-functional team where you will collaborate on the planning and execution of campaigns, commercial activations, and customer experience projects. Your contribution will be key to strengthening the relationship with our customers and ensuring excellent execution of brand initiatives.

What you'll do

  • Manage and adapt CRM communications (newsletters, emails, SMS, and loyalty campaigns) for the Spanish and Portuguese markets.
  • Coordinate translations into Portuguese with external agencies, ensuring quality, deadline compliance, and alignment with the commercial calendar.
  • Perform monitoring and analysis of CRM KPIs, preparing periodic reports and identifying opportunities for improvement.
  • Provide support in the planning and execution of CRM campaigns, commercial activations, and actions linked to the loyalty program.
  • Collaborate in customer segmentation, database analysis, and measurement of campaign results.
  • Manage communication with Retail and Outlet points of sale, ensuring the correct implementation of materials and brand standards.
  • Participate in Trade Marketing projects, including store openings, commercial activations, seasonal campaigns, and actions with strategic customers such as El Corte Inglés.
  • Support the organization and coordination of brand events, managing suppliers, materials, timings, and result monitoring.

About Lacoste

Lacoste is a globally recognized French apparel brand known for its sportswear and lifestyle products, particularly the iconic polo shirt featuring the crocodile logo. The company operates in the fashion retail industry, with a presence in over 100 countries through its own stores, franchises, and e-commerce platforms.

Industry
Fashion Retail
Headquarters
Paris, France

Good to know if you are moving

  • Lacoste is a French company, so Spain is a foreign subsidiary; roles in Spain may involve working for a global brand with French corporate culture.
  • The company's careers site is available in Spanish, indicating local recruitment and support for Spanish-speaking employees.
  • Lacoste has a strong retail presence in Spain, with stores in major cities like Madrid and Barcelona, offering opportunities in store management and sales.
  • As a global brand, Lacoste may offer international mobility opportunities for employees within its worldwide network.

In their own words

About the company & team

Beyond skills, we are looking for passionate personalities who embody the company's values: 

  • Play as One team: We include everyone and show respect towards everyone. We play collective and are committed to team’s work.
  • Play with Elegance: We treat others with fair play and humility and show the example. We also are sincere and foster the feedback culture.
  • Play by Daring: We have the courage to speak up, experiment and take initiatives to explore new opportunities
  • Play with Tenacity: We persevere, we find alternative solutions and constantly seek continuous improvement, learning from our failures.

We believe in talent without labels.
We believe in talent without labels and promote inclusive recruitment processes, free from any form of discrimination based on sexual orientation or identity, gender expression or sex characteristics, where each individual’s skills and potential are what truly make the difference.

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