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Digital Sales & Performance Lead

Hybrid in Madrid·Full-time·Added 1 month ago (last checked 4 Nov)

MET Group

13 open roles

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Our summary

Work mode: Hybrid, Madrid
Contract: Full-time
Spanish: Fluent
English: Required
Experience: 6+ years

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Skills

Requirements

What we're looking for

6–8 years digital-first B2C growth experience gained in energy or utilities. Another regulated switching market, fintech and subscription backgrounds could be also considered
Experience operating across markets or scaling a playbook internationally is highly appreciated
Strong analytical depth: comfortable owning attribution and experiment design.
Experience specifying lifecycle/CRM journeys
Fluent Spanish and English

The role

Mission
Reporting to the Growth Director, own the direct digital channel — traffic, funnel and conversion. Build the digital acquisition engine for the Spain launch and the playbook that scales it to subsequent markets.

Scope
Spain at launch; multi-market as the venture expands. The role is central in scope: one digital engine serving all markets, based in Madrid.

What you'll do

Own paid acquisition end to end: search, social, comparison-site listings — budget, targeting, creative testing, optimisation
Own website and app conversion: the signup flow, A/B testing roadmap, cart-abandon recovery, campaign landing pages
Own the referral channel: mechanics, incentives, tracking — build referral into a growing share of new customers
Own experimentation end to end: A/B and proposition testing across segments, messages and channels — test design, attribution and readout. Your reads steer the budget
Define lifecycle journey requirements — onboarding, upsell, churn-prevention, abandon-recovery — specifying triggers, segments and success metrics for the CRM team to build
Define funnel requirements into the digital team, working with the business Product Owner
Document the acquisition playbook as a replicable asset for the markets that come next

About MET Group

MET Group is a Swiss-headquartered energy company specializing in natural gas and power trading, sales, and asset management across Europe. With a presence in over 15 countries, it operates as an integrated energy player, combining trading activities with retail and wholesale supply, as well as infrastructure and renewable energy projects. The company is known for its entrepreneurial culture and dynamic trading floor, employing a diverse international workforce.

In Spain, MET Group has an office in Madrid, where it runs a range of roles including energy retail, digital product management, DevOps, and risk analysis. The Spanish branch focuses on expanding the company's retail energy business and digital transformation, offering opportunities for professionals in energy markets, technology, and commercial functions. For international candidates, MET Group provides a multicultural environment and the chance to work in a fast-paced, cross-border energy sector.

Industry: Energy
Founded: 2000
Employees: 1,000–5,000
Headquarters: Zug, Switzerland
In Spain: Madrid

Good to know if you are moving

MET Group has an office in Madrid, Spain, offering roles in energy retail, digital, and risk.
The company operates across multiple European countries, providing international mobility opportunities.
Spanish roles include positions like DevOps Engineer and Digital Product Manager, indicating a tech-forward environment.
The company's headquarters is in Switzerland, but its Spanish office is a key hub for its retail energy business.

In their own words

About the company & team

MET Group is an integrated European energy company headquartered in Switzerland, active across the full value chain - generation, storage, LNG, trading and sales. Present in 24 countries and 33 national energy markets, MET combines large-scale trading with a growing portfolio of renewable and flexible assets. In 2025 the group generated €28.6 billion in consolidated revenue.

MET Retail is a new chapter for the group: bringing energy directly to households. We're building a technology-driven retail platform for power and gas, with a digital, customer-first model. One model, built to scale across Europe. We're a small international team, and there's a lot to build. Join us on this exciting journey and you'll help shape how this company works, with real ownership from day one.

All open roles at MET Group