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Product Marketing Manager (B2C Mobile Subscription SaaS)

Remote, Europe (remote) +1·Full-time·Added 4 months ago

This job was published 4 months ago

OnHires

23 open roles

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Overview

Job details

  • Freelance contract

    Full-time hours.

  • Fully remote

    Only from certain places, per the ad: “Remote (Europe), Europe, European Union”

Requirements

  • Have the right to work in Spain

    OnHires doesn't mention sponsorship, but this role may fit the Digital nomad visa.

  • Have 5+ years of experience

    Senior-level role.

Pay & benefits

What you'll get

  • Remote

  • Full-time, from ~9:00 AM your local time (flexible)

  • B2B contract

  • Competitive compensation discussed individually + strong performance-based bonus structure

  • Eastern Europe preferred

  • Start: ASAP

The role

Our client is a profitable, self-funded B2C subscription SaaS company operating primarily in the US market. Founded in France, the company has evolved from a browser-based product into a high-scale mobile subscription business generating approximately $1M monthly revenue.

The company operates with a lean, high-performance structure. The team is highly execution-focused, AI-driven, and deeply focused on monetization and unit economics.

They are now looking for a Product Marketing Manager to fully own and optimize monetization funnels, onboarding flows, paywalls, and subscription conversion mechanics across mobile and web products.

What you'll do

  • Optimize onboarding funnels, quizzes, paywalls, and subscription flows

  • Increase ARPU/RPU and improve monetization performance

  • Launch and analyze A/B tests and experimentation initiatives

  • Improve conversion, retention, and subscription metrics

  • Collaborate with creatives, product, analytics, and founders

  • Develop and test pricing, offers, and monetization hypotheses

  • Analyze funnel performance and identify revenue growth opportunities

  • Work closely with acquisition and billing teams to improve overall unit economics

What makes this role interesting

  • Direct impact on revenue and core business metrics

  • Full ownership of monetization and subscription growth - no layers, no bureaucracy

  • Reports directly to the founder

  • Strong experimentation culture with fast execution cycles

  • Opportunity to work on high-scale US subscription products

  • Competitive compensation with strong performance-based bonuses

  • AI-first environment where automation and efficiency are core, not optional

  • Paid test task as part of the hiring process - we respect your time

Ideal background

Strong preference for candidates with experience in:

  • B2C subscription SaaS

  • Mobile subscription products and consumer apps

  • High-scale consumer monetization environments

  • Fast-paced, high-ownership product companies

Must-have experience

  • 5+ years of relevant experience

  • Strong hands-on experience with:

    • Mobile apps and subscription monetization

    • Quiz-based funnels and paywalls

    • Onboarding optimization

    • A/B testing and experimentation

    • ARPU / LTV / conversion optimization

    • Data-driven product growth

  • Active daily use of AI tools and agents - this is a hard requirement, not a nice-to-have

  • Full-time commitment, no side projects

Tools / platforms:

  • Amplitude, Firebase, Appsflyer, Mixpanel, or similar analytics stacks

  • Web to Wave or similar funnel/paywall platforms - nice to have

Hiring process

  1. Pre-screen with the recruitment team

  2. Short call with the founder

  3. Second interview with the founder

  4. Interview with the business partner

  5. Paid one-day test task (real data, under NDA)

  6. Offer

About OnHires

OnHires is a London-based recruitment and talent acquisition agency that specializes in connecting technology and business professionals with companies across Europe, the Middle East, and Asia. The company operates as a staffing and headhunting firm, offering services that range from executive search to full-cycle recruitment for roles in engineering, marketing, finance, and legal. With a focus on remote and hybrid placements, OnHires serves a diverse client base, from early-stage startups to established enterprises, and manages a significant volume of open positions across multiple sectors.

OnHires has a notable presence in Spain, with 28 currently open roles that are available to candidates based in the country, many of which are remote-friendly. The company's work culture is centered on flexibility and international collaboration, making it an attractive option for professionals seeking remote work opportunities with global teams. For international hires, OnHires offers the chance to work with a variety of clients and industries, providing a dynamic environment that values adaptability and cross-cultural communication.

Employees
50
Headquarters
London, UK

Good to know if you are moving

  • OnHires is a remote-first recruitment agency, so most roles are remote-friendly, which is ideal for international professionals based in Spain.
  • The company places candidates in a wide range of industries, from tech and engineering to marketing and legal, offering diverse career opportunities.
  • OnHires operates across Europe, the Middle East, and Asia, providing exposure to international clients and teams.
  • As a staffing agency, OnHires itself does not offer direct employment; instead, it connects candidates with client companies, which may affect benefits and employment terms.

In their own words

About the company & team

This is a senior hands-on individual contributor role.

The company is NOT looking for:

  • Brand marketers

  • B2B SaaS product marketers

  • Content/lifecycle CRM specialists

  • Agency-only profiles

  • People managers disconnected from execution

  • Strategy-only leaders

  • Those looking for a stable 9-to-5 with a predictable routine

They are specifically looking for someone who personally owns and improves:

  • Funnels and quiz-based onboarding flows (quiz→paywall→subscription)

  • Paywalls and subscription conversion

  • Monetization mechanics and pricing hypotheses

  • A/B testing processes

  • ARPU and revenue-per-user metrics

All open roles at OnHires

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