Senior Marketing Executive

• Solid training in marketing Bachelor's Degree or Degree in Marketing, Advertising, Communication, or related disciplines, with a conceptual foundation that supports every strategic decision
• Proven experience in branding More than 5 years in brand marketing in international environments and/or reference sectors such as automotive, travel, retail, or consumer goods
• Mastery of 360° campaigns and media ecosystem Demonstrable experience in the design, execution, and monitoring of multichannel campaigns —offline and digital—, with the ability to manage agencies and assume an active role in every phase
• Management of events, sponsorships, and activations Real track record in the organization of corporate events, negotiation of sponsorships, and brand activations with a focus on impact and return
• High-level communication and advanced English Excellent oral and written communication skills, with a high level of English being essential; German will be highly valued
• Hands-on profile with a results-oriented mindset Ability to lead projects autonomously in agile and dynamic environments, with a clear orientation toward objectives, impeccable organization, and the energy to make things happen

• Be part of an international growing company SIXT is a global benchmark in premium mobility, with a solid brand, international presence, and an ambitious vision for the future. You will be an active part of this growth 
• Challenging projects with national and international visibility You will work on high-impact strategic initiatives that strengthen the brand in Spain and connect with global marketing and communication teams
• International, dynamic, and collaborative work environment You will be part of an agile, creative, and excellence-oriented team, where constant innovation and cross-functional collaboration are the daily drivers You will have real opportunities for professional development and evolution
• Flexible compensation policy You will have access to a flexible compensation program linked to private health insurance, childcare, and/or a restaurant card
• Excellent employee benefits You will receive special discounts for you and your family on SIXT rentals, as well as offers on hotels, Gympass, business schools, and many other products You will take part in team building activities and national and international corporate events

At SIXT, we don't just hire for positions, we build careers. At the heart of premium mobility, we seek talent that inspires, leads, and transforms. If you have a passion for brands, strategic vision, and the energy to leave a mark, this is your opportunity.

As Brand Manager, you will be responsible for building, positioning, and protecting the SIXT brand image in Spain, ensuring consistent and effective execution of marketing campaigns and actions across all customer touchpoints.

• Brand Building, Campaigns & Marketing Execution You will be responsible for adapting the global brand strategy to the Spanish market, defining and executing the annual marketing calendar. You will lead multichannel branding campaigns (TV, outdoor, digital, social media, etc.) from start to finish, coordinating agencies when necessary, but also assuming an active role in the planning, monitoring, and implementation of initiatives Likewise, you will ensure the correct application of SIXT's visual identity and communication tone across all touchpoints
• Brand Production & Design You will directly manage the development, design, and production of corporate materials for offices, branches, events, and commercial actions, guaranteeing a coherent visual execution aligned with global brand standards
• Events, Activations & Sponsorships You will be responsible for the integral organization of corporate events, fairs, openings, and special activations, as well as the identification, negotiation, and management of strategic sponsorships, ensuring their correct execution and maximum return for the brand
• Communication & Public Relations You will lead the local communication and public relations strategy in coordination with global teams You will draft press releases, manage relationships with media and external agencies, identify visibility opportunities for the brand, and monitor the coverage obtained
• Social Media & Digital Engagement You will manage and execute SIXT's presence on social networks in Spain, adapting global content, developing local initiatives, energizing the digital community, and collaborating in the management of the brand's online reputation
• Partnerships, Co-Marketing & Commercial Support You will provide support to B2B marketing initiatives and develop collaborations with travel agencies, strategic partners, and local partners. Additionally, you will identify new co-marketing opportunities and take charge of their negotiation, activation, and monitoring