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Product Marketing Manager

Remote, Global·Full-time·Added 2 months ago

Trust Wallet

9 open roles

Our summary

Work mode
Remote (Global)
Contract
Full-time
English
Required
Experience
3+ years

Visa options

  • The ad rules out sponsorship

    Per the ad: “You must have the right to work for the country you are based.”

  • May fit the digital nomad visa

    A remote job for a company outside Spain: you apply yourself, no sponsor needed. It asks for about €2,849 a month in remote income.

More jobs that may fit the digital nomad visa

Skills

Nice to have

Requirements

What we're looking for

  • 3-5 years of marketing experience, with at least 1 year in a crypto, DeFi, or Web3 company (wallet, exchange, L1/L2 protocol, or DeFi platform strongly preferred)

  • Demonstrable track record of owning and scaling multi-channel campaigns with measurable growth impact

  • Prior experience in a generalist or "full-stack" marketing role - able to move across brand, growth, content, and product marketing fluidly

  • You are the user: genuinely degen, active on-chain, with a wallet history and ecosystem network to prove it

  • Dune and Nansen are daily tabs; proficient in Amplitude and mobile attribution (AppsFlyer, Adjust, or Branch)

  • Treats every initiative as a testable experiment; hunts for signal, quick wins, and strategic bets in the numbers

  • Moves between a scrappy activation and a long-horizon strategic initiative in the same day without dropping quality

Nice to have

  • Marketed a self-custody wallet or non-custodial product

  • Familiarity with Trust Wallet's ecosystem (multi-chain, Web3 Browser, Staking)

  • Prior work at a top-tier exchange (Binance, Coinbase, Kraken) or DeFi protocol

  • Experience running global marketing campaigns

Pay & benefits

What you'll get

  • Be a part of the world's leading blockchain ecosystem that continues to grow.

  • Excellent learning and career development opportunities.

  • Work alongside diverse, world-class talent, in an environment where learning and growth opportunities are endless.

  • Tackle fast-paced, challenging and unique projects.

  • Work in a truly global organization, with international teams and a flat organizational structure.

  • Work fully remotely with flexible working hours.

  • Enjoy competitive salary and benefits.

Visa & relocation

This is a global and fully remote role. You must have the right to work for the country you are based.

The role

Role Summary

We're looking for a Product Marketing Manager who is equal parts strategist, executor, and Web3 native - someone who proudly calls themselves a degen and is deep in the trenches of the ecosystem they're marketing to. This is a high-impact, generalist role that sits at the intersection of brand, growth, product marketing, and community.

You crunch data for breakfast, thrive wearing multiple hats, and move fluidly between scrappy activations and long-horizon strategy without losing momentum or quality. You translate on-chain insights into compelling narratives that help millions understand and love Trust Wallet - and if you have strong opinions on L2 wars, a wallet full of on-chain history, and can ship a campaign brief and a Dune dashboard in the same afternoon, we want to talk

What You'll Do

What you'll do

  • Develop and own integrated marketing strategies across acquisition, retention, and brand - aligned to product launches, ecosystem milestones, and market cycles

  • Lead end-to-end campaign execution across Web3-native channels and performance channels

  • Define positioning and messaging for new product features and market segments in partnership with Product and BD

  • Set, track, and report on marketing KPIs - DAUs, installs, retention rates, campaign ROAS, community growth, and share of voice - all leading to company level OKRs

  • Own budget allocation across channels with a relentless focus on efficiency and ROI

  • Drive community engagement strategies across Discord, Telegram, and X - building loyal user cohorts, not just follower counts

  • Identify and activate KOL/influencer partnerships that are credible within the Web3 ecosystem

  • Collaborate with BD and ecosystem partners on co-marketing campaigns and joint growth initiatives

  • Work closely with Product to shape go-to-market plans for new features, chain integrations, and partner launches

  • Partner with internal teams to produce high-quality creative that resonates with both crypto natives and mainstream users

Hiring process

4 steps3 interviewsa task to do2–4 weeks in all
  1. Meet the acquisition team

    With talent acquisition team · Video call

    A first conversation about your experience and motivation, with room for your questions.

  2. Meeting the manager

    With hiring manager and team · Video call

    Behavioural and technical competencies are assessed; you also get to know the team and culture.

  3. Function focused test

    Online test · Not every role

    A test of technical ability and industry knowledge, assigned depending on the role.

  4. Final round

    With senior management team · Video call

    Meeting with the senior management team to confirm mutual fit.

  • All interviews and assessments are conducted virtually.
  • The company aims to go from application to offer in 2-4 weeks.

About Trust Wallet

Trust Wallet is a leading provider of self-custody cryptocurrency wallets, offering a secure and user-friendly platform for managing digital assets. The company is a major player in the blockchain and Web3 space, with a global user base and a strong reputation for security and innovation. Trust Wallet's mission is to make crypto accessible to everyone, and it has grown significantly since its inception, becoming a key part of the broader crypto ecosystem.

In Spain, Trust Wallet is building a significant engineering hub, with a focus on backend and mobile development. The company is actively hiring international talent for its Spanish offices, offering a dynamic and fast-paced work environment. For international professionals, Trust Wallet provides an opportunity to work on a globally recognized product within a collaborative and remote-friendly culture, making it an attractive option for those looking to relocate to Spain.

Founded
2018
Employees
100–500
Headquarters
San Francisco, USA
In Spain
Madrid

Good to know if you are moving

  • Trust Wallet is a remote-first company, allowing flexibility in location within Spain.
  • The company is a subsidiary of Binance, the world's largest cryptocurrency exchange, offering stability and global reach.
  • Engineering roles in Spain focus on Go and React Native, with a strong emphasis on security and blockchain technology.
  • The company offers competitive compensation and benefits packages to attract international talent.
  • The work culture is fast-paced and innovative, with a focus on product ownership and impact.

In their own words

About the company & team

Trust Wallet is the secure, self-custody Web3 wallet that empowers people to own and control their digital assets. Whether you're new to crypto or an experienced user, Trust Wallet makes it easier, safer, and more convenient to explore Web3, securely access dApps, manage your crypto, and buy and sell digital assets, all in one place.

Additional information

Apply today to join our team in building the world's most trusted and secure crypto wallet and enable a decentralized future for everyone.

Trust Wallet is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

*Due to the large amount of the applications, please consider your application as unsuccessful should you not be contacted within 4 weeks from your application date.

All open roles at Trust Wallet
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