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Marketing Manager

On-site in Barcelona·Added 4 days ago (last checked 15 Nov)

Aramark España

136 open roles

Our summary

Work mode
On-site, Barcelona
Spanish
Expected (ad in Spanish)
English
Required
Experience
3+ years
Education
University degree

Visa options

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Skills

This job advert was originally written in Spanish.

Requirements

What we're looking for

  • University degree in Marketing, Business Administration, Business Management, Economics, Communication, or similar.
  • Consolidated experience in marketing, trade marketing, retail, hospitality, or services marketing.
  • Experience leading multidisciplinary teams and projects.
  • High strategic and analytical capacity and business orientation.
  • Ability to influence and communicate with Management and clients.
  • Experience in budget and KPI management.
  • High level of English and proficiency in Microsoft Office.

Nice to have

  • Postgraduate training related to Marketing or Commercial Management is valued.
  • Experience in catering, leisure, sports, entertainment, events, or large venues is valued.

The role

Reporting to the Marketing Director, you will be responsible for defining and leading the Leisure and Entertainment Marketing strategy and Plan, aligned with the company's growth, profitability, and positioning objectives.

You will lead the line's marketing team and act as the main interlocutor for Management, Operations, Sales, and clients, ensuring the prioritization, coherence, and correct execution of initiatives.

What you'll do

  • Define and lead the Leisure and Entertainment Marketing strategy and Plan.
  • Translate business objectives into marketing programs, projects, and indicators.
  • Identify opportunities for growth, innovation, differentiation, and profitability improvement.
  • Lead commercial programs, campaigns, and activations aimed at increasing traffic, conversion, average ticket, and sales.
  • Supervise the development of value propositions, new concepts, products, and consumer experiences.
  • Establish KPIs, evaluate results, and decide on the continuity, improvement, or scalability of initiatives.
  • Lead, organize, and develop the line's marketing team, setting priorities and assigning responsibilities.
  • Act as the marketing point of reference for Management and key clients.
  • Lead the marketing contribution in tenders, renewals, and strategic opportunities.
  • Coordinate collaboration with Operations, Sales, Culinary Excellence, and other corporate areas.
  • Define, manage, and control the line's marketing budget.
  • Represent the Leisure and Entertainment strategy before national and international teams.

How you'll work

  • Availability to travel.

About Aramark España

Industry
Food Services

In their own words

About the company & team

Our essence lies in service. We strive to do great things for our people, our clients and partners, as well as for the community and the planet.

At Aramark, we believe that all employees should have the same job opportunities and be free to participate in all aspects of the company. We do not tolerate discrimination based on race, color, religion, origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, or any other characteristic of the people who work with us.

Aramark Spain is a food service company that is part of the Aramark Corporation group. With a presence in Spain since 1992, Aramark covers four major business areas: educational centers (universities and schools), socio-sanitary centers (hospitals and residences), businesses, and leisure and entertainment centers.

Currently, the company has a workforce of more than 12,400 people in Spain, and prepares more than 405,000 menus daily for 1,600 centers where it manages food services.

Aramark Corporation is a multinational headquartered in Philadelphia (USA) that is present in 15 countries and has 262,550 employees worldwide.

More information: www.aramark.es

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