Internal Communications & People Engagement Sr Specialist
This role manages internal communication strategies and employee engagement for a leading multinational. It offers a competitive salary, meal vouchers, and hybrid flexibility.
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91,000+ live jobsHybrid in Barcelona·Full-time·Added 5 days ago (last checked 21 Oct)




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Nice to have
This job advert was originally written in Spanish.
Experience in data analysis, dashboard construction, and interpretation of business-oriented results.
Advanced proficiency in Google Analytics 4, Google Tag Manager, and BigQuery.
Knowledge of data layers, HTML, JavaScript, APIs, and tracking architecture.
Experience with data visualization and reporting tools such as Power BI or Data Studio.
Knowledge of SQL, data integration, CRM, and marketing automation platforms.
Experience in attribution models and lead qualification (lead scoring).
Certifications in Google Analytics 4, Google Tag Manager, BigQuery, or similar tools.
Experience in the application of artificial intelligence tools to digital analytics, automation, and process optimization.
You will be part of an innovative, international university environment oriented towards digital and educational transformation.
Permanent contract and full-time working day (37.5 h/week).
Flexible compensation plan.
35 days of annual vacation.
5 days of remote work per month once the first 3 months of onboarding have been completed.
University campus located in Barcelona.
Do you have experience in digital analytics or business intelligence? We are looking for you!
Configure and maintain the digital tracking ecosystem using Google Tag Manager and other measurement tools.
Analyze the performance of the acquisition funnel to identify areas for improvement and growth opportunities.
Guarantee the quality, reliability, and regulatory compliance of data, detecting and resolving tracking incidents.
Manage and supervise tracking pixels from platforms such as Google Ads, Meta, LinkedIn, or TikTok.
Build and maintain dashboards and control panels using tools such as Data Studio, Google Analytics 4, BigQuery, Power BI, and other data sources.
Perform cohort analysis, user behavior analysis, and lead quality analysis to detect conversion patterns.
Define and maintain attribution models and lead quality criteria together with the Marketing and Admissions teams.
Collaborate with internal teams and providers in the definition of measurement criteria, digital processes, and optimization initiatives that help improve business results.
Explore and apply AI-based solutions to automate processes, detect anomalies, and streamline data analysis.
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Randstad España is the Spanish branch of Randstad N.V., a global leader in human resources and staffing solutions. The company provides a wide range of workforce solutions, including temporary and permanent placement, recruitment process outsourcing, and HR consulting. With a strong presence in Spain, Randstad España connects thousands of professionals with job opportunities across various sectors, including industrial, technical, and customer service roles.
For international professionals, Randstad España offers a gateway to the Spanish job market, with numerous openings in technical maintenance, customer service, and administrative roles. The company values diversity and inclusion, and its extensive network of offices across Spain ensures support for candidates seeking employment in different regions. Randstad's global reach and local expertise make it a reliable partner for those looking to relocate and work in Spain.