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Digital Analytics & CRO Specialist

Hybrid in Barcelona·Full-time·Added 5 days ago (last checked 21 Oct)

Agency
Randstad España

5805 open roles

Our summary

Work mode
Hybrid, Barcelona
Contract
Permanent contract, full-time hours
Hours
37.5 hours a week
Benefits
Flexible pay plan

Visa options

  • The ad rules out sponsorship

    The advert says visa sponsorship isn’t available for this role.

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Skills

Nice to have

This job advert was originally written in Spanish.

Requirements

What we're looking for

Experience in data analysis, dashboard construction, and interpretation of business-oriented results.

Advanced proficiency in Google Analytics 4, Google Tag Manager, and BigQuery.

Knowledge of data layers, HTML, JavaScript, APIs, and tracking architecture.

Experience with data visualization and reporting tools such as Power BI or Data Studio.

Knowledge of SQL, data integration, CRM, and marketing automation platforms.

Nice to have

Experience in attribution models and lead qualification (lead scoring).

Certifications in Google Analytics 4, Google Tag Manager, BigQuery, or similar tools.

Experience in the application of artificial intelligence tools to digital analytics, automation, and process optimization.

Pay & benefits

What you'll get

You will be part of an innovative, international university environment oriented towards digital and educational transformation.

Permanent contract and full-time working day (37.5 h/week).

Flexible compensation plan.

35 days of annual vacation.

5 days of remote work per month once the first 3 months of onboarding have been completed.

University campus located in Barcelona.

The role

Do you have experience in digital analytics or business intelligence? We are looking for you!

What you'll do

Configure and maintain the digital tracking ecosystem using Google Tag Manager and other measurement tools.

Analyze the performance of the acquisition funnel to identify areas for improvement and growth opportunities.

Guarantee the quality, reliability, and regulatory compliance of data, detecting and resolving tracking incidents.

Manage and supervise tracking pixels from platforms such as Google Ads, Meta, LinkedIn, or TikTok.

Build and maintain dashboards and control panels using tools such as Data Studio, Google Analytics 4, BigQuery, Power BI, and other data sources.

Perform cohort analysis, user behavior analysis, and lead quality analysis to detect conversion patterns.

Define and maintain attribution models and lead quality criteria together with the Marketing and Admissions teams.

Collaborate with internal teams and providers in the definition of measurement criteria, digital processes, and optimization initiatives that help improve business results.

Explore and apply AI-based solutions to automate processes, detect anomalies, and streamline data analysis.

Hiring process

2 steps1 interview
  1. Apply to the job

  2. Under review · With a Randstad consultant

  3. Shortlisted

  4. Consultant contact

    With a Randstad consultant

    One of our consultants will review your application and contact you about the next steps.

  5. Company decision

    With a client company

    Randstad acts as an intermediary connecting candidates with companies; in some cases final handling of profiles and the decision on whom to contact rest solely with the company.

  • The final stages are set by the client company: final handling of profiles and the decision on whom to contact rest solely with the company.
  • Randstad does not publish timescales; your application status may not change because of the high volume of applications or because the company manages its own timings.
  • The published statuses only go as far as shortlisting: Randstad does not detail later interviews or assessments.

About Randstad España

Randstad España is the Spanish branch of Randstad N.V., a global leader in human resources and staffing solutions. The company provides a wide range of workforce solutions, including temporary and permanent placement, recruitment process outsourcing, and HR consulting. With a strong presence in Spain, Randstad España connects thousands of professionals with job opportunities across various sectors, including industrial, technical, and customer service roles.

For international professionals, Randstad España offers a gateway to the Spanish job market, with numerous openings in technical maintenance, customer service, and administrative roles. The company values diversity and inclusion, and its extensive network of offices across Spain ensures support for candidates seeking employment in different regions. Randstad's global reach and local expertise make it a reliable partner for those looking to relocate and work in Spain.

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