Head of Performance

• 7-10 years of experience in Digital Marketing, Performance, and Growth, ideally in B2B environments.
• 3-5 years leading multidisciplinary Marketing teams and the ability to convert business objectives into concrete action plans.
• Strong analytical capacity and experience working with performance KPIs, attribution, cohorts, and ROI.
• Deep knowledge in SEO, GEO, and AEO strategy.
• Experience managing channels such as Google Ads, LinkedIn Ads, GA4, and HubSpot.
• Experience applying working methodologies such as OKRs, Agile, or experimentation frameworks.

• Experience in SaaS, EdTech, or high-growth companies.
• Knowledge of CRO and tools such as Optimizely, VWO, or Clarity.
• Experience developing Performance & Growth dashboards alongside Data teams.
• Experience using AI to automate processes and improve the productivity of Marketing teams.

• 100% remote or hybrid format if you are in Madrid or Almería.
• Flexible schedule and intensive working days on Fridays, summer, and Christmas.
• 26 working days of vacation 🌴
• A day off on your birthday! 🎉 (yes, we like to celebrate it with you).
• 3 days per year to attend events or training in your sector. 📝
• Unlimited language classes with our own Twenix methodology. 📖
• Wellness plan to invest in your development, health, and training. 🩺
• Flexible compensation with Cobee (meals, transport, training) and Alan (health insurance). 💶
• Exclusive discount platform for being a Twenix employee.
• Excellent work environment: commitment, closeness, and teamwork. 🍀
• And of course, annual team building events to enjoy together! 🤼

Life isn't listen and repeat. And neither is work.

At Twenix, we believe that learning a language isn't about memorizing rules, but about daring to speak when it matters: in a meeting, a presentation, or a real negotiation.

We are a B2B EdTech that transforms corporate language training with a simple, personalized and fun approach: 26-minute online conversations designed for professionals who want to communicate with confidence in their day-to-day and for companies that don't want to waste energy on the same old training.

Our mission: to make language training stop being an expense and become real impact for companies and professionals. Since 2017 in English and now, also in Spanish, French, and Portuguese.

At Twenix, we serve more than 1,500 clients and we plan to deliver 860,000 classes in 2026. We are one of the fastest-growing scaleups in Spain according to Deloitte, and in recent years we have multiplied our revenue x5 and added 5 new languages to our platform. Now, we are looking for a Head of Performance to help us lead the digital growth strategy, connecting business objectives with the execution of Paid, SEO, CRO, CRM, and Analytics, and driving continuous funnel optimization, experimentation, and talent development to maximize revenue impact.

• Define and lead the acquisition and Growth strategy for B2B and B2C
• Manage budget, forecasts, and ROI, ensuring efficient and revenue-oriented investment.
• Lead and grow the Performance, Paid Media, SEO/GEO, Web, and CRM team, connecting Marketing and Sales to optimize the funnel.
• Comprehensive vision and leadership of all SEO/GEO/AEO activities, including content strategies, keyword research, and link-building to maximize brand visibility and drive relevant traffic, both from traditional search engines and from AI-based answer engines and language models (LLMs / AI Answer Engines).
• Drive a decision-making culture based on data, experimentation, and continuous improvement, working alongside the Data team.
• Design testing, measurement, and optimization frameworks that allow for identifying opportunities and accelerating growth.
• Explore and implement AI solutions that improve team efficiency and processes.