Product Manager – Web

Barcelona, Spain (Remote)·Added 22 days ago

Expanish

11 open roles

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What they offer

Fully remote
Only from certain places, per the ad: “Open to candidates based in Argentina / Remote”

What they ask for

Have the right to work in Spain
Expanish doesn't mention sponsorship in the ad.
Work in English
English is required, per the ad.
Have 3+ years of experience
Mid-level role.

The role

Own and evolve Expanish's website as a core digital product and primary direct sales channel, improving the end-to-end user experience and driving higher conversion and revenue through product strategy, data, and continuous experimentation.

What you'll do

Act as Product Owner of expanish.com, with clear business and user goals
Define the product vision for the website aligned with company growth objectives
Analyze the full user journey: discovery → consideration → decision → payment
Identify user pain points and product opportunities impacting conversion and revenue
Define and prioritize a product roadmap focused on UX, flows, pricing, and checkout
Lead discovery and experimentation initiatives (A/B tests, prototypes, validation)
Collaborate closely with design, engineering, and marketing teams to deliver improvements
Ensure product decisions are data-informed and outcome-driven
Track performance through clear KPIs and share insights with stakeholders

Success Metrics

Website conversion rate
Revenue generated through the website
Share of direct (self-booking) sales
Drop-off rates at critical funnel steps
Revenue per visitor

Ideal Profile

3+ years of experience as a Product Manager on digital products
Proven track record working on conversion, monetization, or growth-related initiatives
Experience with web products, e-commerce, marketplaces, or SaaS platforms
Strong analytical mindset and comfort working with data and experimentation
Ability to balance user needs with business impact
Autonomous, structured, and outcome-oriented

Why Expanish

At Expanish, we help people from all over the world learn Spanish by living the language, combining high-quality education with immersive cultural experiences.

We are a fast-growing, international education company with students from dozens of countries and a strong digital presence. Our website plays a critical role in how students discover us, choose their programs, and book their experience.

This role offers the opportunity to:

Own and shape a high-impact digital product with direct influence on revenue
Work on a global B2C product with real users and meaningful outcomes
Make data-driven decisions and see the impact of your work quickly
Collaborate with a cross-functional, international team
Help scale a mission-driven product that connects education, travel, and culture

If you enjoy building products that balance user value and business impact, and want to see your work reflected directly in growth, this role is for you.

📍 Open to candidates based in Argentina / Remote

Requirements

Nice to have

Experience owning a website as a product
Experience with pricing, checkout, or payment flows
Background in B2C and/or international products
Interest in education, travel, or global digital platforms

About Expanish

Expanish is an education company specializing in Spanish language immersion programs and study abroad experiences for international students. With a focus on providing high-quality Spanish courses, cultural activities, and student support services, Expanish operates in multiple locations and serves a diverse student body from around the world. The company is part of the broader education sector, offering both in-person and online learning options.

In Spain, Expanish has a strong presence in Barcelona and Madrid, where it runs language schools and organizes summer camps. The company's work culture is international and student-centered, with a team that includes teachers, student services coordinators, and marketing professionals. For international professionals, Expanish offers opportunities to work in a multicultural environment, often with roles that require fluency in Spanish and English, and a passion for education and cultural exchange.

Industry: Education
Founded: 2002
Employees: 50–200
Headquarters: Barcelona, Spain
In Spain: Barcelona, Madrid
Website: expanish.com

Good to know if you are moving

Expanish offers Spanish language teaching positions (ELE) in Madrid and Barcelona, which may be suitable for native or near-native Spanish speakers.
The company has a strong international student body, providing a multicultural work environment.
Some roles, like the Student Services Coordinator, involve direct interaction with study abroad students, offering a chance to work in a student-focused setting.
Freelance and part-time positions are available, which can be flexible for those relocating.
The company operates summer camps, which may provide seasonal employment opportunities.

All open roles at Expanish