Sponsorship Technician

MISSION: Manage and develop the sponsorship strategy for the different brands, identifying value opportunities, negotiating agreements, and ensuring correct execution and monitoring of actions, with the objective of maximizing impact and return on investment.

• Execute sponsorships in territories, events, and areas of operation for each brand, identifying the most suitable sponsorship opportunities based on the objectives, positioning, and audience of each.
• Identify, analyze, and select sponsorship opportunities at a national level, assessing their strategic fit, reach, and activation potential.
• Provide support in managing the sponsorship catalog (Media Kit), structuring and updating the different options, formats, assets, and proposals available for the brands.
• Provide support in managing the sponsorship budget, performing investment monitoring, cost control, and budget allocation according to the priorities of each brand and territory.
• Support negotiations with suppliers, organizers, and partners, seeking the best economic and activation conditions and ensuring that agreements respond to the defined objectives.
• Co-manage sponsorship agreements from start to finish, from identifying the opportunity and negotiation to execution, monitoring, and closing.
• Maximize the value of sponsorships, identifying additional assets, visibility opportunities, and activation possibilities that allow for a greater return on investment.
• Attend occasionally and provide follow-up for sponsorship events and actions at a national level, ensuring the correct execution of agreements and the presence of the brands.
• Measure and analyze the ROI of sponsorships, establishing indicators and performing results monitoring to evaluate the impact and profitability of each action.
• Prepare reports and analysis of results, providing an analytical vision that allows for decision-making regarding the continuity, optimization, or expansion of the different sponsorship actions.