This role involves advising CFOs on financial integration and transformation during acquisitions. You will manage analytical reporting, budgeting, and cash forecasting models.
MadridNo Spanish needed
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87,000+ live jobsOverview
- Work mode
- On-site, Madrid
- English
- Required
- Experience
- 3+ years
Visa options
The ad doesn’t mention sponsorship
Not a refusal, but not a yes. Worth asking in your first message.
Skills
This job advert was originally written in Spanish.
Requirements
What we're looking for
- 3-4 years of experience in similar positions within Marketing, CRM, and/or digital departments of companies.
- Experience in the review and transformation/digitalization of commercial processes and in the definition and application of Marketing processes in CRM (contacts, campaigns, events, etc.)
- Knowledge of Microsoft Dynamics 365: Sales and Marketing Apps.
- Ability to connect CRM data with business metrics (pipeline, conversion, commercial activity).
- Interest / experience in the use of advanced analytics, AI, and innovation applied to the improvement of the commercial model.
- High analytical capacity oriented towards the generation of actionable insights for the business.
- Experience in CRM functional support models (management of queries, incidents, and enhancements) for Sales and Marketing.
- Skills and knowledge working in dynamic environments.
- High level of English.
The role
From the Markets - Intelligence & Knowledge team, we drive the firm's growth through the evolution of the commercial model with the use of advanced CRM, data, and artificial intelligence. We are looking for a CRM Marketing & Adoption Specialist to join us, with the ability to evolve the CRM from a management tool into a platform for generating commercial insights and activating opportunities.
What you'll do
The person joining the team, reporting to the CRM Manager, will carry out the following functions:
- Design and evolution of Marketing CRM processes.
- End-to-end functional definition of Marketing processes in Dynamics 365.
- Proactive identification of improvements, new functionalities, and innovation applied to commercial processes.
- Coordination with stakeholders (Marketing, support/development team, IT) for the implementation of enhancements.
- Driving traceability between Marketing activity and commercial opportunity generation.
- CRM Adoption:
- Definition and execution of CRM adoption plans to maximize use and business impact.
- Design and coordination of training and continuous communication plans.
- Energizing user communities and work teams.
- Continuous updating of commercial processes and associated documentation.
- Monitoring of CRM usage and adoption KPIs.
- Functional support and continuous improvement of the CRM.
- Prioritization of enhancements and incidents based on business impact.
- Coordination of the functional support model for the business (queries, improvements, incidents)
- Liaising with technical teams for resolution and continuous evolution.
- Development of commercial intelligence capabilities (AI and data)
- Identification and deployment of AI use cases applied to CRM (opportunity scoring, recommendations, advanced segmentation)
- Evolution of the CRM as an insight generation platform, not just for recording.
- This is a position with direct impact on the evolution of the firm's commercial model, combining business, technology, and data.
Hiring process
4 steps3 interviewsa task to do
CV screening
Phone screening
With People team · Phone call
A first contact call with the People team.
Online tests
Online test
Online English and psychometric tests.
Adventure Day
With People and business teams
A group business case led by the People and business teams.
Individual interview
With business team
Direct interviews with the selected business team.
Offer
- Published process for internship programmes and the Graduate Program; the process for experienced hires is not described.
About KPMG
KPMG is one of the world's largest professional services networks, providing audit, tax, and advisory services to businesses, governments, and organizations. With a global presence spanning over 140 countries and territories, KPMG operates through member firms that employ more than 270,000 professionals worldwide. The firm is known for its expertise in financial auditing, risk consulting, and digital transformation, helping clients navigate complex regulatory and business challenges.
In Spain, KPMG has a strong presence with offices in major cities including Madrid, Barcelona, Bilbao, and others, offering a wide range of services from audit and tax to cybersecurity and data analytics. The Spanish arm is a key hub for the firm's European operations, and it actively recruits international talent through graduate programs and internships. KPMG Spain emphasizes innovation, with initiatives like the 'Rocket Program' and 'Tech Program' designed to attract young professionals into consulting, technology, and sustainability roles. The work culture is collaborative and fast-paced, with opportunities for cross-border projects and professional development, making it an attractive option for international professionals seeking to build a career in Spain.
- Industry
- Consulting
- Founded
- 1987
- Employees
- 250,000+
- Headquarters
- Amstelveen, Netherlands
- In Spain
- Madrid, Barcelona, Bilbao and 4 more
- Website
- kpmg.com
Good to know if you are moving
- KPMG Spain offers structured graduate programs like the 'Rocket Program' and 'Tech Program' that are open to international candidates, providing a pathway into the Spanish job market.
- The firm has offices in multiple Spanish cities, including Madrid, Barcelona, Bilbao, and Vigo, offering flexibility in location for relocating professionals.
- KPMG Spain is committed to diversity and inclusion, with dedicated teams and programs focused on equity and inclusion, which can be supportive for international hires.
- Working at KPMG Spain provides exposure to global clients and cross-border projects, enhancing career mobility within the KPMG network.
- The company offers roles in high-demand areas like cybersecurity, data engineering, and sustainability consulting, which are relevant for professionals with these skills.
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