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Marketing Specialist

On-site in Warner, Carretera m301 km 15500, 28330 San Martín de la Vega, Madrid·Full-time·Added 19 days ago (last checked 19 Oct)

Our summary

Work mode
On-site, Warner, Carretera m301 km 15500, 28330 San Martín de la Vega, Madrid
Contract
Full-time
English
Required
Experience
2+ years
Education
University degree

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Skills

Nice to have

This job advert was originally written in Spanish.

Requirements

What we're looking for

Education: Degree in Marketing, Advertising, Business Administration, Communication, or similar.

  • Approximately 2 years of experience in marketing, communication, ecommerce, CRM, or related areas.
  • Microsoft Office (especially Excel and PowerPoint).
  • Web content management systems (CMS).
  • Email marketing and CRM platforms.
  • Basic knowledge of social media and digital advertising.
  • English level B2 or higher.

Nice to have

  • Experience in leisure, tourism, or entertainment is valued.

Pay & benefits

What you'll get

  • You will be part of one of the most recognized entertainment brands in Spain.
  • You will participate in campaigns and projects that impact millions of visitors every year.
  • You will have exposure to different areas of marketing: CRM, Paid Media, Ecommerce, promotions, events, and partnerships.
  • You will work in a dynamic environment where new ideas are always welcome.
  • You will have the opportunity to learn, propose, and take on responsibilities from day one.

The role

Marketing Specialist

We are looking for a person passionate about marketing and entertainment, eager to learn, grow, and become part of one of the most recognized leisure brands in Spain. You will participate in multiple areas of the department, contributing to the development of campaigns, promotions, commercial actions, and projects that help attract millions of visitors every year.

What you'll do

- Paid Media. Support the execution and monitoring of digital marketing campaigns, coordinating work with agencies and external providers.

- CRM. Collaborate in the planning and execution of email marketing campaigns, newsletters, and basic automations, monitoring results.

- Ecommerce. Participate in the updating of web content and support the development of the online channel, contributing to improving user experience and conversion.

- Commercial and Partnerships. Collaborate in the implementation of promotions, events, commercial launches, and customer acquisition actions.

- Commercial and Partnerships. Maintain the daily relationship with agencies, media, partners, and external collaborators, ensuring the correct follow-up of projects and opportunities.

- Commercial and Partnerships. Identify opportunities for collaboration, visibility, and business generation that contribute to brand growth and visitor acquisition.

Ideal profile

We are looking for a proactive, creative person eager to contribute ideas. Someone curious, with an interest in marketing, entertainment, and experiences, capable of performing in dynamic environments and participating in very diverse projects.

We especially value people with initiative, autonomy, and a desire to learn, who enjoy working in a team and want to grow professionally in one of the most recognized leisure brands in Spain.

About Parques Reunidos

Parques Reunidos is a Spanish leisure and entertainment group that owns and operates theme parks, zoos, and nature parks across Spain. The company manages iconic destinations such as Parque Warner Madrid, Zoo Aquarium de Madrid, Faunia, and several Aquopolis water parks, making it one of the leading operators in the European leisure sector. With a workforce of several thousand employees, the group focuses on delivering family-oriented entertainment experiences.

In Spain, Parques Reunidos is headquartered in Madrid and operates its main parks in the Madrid region, including Parque Warner, Zoo Aquarium, and Faunia. The company is a significant local employer, particularly for seasonal roles in hospitality, maintenance, and guest services. For international professionals, the group offers opportunities in a dynamic, customer-facing environment, with roles ranging from technical maintenance to culinary and aquatic safety, all within a fast-paced and highly seasonal leisure industry.

Founded
1967
Employees
1,000–5,000
Headquarters
Madrid, Spain
In Spain
Madrid

Good to know if you are moving

  • Seasonal hiring is common, with many roles (e.g., lifeguards, park attendants) offered as fixed-term summer contracts.
  • Spanish language proficiency is typically required for guest-facing and operational roles, as most visitors and internal communication are in Spanish.
  • The group operates several distinct venues near Madrid (Parque Warner, Zoo Aquarium, Faunia), so relocation to the Madrid area is usually expected.
  • Roles in maintenance, electrical, and mechanical trades are available year-round, while hospitality and guest-service roles peak in the summer season.
  • As a Spanish-founded and headquartered company, Parques Reunidos offers a direct entry point into the Spanish leisure and tourism job market.

In their own words

About the company & team

Parques Reunidos is a leading international operator of leisure and entertainment destinations with more than 50 years of experience in the industry. Every year, millions of guests enjoy authentic, memorable experiences across our diverse portfolio of over 30 parks.

Our footprint spans nine countries in Europe, encompassing a broad range of attractions: from theme and water parks to animal parks, aquariums, family entertainment centers, and resort accommodations. This unique combination allows us to create meaningful connections with visitors of all ages while delivering high-quality, safe, and sustainable entertainment.

Additional information

We are committed to building a workplace where diversity, equity, and inclusion are at the core of everything we do. We believe that varied perspectives fuel innovation and strengthen collaboration, and we strive to create an environment where everyone feels respected, supported, and empowered to contribute their unique talents.

We welcome applicants from all backgrounds and experiences. Regardless of race, ethnicity, gender identity, sexual orientation, age, disability, religion, or any other dimension of diversity, you will find a culture that values and celebrates individuality. If you share our commitment to inclusion and equity, we encourage you to apply.

¡No pierdas la oportunidad de impulsar tu carrera ahora!

All open roles at Parques Reunidos

Location

Parques Reunidos · Madrid

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