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Trade Marketing Specialist

On-site in Sant Cugat del Vallès·Full-time·Added today (last checked 9 Nov)

Uriach

3 open roles

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Our summary

Work mode: On-site, Sant Cugat del Vallès
Contract: Full-time
Experience: 3+ years
Education: University degree

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Skills

Requirements

What we're looking for

Highly focused on maximizing results, the candidate will have the ability to work in a team, as well as collateral, analytical and flexible leadership skills.
Higher Education in Economics, Business Administration, Management or Marketing
SAP environment and knowledge of market analysis tools Nielsen/IRI/HMR/IQVIA
Knowledge of Salesforce and Power BI
Minimum experience of 3 years in Trade Marketing departments, in Healthcare or FMCG. Experience in the pharmacy channel (community pharmacy, parapharmacy or pharmacy groups) and ideally, with wholesalers and mass market.

The role

Job Title: Trade Marketing Specialist

Reports to: Trade Marketing Specialist

To grow the pharmacy channel business for Uriach brands following the Trade Marketing strategy.

What you'll do

Lead the implementation of the Trade Marketing strategy in the pharmacy channel for the brands under your responsibility.
Turn the brand strategy into sell-out activation plans, with clear objectives, timmings and budgets for each action.
To develop Sell Out activation levers: Training, Dynamization (Visibility, Promotions, Exhibitors, social media content), Assortment (category management, planograms) and Loyalty
Manage the digital B2B loyalty platform for prescribers
Define KPIs, for each action, measure results and analyse deviations.
Calculate the ROI of each action recommend changes to maximise profitability.
Support the SOC team and Delegates to ensure that plans are well executed
Manage the shipments of promotional materials.
Manage the information in Salesforce
Shopper analysis
A&P Control

How you'll work

Location: Sant Cugat del Vallés, Barcelona

Employment Type: Full-time

About Uriach

Uriach is a European leader in Natural Consumer Healthcare, a sector combining nature-based products with scientific innovation. With over 185 years of history, the company develops and markets a diverse portfolio of iconic brands such as Aquilea, Fisiocrem, Laborest, Sidroga, Biodramina, and Depuralina. Uriach operates in 11 countries across Europe, generating over €476 million in revenue, and employs more than 1,300 people. The company is B Corp certified, reflecting its commitment to social and environmental performance, and focuses on innovation and brand building as core pillars of its strategy.

Industry: Consumer Healthcare
Founded: 1838
Employees: 1,000–5,000
Headquarters: Sant Cugat del Vallès, Spain
In Spain: Sant Cugat del Vallès, Madrid

Good to know if you are moving

Uriach is headquartered in Sant Cugat del Vallès, a town near Barcelona, Spain, offering a Mediterranean lifestyle and proximity to a major European city.
The company operates in 11 European countries, providing potential opportunities for international mobility within the organization.
Uriach is a B Corp, indicating a strong commitment to sustainability and social responsibility, which may appeal to values-driven professionals.
The company's official language for corporate communications is Spanish, but its international presence suggests a multilingual work environment.
Uriach has a long history of over 185 years, offering stability and a well-established reputation in the health and wellness industry.

All open roles at Uriach