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CRM Analyst

On-site in Madrid·Full-time·Added 3 months ago (last checked 19 Oct)

El Corte Ingles

438 open roles

Overview

Work mode
On-site, Madrid
Contract
Full-time
Experience
3+ years
Education
University degree
Benefits
Life insurance, flexible pay plan

Visa options

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Skills

This job advert was originally written in Spanish.

Requirements

What we're looking for

• Hold a university degree in Business Administration, Statistics, Mathematics, Economics, or related disciplines

• Bring 3 to 4 years of experience in data analysis, CRM, or similar roles

• Demonstrate proven experience in data extraction and programming with SQL

• Be able to translate analytical insights into business actions and communication plans

• Show results orientation, analytical thinking, and the ability to engage with different areas

• Demonstrate communication, organizational skills, and the ability to work in collaborative environments

Nice to have

• Prior experience in CRM, relationship marketing, loyalty, or ecommerce environments is valued

We offer a range of social benefits that will contribute to your well-being.

Pay & benefits

What you'll get

- Exclusive discounts and financing options.

- Life insurance.

- Corporate University.

- Ongoing training for professional development.

- Study aid for employees' children.

- Own medical service.

- Flexible compensation plan.

The role

Are you looking to develop your talent and a place where your effort is recognized? We offer you a dynamic, close-knit environment with a future. Here, every day is a new opportunity to learn, grow, and shine. Imagine being part of a diverse team, where evolution and customer service are our priority. At El Corte Inglés, our work is a shared passion.

The project waiting for you.

You will join the Customer Value area, a strategic function responsible for turning data into actions that drive business growth.

What you'll do

Your mission will be to identify incremental sales opportunities by analyzing customer behavior, designing and implementing personalized CRM strategies for different segments, channels, and categories.

You will work in a highly cross-functional environment, collaborating with CRM, Ecommerce, Purchasing, Marketing, and Creative teams to define data-driven communication plans, monitor results, and continuously optimize the impact of customer initiatives.

Main duties and requirements.

• Analyze customer data to identify business opportunities and improve results

• Design, implement, and optimize CRM use cases focused on generating incremental sales

• Build advanced customer segmentations to maximize the effectiveness of communications

• Define and execute personalized communication plans through email, inbox, and other digital channels

• Monitor CRM results daily and track progress toward incremental sales targets

• Evaluate campaign performance using control groups and business metrics

• Detect customer behavior trends and patterns to improve acquisition and retention strategies

• Create reports and visualizations that facilitate data-driven decision-making

• Gather and understand the needs of different business areas and turn them into analytical solutions

• Provide strategic recommendations supported by data analysis

• Collaborate cross-functionally with CRM, Ecommerce, Purchasing, Marketing, and Creative teams

• Perform data extraction and programming using SQL

• Participate in defining budgets and forecasts associated with CRM initiatives

About El Corte Ingles

El Corte Inglés is Spain's largest department store group and one of the country's most iconic retail companies. Founded in 1940, it operates a vast network of department stores, hypermarkets (Hipercor), supermarkets (Supercor), and an extensive online retail platform. The company also has significant operations in travel agencies, insurance, and financial services, employing tens of thousands of people across Spain and internationally.

With its headquarters in Madrid, El Corte Inglés has a strong presence throughout Spain, with stores and offices in nearly every major city. The company is known for its traditional, customer-centric retail culture and offers a wide range of roles, from sales and logistics to technology, data analysis, and corporate functions. For international professionals, El Corte Inglés provides opportunities to work in a major Spanish company, though Spanish language proficiency is typically essential for most positions.

Industry
Retail
Founded
1940
Employees
50,000–100,000
Headquarters
Madrid, Spain
In Spain
Madrid, Barcelona, Seville and 17 more

Good to know if you are moving

  • El Corte Inglés is headquartered in Madrid, Spain, and is a Spanish-founded company.
  • The company operates across all major Spanish cities, offering opportunities in retail, logistics, and corporate roles.
  • Spanish language proficiency is generally required for most positions, especially customer-facing roles.
  • The company offers a wide range of roles, from sales and operations to technology and data analytics, suitable for various professional backgrounds.
  • As a large, established employer, El Corte Inglés provides stable employment and opportunities for internal mobility.

In their own words

Additional information

If this position interests you, we invite you to apply, as your experience could be very valuable to us. In our company, all people are welcome.

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