The English-language job board for Spain
Overview
Requirements
Have the right to work in Spain
Grupo Planeta doesn't mention sponsorship in the ad.
Speak native-level Spanish
Listed as a requirement in the ad.
Work in English
English is required, per the ad.
Work on-site in Madrid
No relocation package mentioned.
Have 2+ years of experience
Mid-level role.
University degree
“Formación en Marketing Digital y/o similares.” — per the ad.
This job was automatically translated to English.
Requirements
What we're looking for
- Training in Digital Marketing and/or similar fields.
- Minimum of 2 years of experience in the digital marketing (performance) sector and in the management of lead generation campaigns through the main online traffic sources.
- Knowledge of analytics tools, digital advertising, and SEO and SEM positioning (Google Ads, Meta, LinkedIn Ads, Bing Ads).
- Management of Databases, CRM, and KPI monitoring.
- Experience in agencies is valued.
- High level of Excel, Power BI is valued.
- English B2.
Nice to have
- Ability to work autonomously.
- Ability to convey messages clearly through reports and presentations.
- Analytical mindset.
- Strong communication skills and results-oriented mindset.
- Ability to work under pressure and on multiple projects.
The role
At Grupo Planeta, we are looking for a Digital Marketing Specialist for our Planeta Formación y Universidades division, an international leader in the higher education sector.
What you'll do
- Planning, management, and supervision in lead generation and their conversion to sales through advertising campaigns for all managed brands.
- Supervision of PPC strategies (Facebook Ads, Google Ads, LinkedIn Ads).
- CRM management for lead control and analysis.
- CMS management for the creation of landing pages.
- Preparation of reports and control of the investment and lead analysis Dashboard.
- Monitoring of the digital strategy (KPIs), planning, and management of monthly budgets for different markets.
Grupo Planeta
We are Spain's leading editorial and communications group, family-owned, that leads a broad offering serving culture, education, information and audiovisual entertainment, with a presence in more than 20 countries, connecting with 25 million people every day. All Grupo Planeta professionals and companies share principles based on people, ethics, quality and excellence at work.
Job description
What would your main duties be?
Requirements
What would we like to see on your CV?
You would fit in with us if you consider yourself a person with...
If you think this is your job opportunity, we encourage you to apply and become part of our team!
About Grupo Planeta
Grupo Planeta is a major Spanish media and publishing conglomerate headquartered in Barcelona. It operates across publishing, education, audiovisual production, and communication, and is one of the largest Spanish-language publishing groups in the world. The group includes well-known imprints such as Editorial Planeta, Espasa, and Ariel, and also owns a network of higher education institutions, including UNIE Universidad, EAE Business School, and the International University of Valencia (VIU). With a workforce of several thousand employees, Grupo Planeta is a significant player in the Spanish-speaking media and education landscape.
In Spain, Grupo Planeta has a strong presence in Barcelona and Madrid, with additional operations in Valencia and other cities. Its education division is a major employer of academic staff, offering roles for university lecturers, program directors, and administrative and commercial positions across its various schools and universities. For international professionals, the group offers opportunities in teaching, academic management, and corporate functions, with some roles requiring multilingual skills, particularly in French and English. The company's culture is rooted in Spanish business traditions, and it provides a stable, established work environment within the media and education sectors.
- Industry
- Media & Publishing
- Founded
- 1949
- Employees
- 5,000–10,000
- Headquarters
- Barcelona, Spain
- In Spain
- Barcelona, Madrid, Valencia
- Website
- planeta.es
Good to know if you are moving
- Grupo Planeta is headquartered in Barcelona, a major European hub with a large international community and excellent connectivity.
- The group's education division hires university lecturers and academic staff, often requiring a PhD or equivalent, and offers opportunities for international academics to teach in Spanish or English.
- Some commercial and administrative roles require multilingual skills, particularly French and English, which can be an advantage for international candidates.
- The company operates several universities and business schools, including EAE Business School and UNIE, which have a diverse student body and international programs.
- Spain's job market for academic roles often values Spanish language proficiency, but some positions, especially in business schools, may be open to English-speaking professionals.
In their own words
Additional information
Grupo Planeta offers equal opportunities. We are committed to treating all applications equally based on their skills, achievements, and experience, regardless of race, nationality, sex, age, disability, sexual orientation, gender identity, or any other classification protected by law.
Location
Grupo Planeta · Madrid
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