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92,000+ live jobsPaid Media Senior Specialist
Hybrid in Madrid·Full-time·Added today (last checked 27 Oct)
Our summary
- Hours
- Jornada intensiva on Fridays and in summer
- Work mode
- Hybrid, Madrid
- Contract
- Permanent, full-time hours
- English
- Required
- Experience
- 3+ years
- Education
- University degree
- Benefits
- Private health insurance, flexible pay plan
Visa options
The ad doesn’t mention sponsorship
Not a refusal, but not a yes. Worth asking in your first message.
Skills
This job advert was originally written in Spanish.
Requirements
What we're looking for
Degree or Bachelor's in Business Administration, Marketing, Audiovisual Communication, Advertising, or related studies.
Minimum of 3 years of experience managing Paid Media campaigns in an agency or client-side.
Proficiency in the main advertising platforms: Google Ads (Search, Display, and YouTube), Meta Ads, LinkedIn Ads, and TikTok Ads.
Solid knowledge of Google Analytics 4, Google Tag Manager, and data analysis and visualization tools such as Looker Studio.
Analytical capacity to interpret results, identify opportunities for improvement, and make decisions based on data and KPIs.
Hands-on experience using generative AI tools (ChatGPT, Gemini, Copilot, or similar) applied to digital marketing.
Ability to identify process automation opportunities; knowledge of Make, Zapier, Google Apps Script, or similar is valued.
Proactive, autonomous, and organized profile with an interest in technological innovation.
Advanced English (C1 or higher), both spoken and written.
Valuable:
Execution and optimization of programmatic buying campaigns.
Identification, development, and implementation of automations to streamline recurring tasks, consolidate data, optimize reporting, and improve operational efficiency.
Pay & benefits
What you'll get
Competitive compensation package
Flexible compensation options: health insurance, transport, childcare, and restaurant.
Possibilities for growth and development within the company.
The role
Currently, we are looking for a Paid Media Senior Specialist to join our Digital division. Reporting to the division's Paid Media Manager, your mission will be to autonomously manage paid media campaigns, optimizing their performance and applying artificial intelligence and automation tools to elevate operational efficiency and reporting quality.
What you'll do
Design, planning, execution, and optimization of campaigns in Google Ads (Search, Display, and YouTube).
Planning and management of advertising campaigns in Social Ads: Meta, LinkedIn, and TikTok.
Daily monitoring of performance, identification of improvement opportunities, and KPI optimization.
Preparation of periodic reports, analysis of results, and presentations to clients.
Configuration and monitoring of measurement via Google Tag Manager and analysis of results in Google Analytics 4.
Budget management and monitoring, ensuring investment efficiency and fulfillment of campaign objectives.
Application of AI tools for data analysis, insight generation, campaign optimization, and productivity improvement.
Division
✨ Division: Digital
Location
📍 Location: Madrid
Skills
Customer orientation
Commitment
Proactivity and autonomy
Rigor
Results orientation
Analytical skills
Organization
Teamwork
Interest in technological innovation and continuous improvement
In addition:
🏠 Hybrid and flexible working model.
💻 Specific teleworking policy for vacation periods.
⏰ Intensive working day every Friday of the year and during the months of July and August.
🍏 Healthy corner: Weekly organic fruit.
🌟 Annual teambuildings.
🌴 22 vacation days and flexible policy.
🎉 Free Fridays (12 per year)
🎂 Free Birthday!
👶 Special work-life balance measures for moms and dads.
If you want to be among the big players in communications... here you will have the chance to learn from the best, build your career, and grow both professionally and personally🚀
Our teams are fundamental to Roman's success, and we are proud to be an equal opportunity workplace.
Selection processes are always carried out regardless of ethnicity, color, ancestry, religion, sex, origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
We care about people as an essential factor for the growth and evolution of the company.
About Roman
Roman is a communication and public affairs consultancy based in Spain, specializing in corporate communication, reputation management, and sustainability. With over 35 years of experience and more than 200 consultants, it is one of the top five communication consultancies in the country and the first B Corp certified communication agency in Spain. The firm operates from offices in Barcelona, Madrid, and London, serving clients that view reputation as a key corporate asset.
- Industry
- Public Relations and Communications
- Employees
- 201–500
- Headquarters
- Barcelona, Spain
- In Spain
- Barcelona, Madrid
Good to know if you are moving
- Roman has offices in Barcelona, Madrid, and London, offering opportunities to work in multiple European cities.
- The company is a B Corp, reflecting a strong commitment to social and environmental impact, which may appeal to values-driven professionals.
- Roman offers flexible compensation options, health insurance, and childcare/transport vouchers as part of its benefits package.
- The team is described as collaborative and inclusive, with a focus on sustainable and empathetic leadership.
- The company has received industry awards for internal communication and digital campaigns, indicating a strong reputation in the sector.
Location
Roman · Madrid
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€24k
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