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This job advert was originally written in French.
You have experience in Demand Generation, Growth Marketing, B2B Marketing, or outbound business development, with real exposure to complex sales cycles.
• Has already been responsible for numerical objectives regarding leads, meetings, opportunities, or pipeline
• Possesses solid experience in B2B Tech, SaaS, Software, IT, or B2B agencies
• Masters outbound campaigns and multi-channel approaches
• Knows how to build and segment lists of accounts and decision-makers
• Is comfortable with prospecting, enrichment, CRM, and sequencing tools
• Understands the challenges of deliverability and data quality
• Knows how to analyze campaign performance and make decisions based on figures
• Possesses excellent written French and solid professional English
• Is autonomous, rigorous, results-oriented, and very hands-on
💡 This position is neither a purely strategic role, nor an execution-only role.
We are looking for someone capable of defining the target, building the campaign, executing it, measuring results, and taking responsibility for its performance.
💰 Remuneration depending on profile, experience, and level of autonomy.
The Scal-e / S2M group is looking for a Demand Generation / Growth Marketing Manager to build and drive demand generation for our two brands within their B2B Tech markets.
Your objective will be clear: generate qualified opportunities and contribute directly to the sales pipeline.
This position is both strategic and highly operational. We are looking for someone capable of building a campaign from A to Z: defining the target, building lists, developing messaging, operating tools and channels, analyzing results, and optimizing what is not working.
• Defining and driving the Demand Generation plan for both brands
• Building ICPs, target account lists, and decision-maker mapping
• Segmentation, enrichment, and data quality
• Creation and execution of multi-channel outbound campaigns: email, LinkedIn, phone, retargeting
• Inbound campaigns, webinars, content, nurture, and paid acquisition
• Landing pages and conversion paths
• Budget and ROI tracking by channel
• End-to-end reporting: engagement, meetings, opportunities, pipeline, and revenue
• Alignment with Sales teams on lead qualification and follow-up
📍 Madagascar
📄 Permanent contract or Freelance depending on profile
⏰ Full-time
🌍 Fluent French & English
You will operate in an international B2B Tech environment, notably using Clay, Apollo, LinkedIn Sales Navigator, Outreach.io, Airtable, as well as the Scal-e platform.
📊 Examples of campaigns led and results achieved will be requested during the recruitment process.
📩 Interested? Send your CV to hr@s2m-group.com.
S2M Group is a global customer experience and business process outsourcing (BPO) company headquartered in Barcelona, Spain. The company specializes in providing multilingual sales development, customer service, and back-office solutions for technology and SaaS companies, with a strong focus on the European market. They operate across multiple countries with a delivery model that combines nearshore and offshore capabilities.
S2M Group's Spain presence is centered in Barcelona, where the company was founded and maintains its global headquarters. The company is highly relevant for international professionals as they actively recruit multilingual talent (English, French, German, Dutch, Italian, Polish, and Spanish speakers) for their sales development and customer experience roles. Their Barcelona office offers a multicultural, fast-paced agency environment that is a common entry point for internationals looking to start a career in the European tech and SaaS ecosystem.
Scal-e, a SaaS platform for Marketing Cloud & Customer Data Platform, and S2M, an agency specializing in B2B Tech sales outsourcing and Account-Based Marketing.
This role manages content marketing, social media, and brand strategy for two B2B Tech brands. You will create high-value content, manage LinkedIn presence, and optimize for SEO.
You will optimize and protect email infrastructure for B2B outbound campaigns. The role offers a multicultural environment with career progression and training. This is a remote freelance position.
This role involves prospecting and qualifying leads to expand sales pipelines for global tech leaders. You will receive training, bonuses, and professional development opportunities.
As a Sales Development Representative, you will identify and nurture leads for global tech leaders. The role offers flexible hours, hybrid work, and a comprehensive benefits package.
This role involves prospecting and qualifying leads to expand sales pipelines for global tech leaders. You will receive training, performance bonuses, and professional development opportunities.
This role involves prospecting and qualifying leads to expand sales pipelines for global tech leaders. You will manage the sales funnel and support meeting scheduling.
You will identify and nurture leads to expand sales pipelines for global tech leaders. The role offers a competitive benefits package, flexible hours, and hybrid work options.
As a Sales Development Representative, you will identify and nurture leads for global tech leaders. The role offers professional growth, training, and a multicultural environment in Barcelona.
Remote, Europe and Americas Time Zone (UTC -05:00 ~ UTC+3:00) +1
€66k - €85k
Blue Card threshold🇬🇧On-site in Barcelona
€45k - €60k
Blue Card threshold🇬🇧
