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Brand Strategist

Hybrid in Madrid·Added 8 months ago (last checked 7 Oct)

DDB Spain

16 open roles

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Overview

Work mode: Hybrid, Madrid
Experience: 4+ years

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Skills

Marketing

This job advert was originally written in Spanish.

Pay & benefits

What you'll get

Hybrid work model: days in the office combined with remote work days.
Creative and dynamic work environment where you can develop your full talent and grow personally and professionally.
Benefits program and access to ongoing training.

The role

Profile
At TBWA-DDB Madrid, we are looking for a person passionate about marketing, brands, and creativity.
Someone who understands clients' business needs and knows how to translate them into communication strategies capable of connecting with culture and people, working hand in hand with the different strategy profiles (data and SM strategy) and with all agency teams.

What you'll do

Responsibilities

Research and analysis: searching for opportunities and consumer insights from data, social conversations, or any other source of inspiration. Competitor analysis and brand and consumer research. As well as performance and results analysis.
Planning: defining opportunities, brand positioning, and value propositions. Identifying target audiences. The person does not need to be a specialist in SM but must have a general knowledge that allows them to devise multi-channel communication strategies, owned and paid media.
Multi-channel vision: directing and supervising content plans for different brands and campaigns regarding content planning, ideation, and execution.
Client relationship: providing value and inspiration to do new things in a disruptive way

Requirements

Minimum of 4 to 5 years of demonstrable experience in communication, marketing, and/or advertising, with a special focus on strategy.
Communication and presentation skills.
Ambition and desire to create multi-channel projects for major brands and help them lead their categories or manage changes in category, positioning, or target.
Creative sensitivity.
A deep curiosity to always stay up to date, consuming trends for breakfast.
Be proactive in seeking opportunities and enjoy working on creative output.
Must live in Madrid or be willing to relocate. This is a hybrid job with in-person days at the agency and/or client.

About DDB Spain

DDB Spain is the Spanish arm of DDB Worldwide, one of the largest and most awarded advertising and marketing communications networks in the world. Part of the Omnicom Group, DDB operates across more than 90 countries and is known for its creative campaigns, brand strategy, and digital marketing services. In Spain, the agency focuses on blending data-driven insights with creative storytelling, offering services that range from CRM and loyalty programs to social media strategy and content production for major clients in banking, entertainment, and consumer goods.

For international professionals, DDB Spain offers a dynamic and multicultural work environment, with offices in Madrid and Barcelona. The agency actively seeks talent with diverse backgrounds, as evidenced by its open roles for native German and Italian creative copywriters, and its emphasis on digital and data-driven marketing. Working at DDB Spain provides exposure to global brands and the opportunity to collaborate with a network of creative and strategic experts across the world, making it an attractive destination for those looking to build a career in advertising and marketing in Spain.

Founded: 1949
Employees: 10,000+
Headquarters: New York City, USA
In Spain: Madrid, Barcelona

Good to know if you are moving

DDB Spain has offices in Madrid and Barcelona, two of Spain's most vibrant cities for creative and marketing professionals.
The agency is part of the global DDB network, offering opportunities to work with international clients and collaborate with teams across the world.
Open roles for native German and Italian copywriters indicate a need for multilingual talent, making it a good fit for international professionals.
DDB Spain focuses on digital marketing, CRM, and data-driven strategies, providing roles that are relevant for professionals with skills in these areas.
As part of Omnicom, one of the largest advertising holding companies, DDB Spain offers stability and career development opportunities within a large global organization.